Snapshot: September 1 2010

Snapshot: September 1 2010   

 I generally run this information through Jungle-Search (it’s just easier than Amazon), and there are some vagaries in the searches (both there and on Amazon). I do try to run it the same way every time, so unless Amazon changes something, it should give you a pretty good idea.   

Titles in the Kindle Store    

Kindle Store Titles September 1 2010

Kindle Store Titles September 1 2010

 

Kindle store titles

September 1, 2010: 687,246
August 1, 2010: 659,479
July 1 2010: 627,343
June 1 2010: 596,300
May 1 2010: 509,229
April 1 2010: 476,653
March 1 2010: 450,625
February 1 2010: 415,100
January 1 2010: 401773
December 1 2009: 385,484
November 1 2009: 368,813
October 1 2009: 342,865
September 21 2009: 355,805
July 28 2009: 332,813
May 16 2009: 284,491   

Approximate average of titles added per day:    

September: 896
August: 1,037
July: 1,035
May: 2,809 (may be affected by Penguin return)
April: 1,086
March: 840
February: 1,146
January: 430 (may be impacted by Macmillan removal)
December: 525
November: 556
October: 837   

Magazines:   

September 1 2010: 70
August 1 2010: 64
July 1 2010: 61
June 1 2010: 60
May 1 2010: 58
April 1 2010: 53
March 1 2010: 50
February 1 2010: 46
January 1 2010: 43
December 1 2009: 40
November 1 2009: 38   

Newspapers:   

September 1 2010: 138
August 1 2010: 135
July 1 2010: 136
June 1 2010: 133
May 1 2010: 128
April 1 2010: 118
March 1 2010: 107
February 1 2010: 93
January 1 2010: 89
December 1 2009: 76
November 1 2009: 58   

Blogs:   

September 1 2010: 10,036
August 1 2010: 9,716
July 1 2010: 9,429
June 1 2010: 9,228
May 1 2010: 9,094
April 1 2010: 8,944
March 1 2010: 8,754
February 1 2010: 8,651
January 1 2010: 7992
December 1 2009: 7589
November 1 2009: 7365   

Percentage of books priced from one penny to $50 that are under ten dollars   

August: 88.2% (565,260 of 640,936)
July: 87.7% (522,046 of 595,370)
June: 87.1% (479,793 of 563,436)
May: 86.8% (462,359 of 532,646)
April: 84.8% (377,624 of 445,421)
March: 83.9% (413,302 of 346,665)
February: 84.2% (328,597 of 390,178)
January: 83.4% (295,634 of 354,499)
December: 83.1% (283,497 of 341,112)
November: 82.8% (268,366 of 324,230)
October: 82.2% (252,511 of 307,241)
September: 82.0% (239,666 of 292318)
August: 83.2% (245,524 of 295,210)   

Percentage of books with a publication date of the previous month priced from one penny to $50 that are under ten dollars   

Books for August: 95.6% (24,514 of 25,638)
Books for July: 95.3% (24,375 of 25,579)
Books for June: 94.9% (21,774 of 22,945)
Books for May: 94.9% (24,436 of 25,737)
Books for April: 95.9% (23,695 of 24,714)
Books for March: 96.0% (23,703 of 24,699)
Books for February: 96.5% (26,850 of 27,815)
Books for January: 93.3% (11,857 of 12,704)
Books for December: 90.6% (8,948 of 9,879)
Books for November: 94.1% (11,520 of 12,239)
Books for October: 91.2% (6,789 of 7,445)
Books for September: 91.0% (5,104 of 5,608)
Books for August: 96.4% (20,239 of 21,079)   

Books in the Seventy Percent Royalty Range ($2.99 – $9.99)   

September 1:  66% (453,408 of 687,246)
August 1: 58% (382,691 of 659,479)
July 1: 57.3% (359,361 of 627,343)
June 1: 57.1% (340,379 of 596,300)
May 1: 51.4% (261,869 of 509,229)
April 1: 51.1% (243,718 of 476,653)
March 1: 52.5% (236,418 of 450,625)
February 1: 50.8% (210,978 of 415,100)   

Books from one penny to $2.98   

September 1: 18.5% (127,165 of 687,246)
August 1: 21.1% (139,277 of 659,479)
July 1: 21% (131,432 of 627,343)
June 1: 20.5% (121,981 of 596,300)
May 1: 22.7% (115,756 of 509,229)
April 1: 21.6% (102,948 of 476,653)
March 1: 20.5% (92,180 of 450,625)
February 1: 20.4% (84,721 of 415,100)    

Price Point Analysis of New York Times Hardback Fiction Equivalents (New!)   

September 1, 2010:

9/1/2010  
Price Agency?
12.99 Yes
9.99 No
12.99 Yes
12.99 Yes
9.99 No
12.99 Yes
Unavailable N/A
12.99 Yes
12.99 Yes
12.99 Yes
12.99 Yes
12.99 Yes
12.99 Yes
9.99 No
12.99 Yes
12.99 Yes
12.99 Yes
12.99 Yes
12.99 Yes
12.99 Yes

   

Textbooks in the Kindle Store   

September 1 2010: 6,831
August 1 2010: 6,661
July 1 2010: 6,481
June 1 2010: 6,249
May 1 2010: 6,117
April 1 2010: 5,973
March 1 2010: 5,728
February 1 2010: 5,673
January 1 2010: 5,549
December 1 2009: 4,892
November 1 2009: 4,768
October 1 2009: 4,633
September 24 2009: 4,678
August 11 2009: 4,381   

Free books (including public domain)    

September 1 2010: 16,726
August 1 2010: 20,634
July 1 2010: 20,628
June 1 2010: 20,590
May 1 2010: 20,601
April 1 2010: 20,619
March 1 2010: 20,143
February 1 2010: 19788
January 1 2010: 19,802
December 1 2009: 19,895
November 1 2009: 18,547
October 1 2009: 7,428
February 28 2009: 7,401    

Free books (without public domain)     

September 1 2010: 143
August 1 2010: 621 (125 without Amazon Breakthrough nominees)
July 1 2010: 599 (102 without Amazon Breakthrough nominees)
June 1 2010: 559 (63 without Amazon Breakthrough nominees)
May 1 2010: 556 (57 without Amazon Breakthrough nominees)
April 1 2010: 560 (59 without Amazon Breakthrough nominees)
March 1 2010: 67
February 1 2010: 52
January 1 2010: 53
December 1 2009: 84
November 1 2009: 64
October 1 2009: 67   

Spanish edition books*   

September 1 2010: 4,723
August 1 2010: 4,623
July 1 2010: 4,398
June 1 2010: 4,078
May 1 2010: 3,735
April 1 2010: 3,383
March 1 2010: 2,841
February 1 2010: 2,548
January 1 2010: 2,363
December 1 2009: 3,483   

Price Point Analysis   

April 1 2010 was “Agency Day”, when the pricing system for some of the largest trade publishers in the US changed. I’ve started tracking price points, to see how that is affecting things. These are not ranges: it’s how many books are at a specific price point.

  4/1/2010    
Total 476653    
Prime 413032    
Under $10 346665    
  83.9%    
       
Price Point Count Percentage Diff
$ 0.99 43,993 9.17% 0.01%
$ 1.99 7,704 1.61% 0.00%
$ 2.99 14,560 3.03% 0.00%
$ 3.99 17,390 3.62% -0.02%
$ 4.99 9,758 2.03% -0.01%
$ 5.99 2,691 0.56% 0.00%
$ 6.99 1,800 0.38% 0.00%
$ 7.99 10,927 2.28% -0.25%
$ 8.99 1,312 0.27% 0.00%
$ 9.99 51,857 10.80% -0.26%
$ 10.99 191 0.04% 0.00%
$ 11.99 196 0.04% 0.00%
$ 12.99 308 0.06% 0.00%
$ 13.99 93 0.02% 0.00%
$ 14.99 806 0.17% 0.00%
$ 15.99 114 0.02% 0.00%
$ 16.99 67 0.01% 0.00%
$ 17.99 43 0.01% 0.00%
$ 18.99 21 0.00% 0.00%
$ 19.99 201 0.04% 0.00%
$ 20.99 11 0.00% 0.00%
$ 21.99 11 0.00% 0.00%
$ 22.99 21 0.00% 0.00%
$ 23.99 5 0.00% 0.00%
$ 24.99 50 0.01% 0.00%

5/1/2010      
Total 509229    
Prime 445421    
Under $10 377624    
  84.80%    
       
Price Point Count Percentage Diff
$ 0.99 58,853 11.56% 2.39%
$ 1.99 8,859 1.74% 0.13%
$ 2.99 16,168 3.17% 0.14%
$ 3.99 17,666 3.47% -0.15%
$ 4.99 10,171 2.00% -0.04%
$ 5.99 3,106 0.61% 0.05%
$ 6.99 2,400 0.47% 0.10%
$ 7.99 13,433 2.64% 0.36%
$ 8.99 1,521 0.30% 0.03%
$ 9.99 54,529 10.71% -0.10%
$ 10.99 433 0.09% 0.05%
$ 11.99 607 0.12% 0.08%
$ 12.99 713 0.14% 0.08%
$ 13.99 88 0.02% 0.00%
$ 14.99 892 0.18% 0.01%
$ 15.99 121 0.02% 0.00%
$ 16.99 99 0.02% 0.01%
$ 17.99 71 0.01% 0.00%
$ 18.99 26 0.01% 0.00%
$ 19.99 214 0.04% 0.00%
$ 20.99 11 0.00% 0.00%
$ 21.99 14 0.00% 0.00%
$ 22.99 14 0.00% 0.00%
$ 23.99 5 0.00% 0.00%
$ 24.99 57 0.01% 0.00%

6/1/2010      
Total 596300    
Prime 532646    
Under $10 462359    
  86.80%    
       
Price Point Count Percentage Diff
$ 0.99 56,919 9.55% -2.01%
$ 1.99 10,905 1.83% 0.09%
$ 2.99 17,693 2.97% -0.21%
$ 3.99 18,512 3.10% -0.36%
$ 4.99 10,462 1.75% -0.24%
$ 5.99 3,435 0.58% -0.03%
$ 6.99 2,438 0.41% -0.06%
$ 7.99 13,536 2.27% -0.37%
$ 8.99 1,606 0.27% -0.03%
$ 9.99 57,914 9.71% -1.00%
$ 10.99 450 0.08% -0.01%
$ 11.99 698 0.12% 0.00%
$ 12.99 987 0.17% 0.03%
$ 13.99 107 0.02% 0.00%
$ 14.99 947 0.16% -0.02%
$ 15.99 129 0.02% 0.00%
$ 16.99 109 0.02% 0.00%
$ 17.99 53 0.01% -0.01%
$ 18.99 26 0.00% 0.00%
$ 19.99 239 0.04% 0.00%
$ 20.99 8 0.00% 0.00%
$ 21.99 12 0.00% 0.00%
$ 22.99 15 0.00% 0.00%
$ 23.99 7 0.00% 0.00%
$ 24.99 62 0.01% 0.00%
7/1/2010      
Total 627343    
Prime 563436    
Under $10 479793    
       
       
Price Point Count Percentage Diff
$ 0.99 61,279 9.77% 0.22%
$ 1.99 13,292 2.12% 0.29%
$ 2.99 19,395 3.09% 0.12%
$ 3.99 19,259 3.07% -0.03%
$ 4.99 11,276 1.80% 0.04%
$ 5.99 3,851 0.61% 0.04%
$ 6.99 2,784 0.44% 0.03%
$ 7.99 13,951 2.22% -0.05%
$ 8.99 1,829 0.29% 0.02%
$ 9.99 61,332 9.78% 0.06%
$ 10.99 466 0.07% 0.00%
$ 11.99 730 0.12% 0.00%
$ 12.99 1,083 0.17% 0.01%
$ 13.99 119 0.02% 0.00%
$ 14.99 1,020 0.16% 0.00%
$ 15.99 140 0.02% 0.00%
$ 16.99 125 0.02% 0.00%
$ 17.99 47 0.01% 0.00%
$ 18.99 50 0.01% 0.00%
$ 19.99 274 0.04% 0.00%
$ 20.99 6 0.00% 0.00%
$ 21.99 14 0.00% 0.00%
$ 22.99 10 0.00% 0.00%
$ 23.99 11 0.00% 0.00%
$ 24.99 85 0.01% 0.00%

8/1/2010      
Total 659479    
Prime 595370    
Under $10 522046    
       
       
Price Point Count Percentage Diff
$ 0.99 64,642 9.80% 0.03%
$ 1.99 13,578 2.06% -0.06%
$ 2.99 23,430 3.55% 0.46%
$ 3.99 20,160 3.06% -0.01%
$ 4.99 12,366 1.88% 0.08%
$ 5.99 4,452 0.68% 0.06%
$ 6.99 3,253 0.49% 0.05%
$ 7.99 14,841 2.25% 0.03%
$ 8.99 2,163 0.33% 0.04%
$ 9.99 66,398 10.07% 0.29%
$ 10.99 444 0.07% -0.01%
$ 11.99 763 0.12% 0.00%
$ 12.99 1,159 0.18% 0.00%
$ 13.99 110 0.02% 0.00%
$ 14.99 1,163 0.18% 0.01%
$ 15.99 101 0.02% -0.01%
$ 16.99 120 0.02% 0.00%
$ 17.99 40 0.01% 0.00%
$ 18.99 26 0.00% 0.00%
$ 19.99 283 0.04% 0.00%
$ 20.99 11 0.00% 0.00%
$ 21.99 14 0.00% 0.00%
$ 22.99 24 0.00% 0.00%
$ 23.99 12 0.00% 0.00%
$ 24.99 98 0.01% 0.00%

9/1/2010      
Total 687246    
Prime 640396    
Under $10 565260    
       
       
Price Point Count Percentage Diff
 $        0.99  60,807 8.85% -0.95%
 $        1.99  13,894 2.02% -0.04%
 $        2.99  16,288 2.37% -1.18%
 $        3.99  20,914 3.04% -0.01%
 $        4.99  12,872 1.87% 0.00%
 $        5.99    4,690 0.68% 0.01%
 $        6.99    3,024 0.44% -0.05%
 $        7.99  14,099 2.05% -0.20%
 $        8.99    2,159 0.31% -0.01%
 $        9.99  64,504 9.39% -0.68%
 $      10.99       437 0.06% 0.00%
 $      11.99       889 0.13% 0.01%
 $      12.99    1,136 0.17% -0.01%
 $      13.99        56 0.01% -0.01%
 $      14.99    1,467 0.21% 0.04%
 $      15.99       106 0.02% 0.00%
 $      16.99       109 0.02% 0.00%
 $      17.99        77 0.01% 0.01%
 $      18.99        32 0.00% 0.00%
 $      19.99       319 0.05% 0.00%
 $      20.99          8 0.00% 0.00%
 $      21.99        17 0.00% 0.00%
 $      22.99        41 0.01% 0.00%
 $      23.99        15 0.00% 0.00%
 $      24.99       153 0.02% 0.01%

Summary     

As has been the trend, the percentage of books in what I call the “prime range” (one penny to fifty dollars) that were under ten dollars significantly increased.  This time, it was half a percent: that’s a lot!  While prices since the Agency Model have gone up in certain areas, overall, Amazon has kept the prices down.  Even in recent releases (release dates of the previous month), the percentage under $10 has increased.  For the first time in a Snapshot, I’m recording the New York Times bestselling fiction hardback equivalents.  The story there is simple: Agency Model books are $12.99: non-Agency Model books are $9.99.  The 70% royalty range ($2.99 to $9.99) has jumped significantly…more than 5%.  Interestingly, that doesn’t seem to be just books going from ninety-nine cents to $2.99.  The segment from one penny to $2.98 is down, but only about 2.5%.   

Two statistics might be causes for concern.  The first is a drop in the average number of books added per day.  I wouldn’t worry about that too much…it’s a bit irregular.  The other one is the loss of something like 5,000 free public domain books.  It did drop by ten thousand this month, and then 5,000 roughly have returned.  I think they may be reformatting these.  A number of them now have nice looking covers on the product pages, as opposed to that generic cover which we’ve grown to know and…accept.  ;)  Hopefully, this has other changes as well (like an Active Table of Contents).  

  • Data were typically drawn using Jungle-Search.com. There are a number of possible sources of errors (JS, Amazon, me), but these are probably pretty good.  The same people now do KindleIQ.com, and I may switch to that eventually.  However, I’m reluctant to change my methods in order to maintain consistency
  • The free books referenced here are from the Kindle store: there are many other sources for free books
  • My search for textbooks definitely has false positives (books that aren’t really textbooks). I search for -domain (to eliminate public domain titles, which would be older books, generall) textbook. That would find a book about textbooks, for example
  • I searched for “Spanish edition” to find Spanish language books. That has some false positives as well
  • I look at price percentages of books in the range of one penny to fifty dollars, to eliminate freebies and limit textbooks
  • The price point analysis is for books at that specific price: it does not represent a range of prices
  • I compared the percentage of price points in the Price Point Analysis when I showed the difference…not the number of books
  • This information is based on what a United States customer sees

This post by Bufo Calvin originally appeared in the I Love My Kindle blog.

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