Flash! B&N introduces the NOOK Color

Flash! B&N introduces the NOOK Color

Just have time to get out a quick flash for you, but Barnes & Noble has introduced a color NOOK, called the Nook Color.  :)  It’s a 7″ LCD screen, and $249, shipping in late November

Official Site

New York Times article

More information later…

UPDATE: Features List

  • 7″ VividView Color LCD touchscreen (1″ bigger than 6″ Kindle, 2.7″ smaler than Kindle DX or iPad…touchscreen/color/backlit like iPad).  This will appeal to some people quite a bit…not so much to serious readers (who may prefer the reflective E Ink screen on the Kindle, the Sonys, and the old Nook (169ppi for the geeks out there)
  • Wi-Fi connection (no 3G)
  • Sharing with FaceBook and Twitter (available on the Kindle, but this may look different)
  • Really pushing use by kids, including interactive books using the touch screen
  • 6 text sizes (Kindle has 8)
  • You can change the background color
  • 8GB built-in memory, microSD up to 32GB (Kindle 3 and Kindle DX have 4GB built-in, not expandable)
  • Lots of emphasis on kids, including interactive books with the touchscreen (pet the kitten it purrs, I assume…that kind of thing)
  • Battery good for an 8-hour charge (as opposed to up to a month on a K3)…similar to other tablets
  • Web-browsing through Android…will it run the Kindle Android app?  Don’t know yet.  UPDATE: Actually, I see it won’t let you get apps from the Android store, so I’d say no.  :)  Not a surprise…
  • You can customize sleep mode pictures…even keep personal videos on the device
  • Chess, Sudoku…and Pandora
  • You can read books in a Barnes & Noble…each book for an hour a day…for free
  • Lendme book-lending
  • They are showing pictures of some big name magazines, although the newsstand isn’t up yet

Supported file types

  • EPUB (including Non or Adobe DRM)
  • PDF
  • XLS, DOC, PPT, PPS, TXT, DOCM, XLSM, PPTM, PPSX, PPSM, DOCX, XLX, PPTX
  • Graphics: JPG, GIF, PNG, BMP
  • Audio: MP3, AAC
  • Video: MP4

Bottom line: it’s a purpose-built tablet, somewhat different from a dedicated EBR (E-Book Reader), in my opinion.  It would depend on how good the web-browsing is, but I see this competing with the iPad for some people.  Will it cut into Kindle sales?  Maybe..it’s a very different device, but it will depend somewhat on how sophisticated the buyer is, and how much they want to do long-form reading.

This post by Bufo Calvin originally appeared in the I Love My Kindle blog

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9 Responses to “Flash! B&N introduces the NOOK Color”

  1. tuxgirl Says:

    So, uh… What makes this better than the other 7″ LCD screen e-reader wannabes that are selling for 150-ish? I saw two of them at Borders last time I was there. It’s still a backlit LCD display. Pretty much, it comes down to an iPad without any of the apps, right?

  2. Denise Says:

    When I first got my Kindle, without thinking, I’d find myself tapping the screen to get it to function, (even though I knew it wasn’t a touch screen). It was an automatic response because I have a touch screen cell phone. So I have to admit I’m intrigued by the color touch screen on the new nook.

    However, the big drawback of the new edition nook is that it is an LCD screen. I find it uncomfortable to read on an LCD screen. It’s such a pleasure (and so comfortable) to read the e-ink display on my Kindle 3.

    It will be interesting to see if a color e-ink display will become available on the Kindle sometime down the road. Till then, I am very happy with my K3G.

  3. Sherri Says:

    I doubt it will run the Kindle Android app, without some serious jailbreaking anyway. B&N will will their own app store for the device; from my understanding, you won’t be able to download apps from the regular Android app store.

  4. Richard Orlin Says:

    I read the NY Times article and have concluded that the color Nook will not be a Kindle-killer. More of a competitor to the iPad and all the other Android tablets that are coming out. People who buy a Kindle are dedicated readers and aren’t really looking for “apps” or the internet, or email on their readers. The real killer on this color Nook is the 8-hour battery life. Now, that’s a deal-killer when the current Kindle can offer a month of battery life with wireless turned off.
    Nook should be spelled “sNooze”.

    • bufocalvin Says:

      Thanks for writing, Richard!

      If the web browser is good enough (doing streaming video, audio ((it does Pandora)), and e-mail), it could be a competitive tablet. I think that should be part of the comparison. i’m thinking of doing a table comparing the Kinde, the NOOKColor, and the iPad…very busy tomorrow, though.

  5. wes Says:

    Interesting comments on the NOOK COLOR http://www.facebook.com/#!/oberondesign

  6. draegi Says:

    Really think people should stop pushing kindle 3s month of battery life. I don’t have it on wifi all the time, but I do probably use the internet at least every other day, and the battery will last for about 2 weeks max. I’m used to having the charger plugged in, at the ready, so it’s not really much harder to have a device with only 8 hours.

    On the other hand, an LED screen was always going to put it in a different class.

    • bufocalvin Says:

      Thanks for writing, draegi!

      Wow! You’re getting great battery life! If you use the internet every other day, and it still last two weeks, that seems impressive. The month is without using the internet on the device at all. Since Amazon keeps mentioning it, I assume that it’s pretty easily verifiable. Tech blogs and other places tend to test claims like that.

      It’s hard to imagine that there are very many people who go a month without downloading a book or using Wikipedia or anything. The other issue for me is that I tend to put files on the device every couple of days. Either that will happen with the wi-fi (which is a great improvement for putting files on the device) or by connecting it to the laptop…which charges it. For that reason, I never go a week without either using the wireless or charging it…so I can’t experientially say how long it it will last.

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