Round up #65: Firestorm #4
The ILMK Round ups are short pieces which may or may not be expanded later. The Firestorm designation is to indicate that these will be stories about the Kindle Fire. I am being careful to mix up the stories, so I don’t overwhelm people with one topic. Some of my readers are, understandably, not interested in the Fire (after all, it’s not very like the Kindle I loved when I started this blog)…but there are others that are. I figure by identifying this as a Fire based post, that should help. Not interested in the Fire? Read the previous post…or the next one.
Paying for 5-star reviews
I’ve recently written about reviews on Amazon and polled my readers about how they use them.
More than 75% of my respondents said that reviews are important to their buying decisions (31.98%) or “I rely on them: I don’t buy without looking at them” (44.16%).
Obviously, there is a lot of motivation to get five-star reviews.
I won’t kid you: I love seeing five-star reviews for my works. I also like seeing lower ranked ones that tell my why…I have learned valuable things from those.
However, I always tell people I want them to write reviews that are honest and specific.
Allegedly, there is at least one entity out there that doesn’t share my love for honesty.
I’m not talking about “sock puppet” reviews, where people connected to the author/publisher of the book write glowing five-star reviews (without disclosing the connection). You know, “Oh, I happened to find this wonderful book! It’s the best book…I’ve ever read! You have to get it! It’s a total coincidence that my kid wrote it.” Of course, you don’t see that last line.
No, according to this
by David Streitfeld, a company rebated people what they paid for their product…if the buyers wrote a review on Amazon.
They didn’t specifically require a five-star review…but did say they really wanted them.
According to the article, when Amazon was informed of this situation, they removed the reviews…which had been overwhelmingly five-star.
The product is a Kindle Fire case, which is why this is in a Firestorm round up.
As a blogger, I’m required to reveal if somebody gave me something when I write a review. I think I’ve always done that, even before I was aware of the rule. It actually complicates things if somebody gives me something…I’d rather just be directed to it, and I’ll buy it if I want. Oh, but Amazon, I’d love to get review copies of Kindles early…I don’t mind returning them, and I’m probably going to buy one any way.
I recommend you read the article…but it might make you mad.
Fire Consumes the Galaxy!
I could not resist that headline.
This is a
you have to see.
It shows the shift in share of application usage on Android tabs from November of 2011 to January 2012.
Here is the key statistic:
In November, the Samsung Galaxy Tab was 63% of the app usage tracked by Flurry.
I would certainly have considered a Galaxy if the Fire hadn’t been out there. I’m quite happy with my Samsung Captivate phone.
The Kindle Fire was out for about ten days in November.
In January (which isn’t over yet, of course), the Galaxy had dropped from 63% to 36% (a drop of 27% of the share).
Where did it go?
The Fire in November was 3%…in January, it was 36% (the same as the Galaxy tab).
Obviously, there was a bit more shuffling, but I think that’s the main shift. No other tab had much of the Android market at that point.
Android takes ten percent of the tablet market from the iPad
Clearly, the Fire was part of this.
Comparing Q4 (fourth quarter) share of the market from 2010 to 2011, iOS (the iPads) went from a 68.2% share of the global tablet market to a 57.6% (dropping 10.6%) while Android tablets went from 29.0% to 39.1%.
Does that mean that Android will have more than half of the market by the end of 2012?
If Apple releases an iPad 3 (which seems likely), that will be a flush of sales for iOS.
On the other hand, I expect Amazon to release more than one new Android tablet this year…that could really pump up Android.
Failure of other Android models, though, could weaken Android’s share.
We’ll keep an eye on it, but certainly, the iPad isn’t the dominant power it was at this point.
Microsoft releases free Hotmail app for the Kindle Fire
I like the e-mail app on the Kindle Fire, but it does have some limitations. I don’t see an easy way to import my contacts, and you can’t change the text size.
Microsoft has put a free app in the Amazon Appstore specifically for the Kindle Fire:
I don’t know at this point if it addresses the text size issue, but it does let you use your Hotmail contacts.
Hotmail is free, by the way, if you want to sign up for an account to use this:
It has improved over time: it allows for an integrated inbox with other e-mail (including AOL) and using contacts from other services.
Feel free to tell me what you think about any of these stories…
This post by Bufo Calvin originally appeared in the I Love My Kindle blog.