Archive for the ‘Analysis’ Category

Comparing the bestsellers: Amazon and Barnes & Noble

October 21, 2014

Comparing the bestsellers: Amazon and Barnes & Noble

There was a time when the bestsellers at Amazon for the Kindle and at Barnes & Noble for the NOOK were pretty similar.

There were some few exclusives which made a difference, but the lists were pretty much the same.

No more.

Amazon clearly impacts its own bestseller list. That may be by publishing their books themselves, or putting them on sale, or making them part of the Kindle First program (which are books both published by them and “on sale”…they are actually free for Prime members ((one book a month)) and yet to be published.

No question: if you are with Barnes & Noble and not with Amazon, you are missing out on some very popular books.

Let’s take a look:

Kindle Rank Title Kindle $ NOOK Rank NOOK $ Diff
1 My Sister’s Grave 4.99 N/A
2 Gone Girl 4.99 1 8.99 4
3 Gray Mountain 11.99 13 14.99 3
4 The Fire Seekers 4.99 N/A
5 The Glassblower 4.99 N/A
6 Leaving Time 4.99 2 12.59 7.6
7 Stepbrother Dearest 3.99 41 3.99 0
8 I Love How You Love Me 4.99 26 4.99 0
9 Sleep Tight 1.99 N/A
10 Ruin Part Two 0.99 345 0.99 0
11 The Best of Me 4.99 7 4.99 0
12 Medicine Men 0.99 N/A
13 The Cycle of Arawn 0.99 6 0.99 0
14 Burn 4.99 13 12.99 8
15 Ruin 0.99 1386 0.99 0
16 The Heroes of Olympus Books Five 9.99 14 10.99 1
17 Yellow Crocus 3.99 N/A
18 Down and Out 3.99 75 3.99 0
19 Captivated by You 7.99 14 7.99 0
20 Blood Magick 6.99 57 8.99 2
Total 25.6

While there have been some excellent NOOK devices, and they have led in some innovations (notably lending and frontlighting), there is no question that if you backed Barnes & Noble against Amazon (and we’ll just treat it as a two horse race now), your money was in the wrong place (as a reader).

You can’t even get six of the top twenty Amazon sellers, and if you did buy all the ones you could, you would pay $25.60 more. On average, that’s $1.60 a book more, but you could pay as much as $8 more.

Well, I’m glad I looked at that!

Originally, when Amazon started  aggressively  pursuing exclusives, I did think it was Amazon versus B&N. Now, I tend to think of it as Amazon versus the traditional publishers…and interesting mind focus, I’d say.

I know some of you have both NOOKs and Kindles (and Kobos, and some others).

Update: one of my regular readers and commenters, Edward Boyhan, asked me what it would look like if I did the comparison the other way…with the NOOK Books top 20. I originally intended to do that last night, but the frailties of the flesh overwhelmed the intent of the will (in other words, I was too tired). ;) I did eyeball it first, and I didn’t see a book on the B&N list that I didn’t think Amazon would have…and that was right (for the top 20). I created the table this morning:

NOOK Rank Title NOOK $ Kindle Rank Kindle $ Diff
1 Leaving Time $2.99 6 4.99 $2.00
2 Cut to the Bone $1.99 37 1.99 $0.00
3 Gone Girl $8.99 3 4.99 -$4.00
4 Day After Night $10.93 4191 9.32 -$1.61
5 Captivated by You $7.99 20 7.99 $0.00
6 The Best of Me $7.99 11 4.99 -$3.00
7 Holland Springs Box Set $0.99 74 0.99 $0.00
8 The Highlander’s Bride $0.99 102 0.99 $0.00
9 Desired: Club Sin $0.99 85 $0.99 $0.00
10 Deadline $11.99 24 10.99 -$1.00
11 Be For Me $0.99 153 0.99 $0.00
12 Someone Else’s Love Story $1.99 193 0.99 -$1.00
13 The Blood of Olympus $10.99 15 9.99 -$1.00
14 Burn $12.99 17 4.99 -$8.00
15 The Cinderella Murder $10.99 609 10.99 $0.00
16 The Circle of Ceridwen $0.99 308 0.99 $0.00
17 The Geneva Trap $7.51 23,400 6.15 -$1.36
18 Gray Mountain $14.99 2 11.99 -$3.00
19 The Pearl that Broke Its Shell $1.99 146 1.99 $0.00
20 Killing Patton $11.04 32 11.04 $0.00
Total -$21.97

Every top twenty NOOK book could be bought at Amazon as well. The price differentials were still overwhelmingly in favor of Kindleers (over NOOKers).

The number one NOOK book is cheaper at B&N than it is at Amazon…but that typically doesn’t last, since people can alert Amazon on the book’s product page about the differential, and they tend to match the prices.

Glancing at it (and I have a pretty good eye at doing that way), it appears to me that when the prices are the same, generally, that book is ranked relatively lower at Amazon. That isn’t always the case, but my intuition is that a book which $0.99 at both Amazon and B&N is pushed lower at Amazon by the presence of the Kindle exclusives.

I would also guess that the number of people who decide whether to buy a e-book at Amazon or B&N based on the price is pretty low. If they have the respective companies’ EBRs (E-Book Readers), they don’t really have that choice. However, they could have both companies’ apps on a tablet, for example, and then they could choose.

What do you think? This holiday season, will people choose to buy NOOKs as their very first EBRs (E-Book Reader), or is it mostly coasting on customers it already? Are Amazon’s exclusives something that has driven you to become more of an Amazon user? Feel free to tell me and my readers what you think by commenting on this post.

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.

Five things people who have read Dracula know…but most people don’t

October 20, 2014

Five things people who have read Dracula know…but most people don’t

Halloween is coming up, and despite all the options out there, it’s still pretty likely you’ll see some kid dressed as Dracula.

You’ll know it’s Dracula: maybe by the widow’s peak hairdo, the cape, or the toy bat cleverly taped on to a shoulder.

You know who wouldn’t recognize that character as Dracula?

Bram Stoker, who wrote the original 1897 novel.

As is often the case, the adaptations of the book have had a greater impact on the public imagination than the original book…or at least, a more lasting, widespread one.

If you haven’t read the book yet, you might want to do that…right now…before reading the rest of this post. ;)

You can get it for free here, as well as in many other editions:

Dracula by Bram Stoker (at AmazonSmile: benefit a non-profit of your choice by shopping*)

Go ahead…we’ll wait.

Ready?

If not, then I guess I’ll just have to put up this

SPOILER ALERT

;)

Here, then, are five things people who have read Dracula know…that most people don’t:

1. Dracula has a mustache!

Stoker describes Count Dracula like this:

“Within, stood a tall old man, clean shaven save for a long white moustache, and clad in black from head to foot, without a single speck of colour about him anywhere.”

Why the mustache?

Stoker is explicit: Dracula is a specific historical figure, and that figure had a mustache:

“He must, indeed, have been that Voivode Dracula who won his name against the Turk, over the great river on the very frontier of Turkey-land.”

Here is a picture of Vlad:

Vlad

The term “Voivoide” that Stoker uses is a title, which evolved a bit over time…you can think of it like “Warlord” or maybe “Prince”, to give you an idea.

So, yes, Dracula has a mustache.

2. Dracula doesn’t only turn into a bat

In Stoker’s novel, Dracula can also turn into a wolf…or even a mist. Does that make Dracula a werewolf, in addition to being a vampire? Well, there is a suggestion that they may be the same thing:

“I could hear a lot of words often repeated, queer words, for there were many nationalities in the crowd; so I quietly got my polyglot dictionary from my bag and looked them out. I must say they were not cheering to me, for amongst them were “Ordog”—Satan, “pokol”—hell, “stregoica”—witch, “vrolok” and “vlkoslak”—both of which mean the same thing, one being Slovak and the other Servian for something that is either were-wolf or vampire.”

The wolf is actually much more important in the book than the bat…and it isn’t the bat that bites anybody (which we often see in the movies).

Here is Van Helsing describing Dracula’s powers of transformation:

“He can transform himself to wolf, as we gather from the ship arrival in Whitby, when he tear open the dog; he can be as bat, as Madam Mina saw him on the window at Whitby, and as friend John saw him fly from this so near house, and as my friend Quincey saw him at the window of Miss Lucy. He can come in mist which he create—that noble ship’s captain proved him of this; but, from what we know, the distance he can make this mist is limited, and it can only be round himself. He come on moonlight rays as elemental dust—as again Jonathan saw those sisters in the castle of Dracula. He become so small—we ourselves saw Miss Lucy, ere she was at peace, slip through a hairbreadth space at the tomb door. He can, when once he find his way, come out from anything or into anything, no matter how close it be bound or even fused up with fire—solder you call it.”

That’s right: “elemental dust”. You can not board up the doors and windows to keep out Dracula…it’s not like fighting zombies!

3. Dracula doesn’t sleep during the day

It’s a bit complicated, but Dracula can move around during the day…the vampire doesn’t “sleep” all day in a coffin, and disintegrate if exposed to sunlight. In fact, Dracula can even transform during the day…but exactly at noon. Here, Van Helsing talks a bit about Dracula’s limitations:

“His power ceases, as does that of all evil things, at the coming of the day. Only at certain times can he have limited freedom. If he be not at the place whither he is bound, he can only change himself at noon or at exact sunrise or sunset.”

4. A wild rose can defeat Dracula

While we all know about garlic (and yes, that’s in the book) affecting Dracula, it isn’t just the “stinking rose” (a term for garlic) which works. Let’s hear from the Professor again:

“Then there are things which so afflict him that he has no power, as the garlic that we know of; and as for things sacred, as this symbol, my crucifix, that was amongst us even now when we resolve, to them he is nothing, but in their presence he take his place far off and silent with respect. There are others, too, which I shall tell you of, lest in our seeking we may need them. The branch of wild rose on his coffin keep him that he move not from it; a sacred bullet fired into the coffin kill him so that he be true dead; and as for the stake through him, we know already of its peace; or the cut-off head that giveth rest.”

5. Dracula hasn’t been undead and unchanging for centuries

I’ve written about this more extensively in my blog, The Measured Circle:

Dracula…race against mind

To me, one of the coolest elements of the book, and one which I don’t think I’ve seen exploited on screen, is that Dracula has just awakened when encountered by Van Helsing. The master tactician Vlad is not fully awake…doesn’t have it all mentally together yet.

When the Voivoide does, Van Helsing will be facing one of the greatest military minds in history.

As a proud geek myself, I completely see the fear this gives Van Helsing.

Van Helsing is a geek…an intellectual with an interest in odd things.

Physically, unlike some interpretations (quiet down there, Hugh Jackman), Van Helsing is not a competitor.

When that’s the case, we geeks count on our mental superiority to give us a chance in the “sport”.

Imagine that Dracula was, oh, a great football quarterback. Living in the Bay Area, I’m going to go with Joe Montana.

Count Montana has just awakened…slowly, the intellectual capacities are returning.

Van Helsing has to play football against the Count.

The first person who scores, wins.

Van Helsing, being a terrible football player, has to score…now. Four or five plays from now, there will be no chance whatsoever: the Count will be back to full capacity!

The Professor better get it all right, right away. No mistakes…every mistake costs valuable time, and Count Montana becomes less vulnerable.

That, to me, is where some of the strongest drama comes in the book. It’s not just Van Helsing versus Dracula…it’s Van Helsing versus Van Helsing’s own weakness.

There you go! All kidding aside, if you haven’t read the book, I recommend it. I like a lot of the movie versions, too…Bela Lugosi (who is the inspiration for that Halloween costumer) is very different from Christopher Lee in the part, but they both have their fascinations.

You can love the movies (and the TV shows, and comic books, and videogames, and…) and you can love the book (and the other books written about the Count), but they aren’t the same.

Now, about Frankenstein… ;)

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.

Who doesn’t have this e-book thing figured out?

October 14, 2014

Who doesn’t have this e-book thing figured out?

Some authors do very well in both e-books and p-books (paper books).

I was curious if there were authors who were doing very well in paper, but not so well in e-books.

I decided to make this simple, and just look at the authors of the bestselling books at Amazon.com.

The authors (and their agents) do have an impact on this decision, by the way. The author owns the e-book rights, separately from the p-book rights, and can sell them separately. Hypothetically, they could sell the hardback rights to a tradpub (traditional publisher) and keep the e-book rights for themselves…even sell them to a different publisher, if they wanted.

Most likely, the publisher of the hardback would frown on that, and might even have a clause against it…but the author/estate would most likely need to be compensated for not using those e-book rights.

  1. Rick Riordan: #8 e-book
  2. B.J. Novak: #2,450 e-book
  3. Gillian Flynn: #3 e-book
  4. Cary Elwes: #71 e-book
  5. Bill O’Reilly: #23 e-book
  6. Thug Kitchen: #915 e-book
  7. Rush Limbaugh: #861 e-book
  8. Atul Gawande: #173 e-book
  9. Jeff Kinney: #386 e-book
  10. Walter Issacson: #65 e-book

Interesting! I think this might confirm what some people would think. With the exception of Rick Riordan, I think the books intended for children are doing worse in e-book. There is a reasonable argument that a lot of the books bought for kids to read are bought as gifts (even if the gifts come from within the immediate family)…and that p-books might seem better as a gift, literally more substantial.

I also think there might be some negative impact on digital with a book being a pre-order. It may be that people feel it is less necessary to pre-order an e-book. They aren’t going to run out of it, and you can typically have it within sixty seconds of deciding to buy it.

However, you can pre-order e-books (and I know many people do), so it’s not as simple as that.

I suppose it isn’t surprising that Walter Isaacson, who write on tech related subjects, does well in e-books. I should be clear, I’m not convinced that the e-book market is really techies (I think that’s what Amazon did differently that made the Kindle go mainstream when many other EBRs…E-Book Readers hadn’t managed it in the USA…they designed them for readers, not techies).

Still, there is a significant minority of people who just read e-books…I think as an author going into the future, you’ve pretty much got to make that market work for you. That is, of course, unless you are selling relatively expensive books, where you don’t have move as many units.

What do you think? Could an author live by paper alone? ;) Are some authors just a better read for you in either digital or paper? Feel free to tell me and my readers what you think by commenting on this post.

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.

Snapshot: October 1 2014

October 1, 2014

Snapshot: October 1 2014

I generally run this information through eReaderIQ.com (it’s just easier than Amazon), and there are some vagaries in the searches (both there and on Amazon). I do try to run it the same way every time, so unless Amazon changes something, it should give you a pretty good idea.  NOTE: I’ve changed this explanation from saying “Jungle-Search.com” to “eReaderIQ.com”. It’s the same people and I assume the results are the same. eReaderIQ is just for the Kindle, Jungle-Search does Amazon generally. eReaderIQ has a slightly better interface for the searches.

Titles in Kindle Store

Titlesinstore20141001

October 1, 2014: 2,888,225
September 1, 2014: 2,801,221
August 1, 2014: 2,724,012
July 1, 2014: 2,655,727
June 1, 2014: 2,596,747 (2,597,112 for second run)
May 1, 2014: 2,576,453
April 1, 2014: 2,512,520
March 1, 2014: 2,462,832
February 1, 2014: 2,411,705
January 1, 2014: 2,351,290
December 1, 2013: 2,287,866
November 1, 2013: 2,229,223
October 1, 2013: 2,175,847
September 1, 2013: 2,081,800
August 1, 2013:  2,060,431
July 1, 2013: 1,998,705
June 1, 2013: 1,972,277
May 1, 2013: 1,940,274
April 1, 2013: 1,924,138
March 1, 2013: 1,913,164
February 1, 2013: 1,849,479
January 1, 2013: 1,805,001
December 1, 2012: 1,742,991
November 1, 2012: 1,641,362
October 1, 2012: 1,579,329
September 1, 2012: 1,531,069
August 1, 2012: 1,486,649
July 1, 2012: 1,451,504
June 1, 2012: 1,407,210
May 1, 2012: 1,358,922
April 1, 2012: 1,315,927
March 1, 2012: 1,265,632
February 1, 2012: 1,207,522
January 1, 2012: 1,165,654
December 1, 2011: 1,112,876
November 1, 2011: 1,058,635
October 1, 2011: 1,033,611
September 1, 2011: 995,265 (roughly 40,000 removed one day: PLR?)
August 1, 2011: 1,015,056
July 1, 2011: 980,434
June 1, 2011: 974,841
May 1, 2011: 937,831
April 1, 2011: 897,663
March 1, 2011: 868,351
February 1, 2011: 828,708
January 1, 2011: 796,131
December 1, 2010: 768,865
November 1, 2010: 743,692
October 1, 2010: 714, 663
September 1, 2010: 687,246
August 1, 2010: 659,479
July 1 2010: 627,343
June 1 2010: 596,300
May 1 2010: 509,229
April 1 2010: 476,653
March 1 2010: 450,625
February 1 2010: 415,100
January 1 2010: 401,773
December 1 2009: 385,484
November 1 2009: 368,813
October 1 2009: 342,865
September 21 2009: 355,805
July 28 2009: 332,813
May 16 2009: 284,491

Approximate average of titles added per day:

October 1, 2014: 2,900
September 1, 2014: 2,491
August 1, 2014: 2,276
July 1, 2014: 1954
June 1, 2014: 655 (2nd run: 689)
May 1, 2014: 2,131
April 1, 2014: 1,603
March 1, 2014: 1,826
February 1, 2014: 1,949
January 1, 2014: 2,046
December 1, 2013: 1,995
November 1, 2013: 1,779
October 1, 2013: 3,135
September 1, 2013: 689
August 1, 2013: 1,991
July 1, 2013: 881
June 1, 2013: 1,032
May 1, 2013: 538
April 1, 2013: 354
March 1, 2013: 2,274
February 1, 2013: 1,435
January 1, 2013: 2,000
December 1, 2012: 3,388
November 1, 2012: 2,001
October 1, 2012: 1,609
September 1, 2012: 1,433
August 1, 2012: 1,134
July 1, 2012: 1,476
June 1, 2012: 1,558
May 1, 2012: 1,433
April 1, 2012: 1,622
March 1, 2012: 2,004
February 1, 2012: 1,351
January 1, 2012: 1,703
December 1, 2011: 1,808
November 1, 2011: 807
October 1, 2011: 1,278
September 1, 2011: -638
August 1, 2011: 1,117
July 1, 2011: 186
June 1, 2011: 1,194
May 1, 2011: 1,339
April 1, 2011: 946
March 1, 2011: 1,416 (corrected from last post)
February 1, 2011: 1,051
Taken January 1, 2011: 880 (average for December 2010)
December: 839
November:  968
October: 914
September: 896
August: 1,037
July: 1,035
May: 2,809 (may be affected by Penguin return)
April: 1,086
March: 840
February: 1,146
January: 430 (may be impacted by Macmillan removal)
December 2009: 525
November: 556
October: 837

Magazines:

October 1, 2014: 652
September 1, 2014: 652
August 1, 2014: 649
July 1, 2014: 650
June 1, 2014: 668
May 1, 2014: 671
April 1, 2014: 684
March 1, 2014: 671
February 1, 2014: 675
January 1, 2014: 670
December 1, 2013: 669
November 1, 2013: 653
October 1, 2013: 652
September 1, 2013: 630
August 1, 2013: 628
July 1, 2013: 628
June 1, 2013: 626
May 1, 2013: 620
April 1, 2013: 609
March 1, 2013: 605
February 1, 2013: 601
January 1, 2013: 586
December 1, 2012: 573
November 1, 2012: 567
October 1, 2012: 558
September 1, 2012: 547
August 1, 2012: 510
July 1, 2012: 497
June 1, 2012: 476
May 1, 2012: 469
April 1, 2012: 453
March 1, 2012: 430
February 1, 2012: 409
January 1, 2012: 370
December 1, 2011: 340
November 1, 2011: 132
October 1, 2011: 129
September 1, 2011: 127
August 1, 2011: 119
July 1, 2011: 115
June 1, 2011: 110
May 1, 2011: 93
April 1, 2011: 86
March 1, 2011: 81
February 1, 2011:  80
January 1, 2011: 74
December 1, 2010:  83
November 1, 2010: 84
October 1, 2010: 80
September 1. 2010: 70
August 1, 2010: 64
July 1, 2010: 61
June 1, 2010: 60
May 1, 2010: 58
April 1, 2010: 53
March 1, 2010: 50
February 1, 2010: 46
January 1, 2010: 43
December 1, 2009: 40
November 1, 2009: 38

Newspapers:

October 1, 2014: 174
September 1, 2014: 175
August 1, 2014: 174
July 1, 2014: 175
June 1, 2014: 177
May 1, 2014: 178
April 1, 2014: 175
March 1, 2014: 175
February 1, 2014: 176
January 1, 2014: 176
December 1, 2013: 179
November 1, 2013: 179
October 1, 2013: 181
September 1, 2013: 181
August 1, 2013: 181
July 1, 2013: 179
June 1, 2013: 180
May 1, 2013: 185
April 1, 2013: 181
March 1, 2013: 198
February 1, 2013: 201
January 1, 2013: 200
December 1, 2012: 198
November 1, 2012: 202
October 1, 2012: 200
September 1, 2012: 201
August 1, 2012: 204
July 1, 2012: 201
June 1, 2012: 199
May 1, 2012: 195
April 1, 2012: 194
March 1, 2012: 193
February 1, 2012: 190
January 1, 2012: 188
December 1, 2011: 211
November 1, 2011: 191
October 1, 2011: 184
September 1, 2011: 177
August 1, 2011: 176
July 1, 2011: 176
June 1, 2011: 169
May 1, 2011: 167
April 1, 2011: 164
March 1, 2011: 161
February 1, 2011:  156
January 1, 2011: 153
December 1, 2010: 148
November 1, 2010: 145
October 1, 2010: 144
September 1, 2010: 138
August 1, 2010: 135
July 1, 2010: 136
June 1, 2010: 133
May 1, 2010: 128
April 1, 2010: 118
March 1, 2010: 107
February 1, 2010: 93
January 1, 2010: 89
December 1, 2009: 76
November 1, 2009: 58

Blogs:

October 1, 2014: 14,189 (ILMK rank: #11)
September 1, 2014: 14,151 (ILMK rank: #12)
August 1, 2014: 14,089 (ILMK rank: #13)
July 1, 2014: 13,985 (ILMK rank: #13)
June 1, 2014: 13,924 (ILMK rank: #8)
May 1, 2014: 13,811 (ILMK rank: #10)
April 1, 2014: 14,525 (ILMK rank: #8)
March 1, 2014: 14,382
February 1, 2014: 14,221
January 1, 2014: 14,030
December 1, 2013: 13,867
November 1, 2013: 13,742
October 1, 2013: 13,521
September 1, 2013: 14,792
August 1, 2013: 14,555
July 1, 2013: 14,432
June 1, 2013: 14,157
May 1, 2013: 14,552
April 1, 2013: 14,234
March 1, 2013: 13,870
February 1, 2013: 13,461
January 1, 2013: 13,110
December 1, 2012: 13,559
November 1, 2012: 13,178
October 1, 2012: 12,908
September 1, 2012: 12,417
August 1, 2012: 12,087
July 1, 2012: 12,759
June 1, 2012: 12,680
May 1, 2012: 12,914
April 1, 2012: 13,295
March 1, 2012: 13,038
February 1, 2012: 13,984
January 1, 2012: 13,571
December 1, 2011: 13,178
November 1, 2011: 14,286
October 1, 2011: 15,116
September 1, 2011: 14,801
August 1, 2011: 14,477
July 1, 2011: 14,053
June 1, 2011: 13,616
May 1, 2011: 12,901
April 1, 2011: 12,502
March 1, 2011: 12,080
February 1, 2011: 11,355
January 1, 2011: 11,087
December 1, 2010: 10,585
November 1, 2010: 10,255
October 1, 2010: 10,056
September 1, 2010: 10,036
August 1, 2010: 9,716
July 1, 2010: 9,429
June 1, 2010: 9,228
May 1, 2010: 9,094
April 1, 2010: 8,944
March 1, 2010: 8,754
February 1, 2010: 8,651
January 1, 2010: 7,992
December 1, 2009: 7,589
November 1, 2009: 7,365

Percentage of books priced from one penny to $50 that are under ten dollars

September, 2014: (taken October 1, 2014): 88.2% (2,387,727 of 2,707,622)
August, 2014: (taken September 1, 2014): 87.9% (2,304,717 of 2,621,516)
July, 2014 (taken August 1, 2014): 87.7% (2,232,131 of 2,544,623)
June, 2014 (taken July 1, 2014): 87.7% (2,172,079 of 2,477,343)
May, 2014 (taken June 1, 2014): 74.6% (294,759 of 395,137) | Second run (to account for possible Amazon glitching): 87.6% (2,121,022 of 2,422,630)
April, 2014 (taken May 1, 2014): 87.6% (2,106,603 of 2,404,221)
March, 2014 (taken April 1, 2014): 87.6% (2,054,771 of 2,346,730)
February, 2014 (taken March 1, 2014): 87.5% (2,012,504 of 2,300,490)
January, 2014 (taken February 1, 2014): 87.7% (1,976,453 of 2,254,215)
December, 2013 (taken January 1, 2014): 88.1% (1,932,395 of 2,193,346)
November (taken December 1, 2013): 88.0% (1,875,538 of 2,130,446)
October (taken November 1, 2013): 88.0% (1,823,817 of 2,073,157)
September (taken October 1, 2013):  87.7% (1,777,735 of 2,024,990)
August (taken September 1, 2013): 88.5% (1,706,130 of 1,928,837)
July (taken August 1, 2013): 87.9% (1,681,162 of 1,913,454)
June (taken July 1, 2013): 87.7% (1,627,666 of 1,855,614)
May (taken June 1, 2013): 87.8% (1,605,912 of 1,828,577)
April (taken May 1, 2013): 87.8% (1,582,685 of 1,801,844)
March (taken April 1, 2013): 88.1% (1,573,845 of 1,785,986)
February (taken March 1, 2013): 88.4% (1,564,429 of 1,770,452)
January (taken February 1, 2013): 89.6% (1,534,604 of 1,713,256)
December (taken January 1, 2013): 89.9% (1,502,267 of 1,671,220)
November (taken December 1): 89.8% (1,451,437 of 1,615,716)
October (taken November 1): 90.0% (1,371,227 of 1,522,810)
September (taken October 1): 90.1% (1,322,272 of 1,466,890)
August (taken September 1): 90.0% (1,278,733 of 1,421,168)
July (taken August 1): 89.9% (1,240,642 of 1,379,399)
June (taken (July 1): 89.7% (1,204,888 of 1,343,776)
May (taken June 1): 89.8% (1,1174,668 of 1,308,331)
April (taken May 1): 89.9% (1,113,793 of 1,261,606)
March (taken April 1): 89.6% (1,089,619 of 1,215,625)
February (taken March 1): 89.7% (1,044,889 of 1,165,368)
January (taken February 1): 89.4% (994,448 of 1,112,467)
December (taken January 1): 89.0% (955,187 of 1,073,539)
November (taken December 1): 88.8% (907,647 of 1,021,647)
October (taken November 1): 88.7% (859,492 of 968,948)
September (taken October 1): 88.6% (835,590 of 943,545)
August (taken September 1): 88.4% (803,271 of 908,602)
July (taken August 1): 89.1% (829,823 of 931,713)
June (taken July 1): 89.2% (801,631 of 898,735)
May (taken June 1): 89.4% (799,845 of 895,091)
April (taken May 1): 89.2% (769,798 of 862,970)
March (taken April 1): 88.9% (739,192 of 831,867)
February (taken March 1): 92.4% (752,043 of 814,009)
January (taken February 1): 88.9% (692,840 of 779,683)
December (taken January 1): 88.8% (663,315 of 746,963)
November (taken December 1): 88.8% (639,676 of 720,179)
October: (taken November 1): 88.8% (617,133 of 695,278)
September (taken October 1): 93.0% (589,877 of 634,375)
August: 88.2% (565,260 of 640,936)
July: 87.7% (522,046 of 595,370)
June: 87.1% (479,793 of 563,436)
May: 86.8% (462,359 of 532,646)
April: 84.8% (377,624 of 445,421)
March: 83.9% (413,302 of 346,665)
February: 84.2% (328,597 of 390,178)
January: 83.4% (295,634 of 354,499)
December: 83.1% (283,497 of 341,112)
November: 82.8% (268,366 of 324,230)
October: 82.2% (252,511 of 307,241)
September: 82.0% (239,666 of 292318)
August: 83.2% (245,524 of 295,210)

Percentage of books with a publication date of the previous month priced from one penny to $50 that are under ten dollars

Books for September, 2014: 95.0% (77,730 of 81,864)
Books for August, 2014: 95.8% (72,127 of 75,293)
Books for July, 2014: 95.8% (72,543 of 75,750)
Books for June, 2014: 94.4% (63,104 of 66,856)
Books for May, 2014: 81.4% (3,177 of 3,905)  | 2nd run to account for Amazon possibly glitching: 94.7% (65,080 of 68,713)
Books for April, 2014: 93.9% (64,320 of 68,534)
Books for March, 2014: 95.1% (64,614 of 67,969)
Books for February, 2014: 94.9% (60,313 of 63,555)
Books for January, 2014: 95.9% (95,399 of 99,439)
Books for December, 2013: 96.4% (105,488 of 109,437)
Books for November: 95.6% (95,064 of 99,468)
Books for October: 91.8% (58,291 of 63,498)
Books for September: 92.6% (55,613 of 60,082)
Books for August: 94.5% (55,159 of 58,358)
Books for July: 93.7% (55,648 of 59,365)
Books for June: 93.6% (52,745 of 56,323)
Books for May: 92.3% (51,237 of 55,482)
Books for April: 93.3% (53,929 of 57,818)
Books for March: 94.5% (53,632 of 56,758)
Books for February: 94.0% (48,876 of 52,015)
Books for January: 93.8% (50,100 of 53,418)
Books for December: 95.7% (49,147 of 51,337)
Books for November:  93.3% (47,702 of 51,103)
Books for October: 93.5% (48,869 of 52,243)
Books for September: 95.0% (52,571 of 49,491)
Books for August: 94.9% (45,180 of 47,593)
Books for July: 95.2% (46,712 of 49,072)
Books for June: 90.8% (50,056 of 55,143)
Books for May: 93.8% (44,463 of 47,396)
Books for April: 96.6% (45,211 of 46,800)
Books for March: 95.6% (48,578 of 50,788)
Books for February: 97.1% (51,180 of 52,734)
Books for January 2012: 96.9% (49,134 of 50,703)
Books for December: 96.8% (46,619 or 48,151)
Books for November: 96.0% (41,067 of 42,678)
Books for October: 96.2% (37,305 of 38,792)
Books for September 96.1% (33,889 of 35,254)
Books for August: 95.8% (37,440 of 39,100)
Books for July: 96.7% (42,922 of 44,400)
Books for June: 96.4% (45,332 of 47,018)
Books for May: 96.9% (51,840 of 53,484)
Books for April: 96.2% (42,795 of 44,464)
Books for March: 96.1% (38,961 of 40,558)
Books for February: 94.7% (32,379 of 34,206)
Books for January: 95.9% (29,010 of 30,260)
Books for December, 2010: 95.2% (23,419 of 24,593)
Books for November: 96.4% (28,189 of 29.251)
Books for October: 94.6% (22,005 of 23,268)
Books for September: 94.7% (22,338 of 23,592)
Books for August: 95.6% (24,514 of 25,638)
Books for July: 95.3% (24,375 of 25,579)
Books for June: 94.9% (21,774 of 22,945)
Books for May: 94.9% (24,436 of 25,737)
Books for April: 95.9% (23,695 of 24,714)
Books for March: 96.0% (23,703 of 24,699)
Books for February: 96.5% (26,850 of 27,815)
Books for January: 93.3% (11,857 of 12,704)
Books for December: 90.6% (8,948 of 9,879)
Books for November: 94.1% (11,520 of 12,239)
Books for October: 91.2% (6,789 of 7,445)
Books for September: 91.0% (5,104 of 5,608)
Books for August: 96.4% (20,239 of 21,079)

Books in the Seventy Percent Royalty Range ($2.99 – $9.99)

October 1, 2014: 64.3% (1,857,411 of 2,888,225)
September 1, 2014: 63.9% (1,778,889 of 2,801,221)
August 1, 2014: 63.6% (1,731,841 of 2,724,012)
July 1, 2014: 63.4% (1,684,876 of 2,655,727)
June 1, 2014: 8.7% (225,848 of 2,597,747) | second run to account for Amazon possibly glitching 63.4% (1,647,127 of 2,597,112)
May 1, 2014: 63.8% (1,644,029 of 2,576,453)
April 1, 2014: 63.9% (1,605,139 of 2,512,520)
March 1, 2014: 64.1% (1,577,451 of 2,462,832)
February 1, 2014: 64.2% (1,548,131 of 2,411,705)
January 1, 2014: 64.5% (1,516,854 of 2,351,290)
December 1, 2013: 64.5% (1,474,801 of 2,287,866)
November 1, 2013: 64.5% (1,438,413 of 2,229,223)
October 1, 2013: 64.6% (1,405,220 of 2,175,847)
September 1, 2013: 64.5% (1,342,522 of 2,081,800)
August 1, 2013: 64.4% (1,327,280 of 2,060,431)
July 1, 2013: 64.5% (1,288,838 of 1,998,705)
June 1, 2013: 65.0% (1,282,211 of  1,972,277)
May 1, 2013: 65.0% (1,261,991 of 1,940,274)
April 1, 2013: 65.7% (1,264,685 of 1,924,138)
March 1, 2013: 66.2% (1,265,680 of 1,913,164)
February 1, 2013: 67.4% (1,247,401 of 1,849,479)
January 1, 2013: 67.8% (1,224,368 of 1,805,001)
December 1, 2012: 67.9% (1,183,346 of 1,742,991)
November 1, 2012: 64.7% (1,061,871 of 1,641,362)
October 1, 2012: 61.4% (969,791 of 1,579,329)
September 1, 2012: 60.4% (924,771 of 1,531,069)
August 1, 2012: 59.4% (883,612 of 1,486,649)
July 1: 61.3% (890,148 of 1,451,504)
June 1:  62.1% (874,145 of 1,407,210)
May 1: 62.6% (850,030 of  1,358,922)
April 1: 66.8% (812,423 of 1,215,625)
March 1: 61.1% (773,783 of 1,265,632)
February 1: 60.5% (731,051 of 1,207,522)
January 1, 2012: 61.6% (718,191 of 1,165,654)
December 1: 62.5% (694,766 of 1,112,876)
November 1: 61.8% (653,971 of 1,058,635)
October 1: 64.6% (667,521 of 1,033,611)
September 1: 65.8% (654,521 of 995,265)
August 1: 66.8% (677,646 of 1,015,056)
July 1: 63.5% (622,648 of 980,434)
June 1: 65.8% (641,867 of 974,841)
May 1: 67.4% (631,871 of 937,831)
April 1: 67.5% (606,223 of 897,663)
March 1: 68.2% (592,077 of 868,351)
February 1: 67.7% (561,035 of 828,708)
January 1: 66.8% (532,092 of 796,131)
December 1, 2010: 66.9% (514,086 of 768,865)
November 1: 66.7% (493,644 of 743,692)
October 1: 68.2% (487,833 of 714,863)
September 1:  66% (453,408 of 687,246)
August 1: 58% (382,691 of 659,479)
July 1: 57.3% (359,361 of 627,343)
June 1: 57.1% (340,379 of 596,300)
May 1: 51.4% (261,869 of 509,229)
April 1: 51.1% (243,718 of 476,653)
March 1: 52.5% (236,418 of 450,625)
February 1: 50.8% (210,978 of 415,100)

Books from one penny to $2.98

October 1, 2014: 18.9% (545,350 of 2,888,225)
September 1, 2014: 18.9% (529,976 of 2,801,221)
August 1, 2014: 18.9% (513,541 of 2,724,012)
July 1, 2014: 18.8% (499,756 of 2,655,727)
June 1, 2014: 2.7% (70,679 of 2,596,747) | second run to account for Amazon possibly glitching: 18.7% (485,799 of 2,597,112)
May 1, 2014: 18.4% (474,202 of 2,576,453
April 1, 2014: 18.4% (461,344 of 2,512,520)
March 1, 2014: 18.1% (446,248 of 2,462,382)
February 1, 2014: 18.2% (439,217 of 2,411,705)
January 1, 2014: 18.1% (426,107 of 2,351,290)
December 1, 2013: 18.0% (410,936 of 2,287,866)
November 1, 2013: 17.8% (395,739 of 2,229,223)
October 1, 2013: 17.6% (381,972 of 2,175,847)
September 1, 2013: 17.9% (372,207 of 2,081,800)
August 1, 2013: 17.5% (361,079 of 2,060,431)
July 1, 2013: 17.3% (346,301 of 1,998,705)
June 1, 2013: 16.8% (330,723 of 1,972,277)
May 1, 2013: 16.9% (326,947 of 1,940,274)
April 1, 2013: 16.4% (315,280 of 1,924,138)
March 1, 2013: 15.9% (304,800 of 1,913,164)
February 1, 2013: 15.8% (293,041 of 1,849,479)
January 1, 2013: 15.7% (283,545 of 1,805,001)
December 1, 2012: 15.5% (270,520 of 1,742,991)
November 1, 2012: 19.2% (315,137 of 1,641,362)
October 1, 2012: 22.7% (358,015 of 1,579,329)
September 1, 2012: 23.5% (359,257 of 1,531,069)
August 1, 2012: 24.3% (361,675 of 1,486,649)
July 1: 22.0% (319,951 of 1,451,504)
June 1:  21.7% (305,794 of 1,407,210)
May 1: 21.3% (288,796 of  1,368,922)
April 1: 23.2% (282,254 of 1,215,625)
March 1: 21.8% (275,556 of 1,265,632)
February 1: 22.2% (268,203 of 1,207,522)
January 1, 2012: 20.7% (241,553 of 1,165,654)
December 1: 19.5% (217,026 of 1,112,876)
November 1: 19.8% (209,435 of 1,058,635)
October 1: 16.7% (172,745 of 1,033,611)
September 1: 15.5% (153,891 of 995,265)
August 1: 15.6% (158,010 of 1,015,056)
July 1: 18.9% (185,041 of 980,434)
June 1: 17.0% (165,687 of 974,841)
May 1: 15.6% (146,540 of 937,831)
April 1: 16.2% (145,638 of 897,863)
March 1: 16.9% (147,076 of 868,351)
February 1: 18.1% (149,809 of 828,708)
January 1: 18.7% (148,681 of 796,131)
December 1, 2010: 18.5%  (142,549 of 768,865)
November 1: 18.4% (136,964 of 743,692)
October 1: 17.9% (127,830 of 714,863)
September 1: 18.5% (127,165 of 687,246)
August 1: 21.1% (139,277 of 659,479)
July 1: 21% (131,432 of 627,343)
June 1: 20.5% (121,981 of 596,300)
May 1: 22.7% (115,756 of 509,229)
April 1: 21.6% (102,948 of 476,653)
March 1: 20.5% (92,180 of 450,625)
February 1: 20.4% (84,721 of 415,100)

Price Point Analysis of New York Times Hardback Fiction Equivalents

October 1, 2014

10.99 10.99 11.99 10.99 12.99 10.99 11.99 12.74 11.99 9.99
10.99 10.99 8.99 6.99 10.99 11.99 10.99 12.99 7.99 12.99

Average: $11.08 (-$0.43) 4 titles under $10

September 1, 2014

9.99 10.99 13.99 10.99 6.99 13.99 10.99 10.99 12.99 11.99
10.99 14.99 11.84 11.99 9.99 11.84 8.99 11.99 12.74 10.99

Average: $11.51 (+$0.56) 4 titles under $10

August 1, 2014

8.99 8.99 10.99 11.99 11.84 6.99 11.99 10.99 10.99 10.99
10.99 8.52 12.99 14.99 10.99 N/A 12.74 10.99 10.99 9.99

Average: $10.95 (+$0.30) 5 titles under $10

July 1, 2014

11.84 8.99 11.99 11.99 10.99 6.99 11.99 11.84 12.99 10.49
10.99 7.99 11.99 10.99 7.99 11.99 5.99 11.84 12.99 9.99

Average: $10.64 (+$0.22) 6 titles under $10

June 1, 2014

8.99 7.50 8.99 8.99 12.99 10.99 10.99 9.99 10.99 14.44
10.99 10.99 9.99 11.84 10.99 8.99 11.84 10.99 5.99 10.99

Average: $10.42 (-$0.16) 8 titles under $10

May 1, 2014

10.99 11.04 10.99 7.50 8.99 10.99 10.99 10.99 12.99 12.99
11.04 5.99 10.99 9.10 12.99 8.55 10.99 13.99 9.99 9.45

Average: $10.58 (-$0.27) 7 titles under $10

April 1, 2014

11.84 10.99 12.74 10.99 10.99 7.50 10.99 11.99 11.99 11.47
10.99 10.65 6.49 10.99 10.99 11.99 12.99 5.99 15.49 8.99

Average: $10.85 (+$0.59) 3 titles under $10

March 1, 2014

11.99 11.99 7.50 10.91 12.74 10.65 10.65 11.48 6.49 11.47
9.99 8.99 11.99 8.49 12.99 N/A 5.99 10.99 8.99 10.66

Average: $10.26 (+$1.33) 7 titles under $10

February 1, 2014

10.91 7.50 10.65 10.65 6.59 10.65 11.19 8.49 10.91 10.65
5.99 8.99 7.50 11.39 7.50 8.99 10.65 6.49 6.49 6.49

Average: $8.93 (+$0.99) 11 titles under $10

January 1, 2014

6.49 8.49 7.50 6.06 7.99 7.50 6.49 6.49 6.49 8.99
11.39 6.49 6.49 N/A 8.59 8.99 11.39 6.49 11.49 6.99

Average: $7.94 (-$1.06) 16 titles under $10

December 1, 2013:

8.49 3.29 10.99 10.65 7.99 7.49 11.99 3.99 10.99 10.99

N/A 10.99 8.99 7.99 8.59 10.91 10.65 10.99 3.99 11.99

Average: $9.00 ($-1.48) 9 titles under $10

November 1, 2013:

10.99 10.91 10.91 11.99 10.91 10.99 10.99 11.99 10.99 6.50

10.91 10.91 10.91 10.65 9.99 10.99 10.99 9.01 9.99 7.99

Average: $10.48

October 1, 2013:

10.99 10.99 10.99 10.99 10.99 10.99 9.99 9.45 5.99 10.99

10.99 10.99 10.99 10.99 10.99 5.99 9.99 12.8010.99 10.99

Average: $10.40

September 4, 2013:

6.50 10.99 11.99 10.99 11.04 10.99 4.99 10.99 10.99 6.50
9.00 8.00 11.99 10.99 7.48 10.67 11.99 11.99 10.99 12.60

Average: $10.08

August 1, 2013:

11.99 12.99 9.99 12.99 11.99 10.99 9.99 12.99 9.99 9.99

12.99 12.99 11.04 12.99 8.52 12.99 14.99 10.91 11.04 11.84

Average: $11.71

July 1, 2013:

7.99 12.99 11.04 12.99 12.99 11.04 11.04 7.99 11.04 11.04

12.99 12.99 7.99 7.49 11.04 14.99 7.49 12.99 10.99 12.74

Average: $11.09

June 1, 2013:

12.99 12.99 12.99 11.99 8.99 12.99 13.99 12.99 12.99 9.00

14.99 12.99 9.99 9.99 10.99 14.99 10.99 12.80 9.68 12.99

Average: $12.12

May 1, 2013:

12.99 10.99 12.74 12.99 7.99 12.99 10.99 12.99 12.99 12.99
12.99 14.99 12.99 12.99 10.99 10.99 12.99 7.49 14.99 12.59

Average: $12.23

April 1, 2013:

12.74 12.99 11.99 12.99 12.99 12.99 12.99 12.99 12.99 9.45
11.99 14.99 14.99 9.68 12.99 12.99 12.99 9.78 11.04 10.67

Average: $12.36

March 1, 2013:

12.99 12.99 12.99 12.99 N/A 10.99 12.99 12.99 11.99 12.99
12.74 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 14.99

Average: $12.92

February 1, 2013:

N/A 12.99 12.74 12.99 9.99 12.99 12.99 12.99 11.04 12.99

9.99 8.00 12.99 11.99 12.99 12.99 12.99 14.99 12.99 13.59

Average: $12.38

January 1, 2013:

12.99 12.99 12.99 12.99 11.04 11.04 12.74 11.43 12.74 12.99

11.99 9.99 12.99 7.50 12.99 8.00 19.99 13.49 13.99 14.99

Average: 12.49

December 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99 11.99

12.99 12.99 19.99 9.50 12.99 12.99 12.99 12.99 12.99 12.99

Average: $13.22

November 1, 2012:

12.99 12.99 14.99 12.99 12.99 12.99 19.99 12.99 9.50 12.99

11.99 12.99 12.99 11.99 12.99 13.99 14.99 12.80 11.99 12.99

Average: $13.26

October 1, 2012:

19.99 12.99 12.99 9.50 12.99 12.99 9.99 12.99 12.99 12.99

12.99 12.99 14.99 12.99 11.99 9.45 12.99 11.99 12.99 12.99

Average: $12.84

September 1, 2012:

12.99 12.99 12.99 12.99 11.99 14.99 12.99 12.99 12.99 12.99

12.99 12.99 12.99 11.99 12.99 12.99 9.99 14.99 12.99 14.99 1.99

Average: $12.49

August 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99

12.99 12.99 12.99 11.99 12.99 12.99 12.99 12.99 12.99 12.99

Average: $13.04

July 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

12.99 14.99 12.99 12.99 12.99 12.99 14.99 14.99 12.99 12.99

Average: 13.29

June 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 11.99

12.99 9.99 14.99 12.99 12.99 12.99 12.99 11.99 12.99 14.99

Average: $12.94

May 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

12.99 12.99 12.99 14.99 11.99 12.99 12.99 12.99 12.99 12.99

Average: $13.04

April 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

14.99* 12.99 12.99 12.99 14.99 11.9912.99 12.99 12.99 12.99

Average: $13.14

March 1, 2012:

12.99 12.99 12.99 12.99 12.99 14.99* 12.99 12.99 12.99 12.99

9.99 12.99 14.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

$13.04

February 1, 2012:

12.99 12.99 12.99 12.99 12.99 14.99* 12.99 9.99 12.99 12.99

12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99 12.99

Average: $13.04

* There was also an enhanced audio/visual version of this book for $16.99. I chose to enter it here only in the standard version, since that most closely represents the comparison between paper and e-book versions. It isn’t necessary to pay $16.99: it’s an additional payment for more features

January 1, 2012

Average: $13.14

December 1, 2011

Average: $12.40

November 1, 2011:

Average: $12.45

October 1, 2011:

Avg: $13.09

September 1, 2011:

Avg: 12.99

August 1, 2011:

Avg $13.29

July 1, 2011

Avg $13.09

June 1, 2011

Avg: $12.81

May 1, 2011

Average: $12.84

April 1, 2011

Average: $12.69

March 1, 2011

Average: $12.83

February 1, 2011

Average: $12.25
Agency Model average: $12.86
Non-Agency Model average: $9.99

January 1, 2011

Average: $12.52

Agency Model: $12.99

Non-Agency: $9.99

December 1, 2010:

Average: $12.78
Agency Model average: $13.52
Non-Agency Model average: $9.99

November 1, 2010:

Average: $12.83
Agency Model average: $13.59
Non-Agency Model average: $9.99

October 1, 2010:

Average: $12.38
Agency Model average: $12.79
Non-Agency Model average: $10.87

September 1, 2010:

Average: $12.52
Agency Model average $12.99
Non-Agency Model average $9.99

Textbooks in the Kindle Store

October 1, 2014: 43,910
September 1, 2014: 43,385
August 1, 2014: 42,643
July 1, 2014: 42,114
June 1, 2014: 40,810
May 1, 2014: 39,687
April 1, 2014: 38,577
March 1, 2014: 37,212
February 1, 2014: 36,397
January 1, 2014: 35,793
December 1, 2013: 35,213
November 1, 2013: 35,273
October 1, 2013: 34,585
September 1, 2013:  30,925
August 1, 2013: 29,956
July 1, 2013: 29,070
June 1, 2013: 28,194
May 1, 2013: 27,110
April 1, 2013: 26,35
March 1, 2013: 26,100
February 1, 2013: 25,000
January 1, 2013: 23,256
December 1, 2012: 21,507
November 1, 2012: 19,796
October 1, 2012: 19,095
September 1, 2012: 18,369
August 1, 2012: 17,756
July 1, 2012: 24,629
June 1, 2012: 15,581
May 1, 2012: 14,868
April 1, 2012: 16,509
March 1, 2012: 15,434
February 1, 2012: 14,827
January 1, 2012: 13,828
December 1, 2011: 13,396
November 1, 2011: 13,131
October 1, 2011: 12,788
September 1, 2011: 11,966
August 1, 2011: 10,316
July 1, 2011: 9,852
June 1, 2011: 9,442
May 1, 2011: 9,193
April 1, 2011:  8,952
March 1, 2011: 8,633
February 1, 2011: 8,342
January 1, 2011: 7,926
December 1, 2010: 7,637
November 1, 2010: 7,355
October 1, 2010: 7, 162
September 1, 2010: 6,831
August 1, 2010: 6,661
July 1, 2010: 6,481
June 1, 2010: 6,249
May 1, 2010: 6,117
April 1, 2010: 5,973
March 1, 2010: 5,728
February 1, 2010: 5,673
January 1, 2010: 5,549
December 1, 2009: 4,892
November 1, 2009: 4,768
October 1, 2009: 4,633
September 24, 2009: 4,678
August 11, 2009: 4,381

Free books (including public domain)

October 1, 2014: 61,828
September 1, 2014: 61,787
August 1, 2014: 61,381
July 1, 2014: 60,103
June 1, 2014: 59,848
May 1, 2014: 59,957
April 1, 2014: 57,945
March 1, 2014: 58,588
February 1, 2014: 57,648
January 1, 2014: 56,793
December 1, 2013: 57,311
November 1, 2013: 58,238
October 1, 2013: 56,199
September 1, 2013: 57,547
August 1, 2013: 56,113
July 1, 2013: 55,068
June 1, 2013: 55,811
May 1, 2013: 54,033
April 1, 2013: 55,670
March 1, 2013: 54,946
February 1, 2013: 54,567
January 1, 2013: 54,538
December 1, 2012: 50,869
November 1, 2012: 50,938
October 1, 2012: 50,982
September 1, 2012: 52,601
August 1, 2012: 51,680
July 1: 53,728
June 1: 50,470
May 1: 48,904
April 1: 49,826
March 1: 51,860
February 1: 48,207
January 1, 2012: 46,201
December 1: 43,757
November 1: 42,657
October 1, 2011: 42,710
September 1, 2011: 39,540
August 1, 2011: 38,936
July 1, 2011: 38,627
June 1, 2011: 37,415
May 1, 2011: 36,481
April 1, 2011: 33,469
March 1, 2011: 15,931
February 1, 2011: 15,947
January 1, 2011: 16,758
December 1, 2010: 16,708
November 1, 2010: 16,703
October 1, 2010: 16,702
September 1, 2010: 16,726
August 1, 2010: 20,634
July 1, 2010: 20,628
June 1, 2010: 20,590
May 1, 2010: 20,601
April 1, 2010: 20,619
March 1, 2010: 20,143
February 1, 2010: 19788
January 1, 2010: 19,802
December 1, 2009: 19,895
November 1, 2009: 18,547
October 1, 2009: 7,428
February 28, 2009: 7,401

Free books (without public domain)

October 1, 2014: 15,099
September 1, 2014: 15,190
August 1, 2014: 14,717
July 1, 2014: 13,300
June 1, 2014: 12,490
May 1, 2014: 13,191
April 1, 2014: 11,864
March 1, 2014: 12,500
February 1, 2014: 11,568
January 1, 2014: 11,091
December 1, 2013: 11,455
November 1, 2013: 11,262
October 1, 2013: 9,726
September 1, 2013: 10,794
August 1, 2013: 9,816
July 1, 2013: 8,921
June 1, 2013: 9,582
May 1, 2013: 7,807
April 1, 2013: 7,761
March 1, 2013: 7,710
February 1, 2013: 7,404
January 1, 2013: 7,261
December 1, 2012: 7,089
November 1, 2012: 7,186
October 1, 2012: 7,259
September 1, 2012: 8,701
August 1, 2012: 7,829
July 1, 2012: 9,660
June 1, 2012: 6,715
May 1, 2012: 5,195
April 1, 2012: 5,622
March 1, 2012: 8,356
February 1, 2012: 6,109
January 1, 2012: 4,102
December 1, 2011: 2,007
November 1, 2011: 1,681
October 1, 2011: 1,449
September 1, 2011: 1,283
August 1, 2011: 1,046
July 1, 2011: 883
June 1, 2011: 707
May 1, 2011: 20,984
April 1, 2011: 17,832
March 1, 2011: 241
February 1, 2011: 240
January 1, 2011: 230
December 1, 2010: 183
November 1, 2010: 171
October 1, 2010: 161
September 1, 2010: 143
August 1, 2010: 621 (125 without Amazon Breakthrough nominees)
July 1, 2010: 599 (102 without Amazon Breakthrough nominees)
June 1, 2010: 559 (63 without Amazon Breakthrough nominees)
May 1, 2010: 556 (57 without Amazon Breakthrough nominees)
April 1, 2010: 560 (59 without Amazon Breakthrough nominees)
March 1, 2010: 67
February 1, 2010: 52
January 1, 2010: 53
December 1, 2009: 84
November 1, 2009: 64
October 1, 2009: 67

Spanish edition books*

October 1, 2014: 113,491
September 1, 2014: 109,395
August 1, 2014: 101,643
July 1, 2014: 98,048
June 1, 2014: 95,632
May 1, 2014: 92,954
April 1, 2014: 90,187
March 1, 2014: 87,752
February 1, 2014: 86,182
January 1, 2014: 83,041
December 1, 2013: 80,061
November 1, 2013: 77,688
October 1, 2013: 76,079
September 1, 2013: 73,649
August 1, 2013: 71,335
July 1, 2013: 68,643
June 1, 2013: 66,070
May 1, 2013: 63,842
April 1, 2013: 61,264
March 1, 2013: 54,839
February 1, 2013: 52,638
January 1, 2013: 51,302
December 1, 2012: 48,905
November 1, 2012: 46,790
October 1, 2012: 44,232
September 1, 2012: 41,659
August 1, 2012: 40,214
July 1, 2012: 38,684
June 1, 2012: 36,891
May 1, 2012: 34,308
April 1, 2012: 32,157
March 1, 2012: 29,480
February 1, 2012: 22,834
January 1, 2012: 22,492
December 1, 2011: 19,928
November 1, 2011: 15,758
October 1, 2011: 16,874
September 1, 2011: 14,805
August 1, 2011: 11,383
July 1, 2011: 10,552
June 1, 2011: 9,917
May 1, 2011: 9,251
April 1, 2011: 8,362
March 1, 2011: 9,244
February 1, 2011: 8,608
January 1, 2011: 8.045
December 1, 2010: 5,839
November 1, 2010: 5,286
October 1, 2010: 4,982
September 1, 2010: 4,723
August 1, 2010: 4,623
July 1, 2010: 4,398
June 1, 2010: 4,078
May 1, 2010: 3,735
April 1, 2010: 3,383
March 1, 2010: 2,841
February 1, 2010: 2,548
January 1, 2010: 2,363
December 1, 2009: 3,483

Books in the Kindle Owners’ Lending Library (KOLL)

October 1, 2014: 710,979 (24.6%)
September 1, 2014: 673,206 (24.0%)
August 1, 2014: 638,545 (23.4%)
July 1, 2014: 604,950 (22.8%)
June 1, 2014: 586,812 (22.6%)
May 1, 2014: 566,893 (22.0%)
April 1, 2014: 547,360 (21.8%)
March 1, 2014: 529,466 (21.5%)
February 1, 2014: 512,403 (21.2%)
January 1, 2014: 491,875 (20.91%)
December 1, 2013: 469,593 (20.53%)
November 1, 2013: 447,147 (20.06%)
October 1, 2013: 428,318 (19.7%)
September 1, 2013: 408,514 (19.8%)
August 1, 2013: 389,380 (18.9%)
July 1, 2013: 369,622 (18.5%)
June 1, 2013: 352,649 (17.1%)
May 1, 2013: 336,351 (17.3%)
April 1, 2013: 319,676 (16.6%)
March 1, 2013: 302,080 (15.8%)
February 1, 2013: 283,641 (15.3%)
January 1, 2013: 264,444
December 1, 2012: 242,716
November 1, 2012: 235,957
October 1, 2012: 216,873
September 1, 2012: 198,009
August 1, 2012: 180,133
July 1, 2012: 168,440
June 1, 2012: 159,937
May 1, 2012: 146,182
April 1, 2012: 131,110
March 1, 2012: 117,652
February 1, 2012: 95,020
January 1, 2012: 69,850 (new measurement)

Books in Kindle Unlimited

October 1, 2014: 733,167 (+5%)
September 1, 2014: 696,171 (+5%)
August 1, 2014: 661,111 (new measurement)

Books in the Kindle Matchbook program

October 1, 2014: 45,267 (-39%)
September 1, 2014: 73,820 (+8%)
August 1, 2014: 68,453 (+1%)
July 1, 2014: 67,466 (-1%)
June 1, 2014: 67,787 (-1%)
May 1, 2014: 68,240 (-16%)
April 1, 2014: 81,560 (-27%)
March 1, 2014: 112,354 (+2%)
February 1, 2014: 109,992 (+8%)
January 1, 2014: 101,699 (+14%)
December 1, 2013: 88,869 (+18%)
November 1, 2013: 75,173 (new measurement)

Price Point Analysis

April 1, 2010 was “Agency Day”, when the pricing system for some of the largest trade publishers in the US changed. I’ve started tracking price points, to see how that is affecting things. These are not ranges: it’s how many books are at a specific price point.

4/1/2010
Total 476653
Prime 413032
Under $10 346665
83.9%
Price Point Count Percentage Diff
$ 0.99 43,993 9.17% 0.01%
$ 1.99 7,704 1.61% 0.00%
$ 2.99 14,560 3.03% 0.00%
$ 3.99 17,390 3.62% -0.02%
$ 4.99 9,758 2.03% -0.01%
$ 5.99 2,691 0.56% 0.00%
$ 6.99 1,800 0.38% 0.00%
$ 7.99 10,927 2.28% -0.25%
$ 8.99 1,312 0.27% 0.00%
$ 9.99 51,857 10.80% -0.26%
$ 10.99 191 0.04% 0.00%
$ 11.99 196 0.04% 0.00%
$ 12.99 308 0.06% 0.00%
$ 13.99 93 0.02% 0.00%
$ 14.99 806 0.17% 0.00%
$ 15.99 114 0.02% 0.00%
$ 16.99 67 0.01% 0.00%
$ 17.99 43 0.01% 0.00%
$ 18.99 21 0.00% 0.00%
$ 19.99 201 0.04% 0.00%
$ 20.99 11 0.00% 0.00%
$ 21.99 11 0.00% 0.00%
$ 22.99 21 0.00% 0.00%
$ 23.99 5 0.00% 0.00%
$ 24.99 50 0.01% 0.00%

4/1/2011
Total 897,663
Prime 831,867
Under $10 739192
Price Point Count Percentage Diff
$    0.99     71,036 7.91% -0.84%
$    1.99     15,994 1.78% 0.06%
$    2.99     50,033 5.57% 0.30%
$    3.99     23,986 2.67% 0.24%
$    4.99     20,374 2.27% 0.48%
$    5.99     10,560 1.18% 0.16%
$    6.99      7,422 0.83% 0.07%
$    7.99     18,354 2.04% 0.20%
$    8.99      4,436 0.49% -0.04%
$    9.99     96,211 10.72% 0.88%
$   10.99         766 0.09% 0.02%
$   11.99      1,383 0.15% -0.01%
$   12.99      2,122 0.24% 0.01%
$   13.99         506 0.06% 0.00%
$   14.99      1,519 0.17% -0.01%
$   15.99         172 0.02% 0.01%
$   16.99         225 0.03% 0.00%
$   17.99         403 0.04% 0.02%
$   18.99         199 0.02% 0.01%
$   19.99         568 0.06% -0.01%
$   20.99           45 0.01% 0.00%
$   21.99         152 0.02% 0.00%
$   22.99           21 0.00% 0.00%
$   23.99           22 0.00% 0.00%
$   24.99         104 0.01% -0.04%

5/1/2011
Total 937,831
Prime 862,970
Under $10 769,798
Price Point Count Percentage Diff
$        0.99     74,929 7.99% 0.08%
$        1.99     16,497 1.76% -0.02%
$        2.99     56,878 6.06% 0.49%
$        3.99     22,937 2.45% -0.23%
$        4.99     24,880 2.65% 0.38%
$        5.99     13,387 1.43% 0.25%
$        6.99      5,215 0.56% -0.27%
$        7.99     18,992 2.03% -0.02%
$        8.99      5,053 0.54% 0.04%
$        9.99   103,463 11.03% 0.31%
$      10.99         865 0.09% 0.01%
$      11.99      1,412 0.15% 0.00%
$      12.99      2,271 0.24% 0.01%
$      13.99         490 0.05% 0.00%
$      14.99      1,577 0.17% 0.00%
$      15.99         134 0.01% 0.00%
$      16.99         235 0.03% 0.00%
$      17.99         471 0.05% 0.01%
$      18.99         207 0.02% 0.00%
$      19.99         465 0.05% -0.01%
$      20.99           29 0.00% 0.00%
$      21.99         172 0.02% 0.00%
$      22.99           34 0.00% 0.00%
$      23.99           79 0.01% 0.01%
$      24.99         110 0.01% 0.00%

6/1/2011
Total 974,841
Prime 895,091
Under $10 799,845
Price Point Count Percentage Diff
$        0.99    81,095 8.32% 0.33%
$        1.99    16,628 1.71% -0.05%
$        2.99    54,630 5.60% -0.46%
$        3.99    22,026 2.26% -0.19%
$        4.99    18,976 1.95% -0.71%
$        5.99    10,685 1.10% -0.33%
$        6.99      7,039 0.72% 0.17%
$        7.99    15,841 1.62% -0.40%
$        8.99      4,226 0.43% -0.11%
$        9.99    90,005 9.23% -1.80%
$      10.99        619 0.06% -0.03%
$      11.99      1,481 0.15% 0.00%
$      12.99      2,112 0.22% -0.03%
$      13.99        571 0.06% 0.01%
$      14.99      1,720 0.18% 0.01%
$      15.99        176 0.02% 0.00%
$      16.99        230 0.02% 0.00%
$      17.99        251 0.03% -0.02%
$      18.99        178 0.02% 0.00%
$      19.99        468 0.05% 0.00%
$      20.99          25 0.00% 0.00%
$      21.99        200 0.02% 0.00%
$      22.99          29 0.00% 0.00%
$      23.99          59 0.01% 0.00%
$      24.99        121 0.01% 0.00%

July 1, 2011

7/1/2011
Total 980,434
Prime 898,735
Under $10 801,631
Price Point Count Percentage Diff
$        0.99 73,957 7.54% -0.78%
$        1.99 18,207 1.86% 0.15%
$        2.99 34,414 3.51% -2.09%
$        3.99 26,942 2.75% 0.49%
$        4.99    8,926 0.91% -1.04%
$        5.99    5,117 0.52% -0.57%
$        6.99    3,725 0.38% -0.34%
$        7.99 14,537 1.48% -0.14%
$        8.99    2,009 0.20% -0.23%
$        9.99 79,377 8.10% -1.14%
$      10.99       491 0.05% -0.01%
$      11.99    1,574 0.16% 0.01%
$      12.99    1,863 0.19% -0.03%
$      13.99       509 0.05% -0.01%
$      14.99    1,555 0.16% -0.02%
$      15.99       453 0.05% 0.03%
$      16.99       201 0.02% 0.00%
$      17.99       138 0.01% -0.01%
$      18.99       118 0.01% -0.01%
$      19.99       271 0.03% -0.02%
$      20.99        18 0.00% 0.00%
$      21.99       186 0.02% 0.00%
$      22.99        32 0.00% 0.00%
$      23.99       111 0.01% 0.01%
$      24.99       125 0.01% 0.00%

August 1, 2011

8/1/2011
Total 1,015,056
Prime 931,713
Under $10 829,823
Price Point Count Percentage Diff
$    0.99     76,233 7.51% -0.03%
$    1.99     17,083 1.68% -0.17%
$    2.99     66,967 6.60% 3.09%
$    3.99     12,921 1.27% -1.48%
$    4.99     27,893 2.75% 1.84%
$    5.99     12,894 1.27% 0.75%
$    6.99      2,715 0.27% -0.11%
$    7.99     18,431 1.82% 0.33%
$    8.99      5,638 0.56% 0.35%
$    9.99   111,705 11.00% 2.91%
$   10.99         473 0.05% 0.00%
$   11.99      1,691 0.17% 0.01%
$   12.99      2,129 0.21% 0.02%
$   13.99         576 0.06% 0.00%
$   14.99      1,768 0.17% 0.02%
$   15.99         252 0.02% -0.02%
$   16.99         230 0.02% 0.00%
$   17.99         128 0.01% 0.00%
$   18.99         249 0.02% 0.01%
$   19.99         468 0.05% 0.02%
$   20.99           46 0.00% 0.00%
$   21.99         166 0.02% 0.00%
$   22.99           64 0.01% 0.00%
$   23.99           90 0.01% 0.00%
$   24.99           59 0.01% -0.01%

September 1, 2011

9/1/2011
Total 995,265
Prime 908,602
Under $10 803,271
Price Point Count Percentage Diff
$    0.99     77,793 7.82% 0.31%
$    1.99     16,614 1.67% -0.01%
$    2.99 56,503 5.68% -0.92%
$    3.99     21,995 2.21% 0.94%
$    4.99     21,595 2.17% -0.58%
$    5.99     11,312 1.14% -0.13%
$    6.99      7,477 0.75% 0.48%
$    7.99     16,948 1.70% -0.11%
$    8.99     14,883 1.50% 0.94%
$    9.99   102,626 10.31% -0.69%
$   10.99         485 0.05% 0.00%
$   11.99         983 0.10% -0.07%
$   12.99      1,374 0.14% -0.07%
$   13.99         316 0.03% -0.02%
$   14.99      1,501 0.15% -0.02%
$   15.99         160 0.02% -0.01%
$   16.99         159 0.02% -0.01%
$   17.99         285 0.03% 0.02%
$   18.99         165 0.02% -0.01%
$   19.99         446 0.04% 0.00%
$   20.99           50 0.01% 0.00%
$   21.99         171 0.02% 0.00%
$   22.99           41 0.00% 0.00%
$   23.99           33 0.00% -0.01%
$   24.99         109 0.01% 0.01%

10/1/2011
Total  1,033,611
Prime 943,545
Under $10 835,590
Price Point Count Percentage Diff
 $        0.99       81,946 7.93% 0.11%
 $        1.99       16,172 1.56% -0.10%
 $        2.99 48,287 4.67% -1.01%
 $        3.99       16,808 1.63% -0.58%
 $        4.99       17,389 1.68% -0.49%
 $        5.99        8,259 0.80% -0.34%
 $        6.99        5,300 0.51% -0.24%
 $        7.99       10,833 1.05% -0.65%
 $        8.99       12,478 1.21% -0.29%
 $        9.99       89,175 8.63% -1.68%
 $      10.99           395 0.04% -0.01%
 $      11.99           804 0.08% -0.02%
 $      12.99        1,285 0.12% -0.01%
 $      13.99           302 0.03% 0.00%
 $      14.99        1,386 0.13% -0.02%
 $      15.99           146 0.01% 0.00%
 $      16.99           151 0.01% 0.00%
 $      17.99           144 0.01% -0.01%
 $      18.99             75 0.01% -0.01%
 $      19.99           368 0.04% -0.01%
 $      20.99             22 0.00% 0.00%
 $      21.99           150 0.01% 0.00%
 $      22.99             26 0.00% 0.00%
 $      23.99             35 0.00% 0.00%
 $      24.99             66 0.01% 0.00%

11/1/2011
Total  1,058,635
Prime 968,948
Under $10 859,492
Price Point Count Percentage Diff
 $    0.99       84,612 7.99% 0.06%
 $    1.99        7,659 0.72% -0.84%
 $    2.99 19,157 1.81% -2.86%
 $    3.99       10,245 0.97% -0.66%
 $    4.99        7,451 0.70% -0.98%
 $    5.99        3,026 0.29% -0.51%
 $    6.99        2,533 0.24% -0.27%
 $    7.99        8,414 0.79% -0.25%
 $    8.99       11,882 1.12% -0.08%
 $    9.99       70,312 6.64% -1.99%
 $   10.99           348 0.03% -0.01%
 $   11.99        1,144 0.11% 0.03%
 $   12.99        1,068 0.10% -0.02%
 $   13.99           280 0.03% 0.00%
 $   14.99        1,171 0.11% -0.02%
 $   15.99 69 0.01% -0.01%
 $   16.99           118 0.01% 0.00%
 $   17.99           116 0.01% 0.00%
 $   18.99             59 0.01% 0.00%
 $   19.99           234 0.02% -0.01%
 $   20.99             33 0.00% 0.00%
 $   21.99           153 0.01% 0.00%
 $   22.99             29 0.00% 0.00%
 $   23.99             28 0.00% 0.00%
 $   24.99             89 0.01% 0.00%

12/1/2011
Total 1,112,876
Prime 1021677
Under $10 907,647
Price Point Count Percentage Diff
 $    0.99       90,203 8.11% 0.11%
 $    1.99       17,711 1.59% 0.87%
 $    2.99 29,634 2.66% 0.85%
 $    3.99       23,617 2.12% 1.15%
 $    4.99       23,320 2.10% 1.39%
 $    5.99        4,606 0.41% 0.13%
 $    6.99        4,887 0.44% 0.20%
 $    7.99       13,241 1.19% 0.40%
 $    8.99       10,646 0.96% -0.17%
 $    9.99       71,709 6.44% -0.20%
 $   10.99           466 0.04% 0.01%
 $   11.99           598 0.05% -0.05%
 $   12.99        1,038 0.09% -0.01%
 $   13.99           317 0.03% 0.00%
 $   14.99        1,234 0.11% 0.00%
 $   15.99 78 0.01% 0.00%
 $   16.99           109 0.01% 0.00%
 $   17.99           132 0.01% 0.00%
 $   18.99             50 0.00% 0.00%
 $   19.99           278 0.02% 0.00%
 $   20.99             25 0.00% 0.00%
 $   21.99           168 0.02% 0.00%
 $   22.99             31 0.00% 0.00%
 $   23.99             25 0.00% 0.00%
 $   24.99           104 0.01% 0.00%

1/1/2012
Total 1,165,654
Prime 1073539
Under $10 955,187
Price Point Count Percentage Diff
 $        0.99     99,225 8.51% 0.41%
 $        1.99     16,088 1.38% -0.21%
 $        2.99 38,295 3.29% 0.62%
 $        3.99     24,602 2.11% -0.01%
 $        4.99     18,289 1.57% -0.53%
 $        5.99      4,438 0.38% -0.03%
 $        6.99      5,002 0.43% -0.01%
 $        7.99     11,495 0.99% -0.20%
 $        8.99     12,412 1.06% 0.11%
 $        9.99     68,467 5.87% -0.57%
 $      10.99         421 0.04% -0.01%
 $      11.99         549 0.05% -0.01%
 $      12.99      1,010 0.09% -0.01%
 $      13.99         270 0.02% -0.01%
 $      14.99      1,272 0.11% 0.00%
 $      15.99 142 0.01% 0.01%
 $      16.99         102 0.01% 0.00%
 $      17.99         192 0.02% 0.00%
 $      18.99           44 0.00% 0.00%
 $      19.99         279 0.02% 0.00%
 $      20.99           19 0.00% 0.00%
 $      21.99         134 0.01% 0.00%
 $      22.99           30 0.00% 0.00%
 $      23.99           36 0.00% 0.00%
 $      24.99         108 0.01% 0.00%

2/1/2012
Total 1,207,522
Prime 1,112,467
Under $10 994,448
Price Point Count Percentage Diff
 $        0.99   107,238 8.88% 0.37%
 $        1.99      8,528 0.71% -0.67%
 $        2.99 28,515 2.36% -0.92%
 $        3.99      7,463 0.62% -1.49%
 $        4.99      6,509 0.54% -1.03%
 $        5.99      2,761 0.23% -0.15%
 $        6.99      2,740 0.23% -0.20%
 $        7.99      7,571 0.63% -0.36%
 $        8.99     13,377 1.11% 0.04%
 $        9.99     58,244 4.82% -1.05%
 $      10.99         331 0.03% -0.01%
 $      11.99         476 0.04% -0.01%
 $      12.99         914 0.08% -0.01%
 $      13.99         186 0.02% -0.01%
 $      14.99         988 0.08% -0.03%
 $      15.99 82 0.01% -0.01%
 $      16.99           98 0.01% 0.00%
 $      17.99         194 0.02% 0.00%
 $      18.99           59 0.00% 0.00%
 $      19.99         167 0.01% -0.01%
 $      20.99           15 0.00% 0.00%
 $      21.99         163 0.01% 0.00%
 $      22.99           20 0.00% 0.00%
 $      23.99           19 0.00% 0.00%
 $      24.99           58 0.00% 0.00%

3/1/2012
Total 1,265,632
Prime 1,165,368
Under $10 1,044,889
Price Point Count Percentage Diff
 $        0.99   113,150 8.94% 0.06%
 $        1.99     10,638 0.84% 0.13%
 $        2.99 43,320 3.42% 1.06%
 $        3.99     18,776 1.48% 0.87%
 $        4.99      8,565 0.68% 0.14%
 $        5.99      3,879 0.31% 0.08%
 $        6.99      3,591 0.28% 0.06%
 $        7.99      8,164 0.65% 0.02%
 $        8.99     14,825 1.17% 0.06%
 $        9.99     62,009 4.90% 0.08%
 $      10.99         375 0.03% 0.00%
 $      11.99         673 0.05% 0.01%
 $      12.99         936 0.07% 0.00%
 $      13.99         249 0.02% 0.00%
 $      14.99      1,005 0.08% 0.00%
 $      15.99 117 0.01% 0.00%
 $      16.99         102 0.01% 0.00%
 $      17.99         210 0.02% 0.00%
 $      18.99           55 0.00% 0.00%
 $      19.99         213 0.02% 0.00%
 $      20.99           12 0.00% 0.00%
 $      21.99         170 0.01% 0.00%
 $      22.99           26 0.00% 0.00%
 $      23.99           20 0.00% 0.00%
 $      24.99           73 0.01% 0.00%

4/1/2012
Total 1,315,927
Prime 1,215,625
Under $10 1,089,619
Price Point Count Percentage Diff
 $        0.99   118,411 9.00% 0.06%
 $        1.99     12,440 0.95% 0.10%
 $        2.99 53,686 4.08% 0.66%
 $        3.99     30,997 2.36% 0.87%
 $        4.99     10,786 0.82% 0.14%
 $        5.99      5,026 0.38% 0.08%
 $        6.99      4,705 0.36% 0.07%
 $        7.99      8,988 0.68% 0.04%
 $        8.99      5,461 0.41% -0.76%
 $        9.99     71,568 5.44% 0.54%
 $      10.99         654 0.05% 0.02%
 $      11.99      1,281 0.10% 0.04%
 $      12.99      1,835 0.14% 0.07%
 $      13.99         438 0.03% 0.01%
 $      14.99      1,739 0.13% 0.05%
 $      15.99 323 0.02% 0.02%
 $      16.99         236 0.02% 0.01%
 $      17.99           86 0.01% -0.01%
 $      18.99         118 0.01% 0.00%
 $      19.99         395 0.03% 0.01%
 $      20.99           25 0.00% 0.00%
 $      21.99         272 0.02% 0.01%
 $      22.99           34 0.00% 0.00%
 $      23.99           17 0.00% 0.00%
 $      24.99           96 0.01% 0.00%

5/1/2012
Total 1,358,922
Prime 1,261,606
Under $10 1,133,793
Price Point Count Percentage Diff
 $        0.99   122,040 9.27% 0.28%
 $        1.99     13,124 1.00% 0.05%
 $        2.99 64,106 4.87% 0.79%
 $        3.99     37,072 2.82% 0.46%
 $        4.99     12,631 0.96% 0.14%
 $        5.99      6,288 0.48% 0.10%
 $        6.99      4,897 0.37% 0.01%
 $        7.99     10,145 0.77% 0.09%
 $        8.99      3,156 0.24% -0.18%
 $        9.99     76,063 5.78% 0.34%
 $      10.99         809 0.06% 0.01%
 $      11.99      1,816 0.14% 0.04%
 $      12.99      2,159 0.16% 0.02%
 $      13.99         565 0.04% 0.01%
 $      14.99      2,010 0.15% 0.02%
 $      15.99 140 0.01% -0.01%
 $      16.99         306 0.02% 0.01%
 $      17.99           78 0.01% 0.00%
 $      18.99           91 0.01% 0.00%
 $      19.99         471 0.04% 0.01%
 $      20.99           24 0.00% 0.00%
 $      21.99         283 0.02% 0.00%
 $      22.99           34 0.00% 0.00%
 $      23.99           27 0.00% 0.00%
 $      24.99         150 0.01% 0.00%

5/1/2012
Total 1,407,210
Prime 1,308,331
Under $10 1,174,668
Price Point Count Percentage Diff
 $        0.99   125,811 9.56% 0.29%
 $        1.99     13,076 0.99% 0.00%
 $        2.99 66,685 5.07% 0.20%
 $        3.99     36,204 2.75% -0.07%
 $        4.99     11,225 0.85% -0.11%
 $        5.99      5,903 0.45% -0.03%
 $        6.99      4,569 0.35% -0.02%
 $        7.99     10,524 0.80% 0.03%
 $        8.99      2,717 0.21% -0.03%
 $        9.99     71,733 5.45% -0.33%
 $      10.99         885 0.07% 0.01%
 $      11.99      1,818 0.14% 0.00%
 $      12.99      2,140 0.16% 0.00%
 $      13.99         684 0.05% 0.01%
 $      14.99      2,042 0.16% 0.00%
 $      15.99 182 0.01% 0.00%
 $      16.99         302 0.02% 0.00%
 $      17.99           73 0.01% 0.00%
 $      18.99         108 0.01% 0.00%
 $      19.99         513 0.04% 0.00%
 $      20.99           29 0.00% 0.00%
 $      21.99         251 0.02% 0.00%
 $      22.99           35 0.00% 0.00%
 $      23.99           29 0.00% 0.00%
 $      24.99           97 0.01% 0.00%

7/1/2012
Total 1,451,504
Prime 1,343,776
Under $10 1,204,888
Price Point Count Percentage Diff
 $        0.99   129,323 8.91% -0.65%
 $        1.99     12,780 0.88% -0.11%
 $        2.99 64,315 4.43% -0.64%
 $        3.99     27,128 1.87% -0.88%
 $        4.99     12,335 0.85% 0.00%
 $        5.99      6,307 0.43% -0.01%
 $        6.99      5,118 0.35% 0.01%
 $        7.99     10,689 0.74% -0.06%
 $        8.99      2,871 0.20% -0.01%
 $        9.99     78,303 5.39% -0.06%
 $      10.99         875 0.06% -0.01%
 $      11.99      1,804 0.12% -0.01%
 $      12.99      2,291 0.16% 0.00%
 $      13.99         688 0.05% 0.00%
 $      14.99      2,225 0.15% 0.00%
 $      15.99 218 0.02% 0.00%
 $      16.99         332 0.02% 0.00%
 $      17.99           79 0.01% 0.00%
 $      18.99         104 0.01% 0.00%
 $      19.99         443 0.03% -0.01%
 $      20.99           26 0.00% 0.00%
 $      21.99         319 0.02% 0.00%
 $      22.99           44 0.00% 0.00%
 $      23.99           30 0.00% 0.00%
 $      24.99         109 0.01% 0.00%

8/1/2012
Total 1,486,649
Prime 1,379,399
Under $10 1,240,062
Price Point Count Percentage Diff
 $        0.99   137,876 9.27% 0.36%
 $        1.99      9,880 0.66% -0.22%
 $        2.99 46,971 3.16% -1.27%
 $        3.99     12,096 0.81% -1.06%
 $        4.99      8,445 0.57% -0.28%
 $        5.99      4,956 0.33% -0.10%
 $        6.99      3,180 0.21% -0.14%
 $        7.99     10,781 0.73% -0.01%
 $        8.99      2,877 0.19% 0.00%
 $        9.99     70,140 4.72% -0.68%
 $      10.99         962 0.06% 0.00%
 $      11.99      1,910 0.13% 0.00%
 $      12.99      2,371 0.16% 0.00%
 $      13.99         636 0.04% 0.00%
 $      14.99      2,056 0.14% -0.01%
 $      15.99 192 0.01% 0.00%
 $      16.99         357 0.02% 0.00%
 $      17.99         121 0.01% 0.00%
 $      18.99           82 0.01% 0.00%
 $      19.99         337 0.02% -0.01%
 $      20.99           35 0.00% 0.00%
 $      21.99         364 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           24 0.00% 0.00%
 $      24.99           86 0.01% 0.00%

9/1/2012
Total 1,531,069
Prime 1,421,168
Under $10 1,278,733
Price Point Count Percentage Diff
 $        0.99   144,288 9.42% 0.15%
 $        1.99     13,399 0.88% 0.21%
 $        2.99 68,395 4.47% 1.31%
 $        3.99     14,760 0.96% 0.15%
 $        4.99     11,627 0.76% 0.19%
 $        5.99      6,456 0.42% 0.09%
 $        6.99      5,407 0.35% 0.14%
 $        7.99     11,697 0.76% 0.04%
 $        8.99      3,050 0.20% 0.01%
 $        9.99     74,605 4.87% 0.15%
 $      10.99         955 0.06% 0.00%
 $      11.99      1,973 0.13% 0.00%
 $      12.99      2,119 0.14% -0.02%
 $      13.99         582 0.04% 0.00%
 $      14.99      2,039 0.13% -0.01%
 $      15.99 212 0.01% 0.00%
 $      16.99         347 0.02% 0.00%
 $      17.99         127 0.01% 0.00%
 $      18.99           81 0.01% 0.00%
 $      19.99         385 0.03% 0.00%
 $      20.99           19 0.00% 0.00%
 $      21.99         313 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           26 0.00% 0.00%
 $      24.99           99 0.01% 0.00%

10/1/2012
Total 1,579,329
Prime 1,466,890
Under $10 1,322,272
Price Point Count Percentage Diff
 $        0.99   147,931 9.37% -0.06%
 $        1.99     16,053 1.02% 0.14%
 $        2.99 87,788 5.56% 1.09%
 $        3.99     20,853 1.32% 0.36%
 $        4.99     14,656 0.93% 0.17%
 $        5.99      7,558 0.48% 0.06%
 $        6.99      6,642 0.42% 0.07%
 $        7.99     13,807 0.87% 0.11%
 $        8.99      3,256 0.21% 0.01%
 $        9.99     84,003 5.32% 0.45%
 $      10.99         972 0.06% 0.00%
 $      11.99      2,052 0.13% 0.00%
 $      12.99      2,189 0.14% 0.00%
 $      13.99         587 0.04% 0.00%
 $      14.99      2,123 0.13% 0.00%
 $      15.99 216 0.01% 0.00%
 $      16.99         339 0.02% 0.00%
 $      17.99         109 0.01% 0.00%
 $      18.99         117 0.01% 0.00%
 $      19.99         509 0.03% 0.01%
 $      20.99           32 0.00% 0.00%
 $      21.99         371 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           32 0.00% 0.00%
 $      24.99         109 0.01% 0.00%

Total 1,641,362
Prime 1,522,810
Under $10 1,371,227
Price Point Count Percentage Diff
 $    0.99   155,732 9.49% 0.12%
 $    1.99     24,777 1.51% 0.49%
 $    2.99 134,461 8.19% 2.63%
 $    3.99     49,221 3.00% 1.68%
 $    4.99     29,671 1.81% 0.88%
 $    5.99     15,629 0.95% 0.47%
 $    6.99     12,969 0.79% 0.37%
 $    7.99     22,527 1.37% 0.50%
 $    8.99      6,642 0.40% 0.20%
 $    9.99   134,811 8.21% 2.89%
 $   10.99      1,576 0.10% 0.03%
 $   11.99      2,986 0.18% 0.05%
 $   12.99      3,292 0.20% 0.06%
 $   13.99         894 0.05% 0.02%
 $   14.99      2,717 0.17% 0.03%
 $   15.99 319 0.02% 0.01%
 $   16.99         481 0.03% 0.01%
 $   17.99         235 0.01% 0.01%
 $   18.99         237 0.01% 0.01%
 $   19.99         902 0.05% 0.02%
 $   20.99           68 0.00% 0.00%
 $   21.99         431 0.03% 0.00%
 $   22.99           87 0.01% 0.00%
 $   23.99           86 0.01% 0.00%
 $   24.99         218 0.01% 0.01%

12/1/2012
Total 1,742,991
Prime 1,615,716
Under $10 1,451,437
Price Point Count Percentage Diff
 $        0.99   163,634 9.97% 0.48%
 $        1.99     40,111 2.44% 0.93%
 $        2.99 192,449 11.72% 3.53%
 $        3.99   122,419 7.46% 4.46%
 $        4.99     50,073 3.05% 1.24%
 $        5.99     27,780 1.69% 0.74%
 $        6.99     20,681 1.26% 0.47%
 $        7.99     40,348 2.46% 1.09%
 $        8.99     10,692 0.65% 0.25%
 $        9.99   236,101 14.38% 6.17%
 $      10.99      2,423 0.15% 0.05%
 $      11.99      4,346 0.26% 0.08%
 $      12.99      4,614 0.28% 0.08%
 $      13.99      1,299 0.08% 0.02%
 $      14.99      3,439 0.21% 0.04%
 $      15.99 840 0.05% 0.03%
 $      16.99         595 0.04% 0.01%
 $      17.99         354 0.02% 0.01%
 $      18.99         495 0.03% 0.02%
 $      19.99      1,498 0.09% 0.04%
 $      20.99         120 0.01% 0.00%
 $      21.99         383 0.02% 0.00%
 $      22.99         153 0.01% 0.00%
 $      23.99         136 0.01% 0.00%
 $      24.99         370 0.02% 0.01%

1/1/2013
Total 1,805,001
Prime 1,671,220
Under $10 1,502,267
Price Point Count Percentage Diff
 $    0.99   172,149 10.49% 0.52%
 $    1.99     42,262 2.57% 0.13%
 $    2.99 206,531 12.58% 0.86%
 $    3.99   126,369 7.70% 0.24%
 $    4.99     52,158 3.18% 0.13%
 $    5.99     29,128 1.77% 0.08%
 $    6.99     20,656 1.26% 0.00%
 $    7.99     41,417 2.52% 0.07%
 $    8.99     10,775 0.66% 0.01%
 $    9.99   235,662 14.36% -0.03%
 $   10.99      2,195 0.13% -0.01%
 $   11.99      4,123 0.25% -0.01%
 $   12.99      4,319 0.26% -0.02%
 $   13.99      1,207 0.07% -0.01%
 $   14.99      3,600 0.22% 0.01%
 $   15.99 966 0.06% 0.01%
 $   16.99         581 0.04% 0.00%
 $   17.99         377 0.02% 0.00%
 $   18.99         547 0.03% 0.00%
 $   19.99      3,087 0.19% 0.10%
 $   20.99         105 0.01% 0.00%
 $   21.99         418 0.03% 0.00%
 $   22.99         144 0.01% 0.00%
 $   23.99         136 0.01% 0.00%
 $   24.99         359 0.02% 0.00%

Percentages for February 1, 2013 were corrected on March 1, 2013

2/1/2013
Total 1,849,479
Prime 1,713,256
Under $10 1,534,604
Price Point Count Percentage Diff
 $    0.99   178,913 9.67% -0.81%
 $    1.99     45,121 2.44% -0.14%
 $    2.99 214,748 11.61% -0.97%
 $    3.99   130,320 7.05% -0.65%
 $    4.99     54,653 2.96% -0.22%
 $    5.99     31,434 1.70% -0.08%
 $    6.99     21,941 1.19% -0.07%
 $    7.99     42,620 2.30% -0.22%
 $    8.99     10,835 0.59% -0.07%
 $    9.99   230,800 12.48% -1.88%
 $   10.99      2,463 0.13% 0.00%
 $   11.99      4,593 0.25% 0.00%
 $   12.99      4,563 0.25% -0.02%
 $   13.99      1,304 0.07% 0.00%
 $   14.99      3,703 0.20% -0.02%
 $   15.99 1,004 0.05% 0.00%
 $   16.99         659 0.04% 0.00%
 $   17.99         435 0.02% 0.00%
 $   18.99         598 0.03% 0.00%
 $   19.99      5,276 0.29% 0.10%
 $   20.99         116 0.01% 0.00%
 $   21.99         458 0.02% 0.00%
 $   22.99         178 0.01% 0.00%
 $   23.99         154 0.01% 0.00%
 $   24.99         395 0.02% 0.00%

3/1/2013
Total 1,913,164
Prime 1,770,452
Under $10 1,564,429
Price Point Count Percentage Diff
 $        0.99   187,353 9.79% 0.12%
 $        1.99     49,309 2.58% 0.14%
 $        2.99 227,956 11.92% 0.30%
 $        3.99   133,323 6.97% -0.08%
 $        4.99     58,386 3.05% 0.10%
 $        5.99     35,339 1.85% 0.15%
 $        6.99     25,102 1.31% 0.13%
 $        7.99     45,755 2.39% 0.09%
 $        8.99     12,282 0.64% 0.06%
 $        9.99   224,082 11.71% -0.77%
 $      10.99      3,590 0.19% 0.05%
 $      11.99      7,838 0.41% 0.16%
 $      12.99      6,533 0.34% 0.09%
 $      13.99      2,318 0.12% 0.05%
 $      14.99      4,760 0.25% 0.05%
 $      15.99 1,341 0.07% 0.02%
 $      16.99      1,129 0.06% 0.02%
 $      17.99         719 0.04% 0.01%
 $      18.99         920 0.05% 0.02%
 $      19.99      5,711 0.30% 0.01%
 $      20.99         303 0.02% 0.01%
 $      21.99         280 0.01% -0.01%
 $      22.99         359 0.02% 0.01%
 $      23.99         250 0.01% 0.00%
 $      24.99         482 0.03% 0.00%

4/1/2013
Total 1,924,138
Prime 1,785,986
Under $10 1,573,845
Price Point Count Percentage Diff
 $        0.99   193,771 10.07% 0.28%
 $        1.99     50,993 2.65% 0.07%
 $        2.99 240,734 12.51% 0.60%
 $        3.99   138,910 7.22% 0.25%
 $        4.99     60,568 3.15% 0.10%
 $        5.99     37,409 1.94% 0.10%
 $        6.99     25,863 1.34% 0.03%
 $        7.99     47,298 2.46% 0.07%
 $        8.99     12,791 0.66% 0.02%
 $        9.99   235,041 12.22% 0.50%
 $      10.99      3,781 0.20% 0.01%
 $      11.99      9,716 0.50% 0.10%
 $      12.99      6,538 0.34% 0.00%
 $      13.99      2,325 0.12% 0.00%
 $      14.99      4,848 0.25% 0.00%
 $      15.99 1,403 0.07% 0.00%
 $      16.99      1,182 0.06% 0.00%
 $      17.99         759 0.04% 0.00%
 $      18.99         922 0.05% 0.00%
 $      19.99      5,772 0.30% 0.00%
 $      20.99         249 0.01% 0.00%
 $      21.99         277 0.01% 0.00%
 $      22.99      3,212 0.17% 0.15%
 $      23.99         281 0.01% 0.00%
 $      24.99         519 0.03% 0.00%

5/1/2013
Total 1,940,274
Prime 1,801,844
Under $10 1,582,685
Price Point Count Percentage Diff
 $    0.99   201,240 10.37% 0.30%
 $    1.99     52,243 2.69% 0.04%
 $    2.99 251,311 12.95% 0.44%
 $    3.99   141,835 7.31% 0.09%
 $    4.99     62,839 3.24% 0.09%
 $    5.99     37,835 1.95% 0.01%
 $    6.99     25,567 1.32% -0.03%
 $    7.99     42,663 2.20% -0.26%
 $    8.99     13,147 0.68% 0.01%
 $    9.99   237,096 12.22% 0.00%
 $   10.99      3,738 0.19% 0.00%
 $   11.99      9,891 0.51% 0.00%
 $   12.99      7,097 0.37% 0.03%
 $   13.99      2,922 0.15% 0.03%
 $   14.99      5,166 0.27% 0.01%
 $   15.99 1,523 0.08% 0.01%
 $   16.99      1,263 0.07% 0.00%
 $   17.99         795 0.04% 0.00%
 $   18.99         992 0.05% 0.00%
 $   19.99      5,704 0.29% -0.01%
 $   20.99         403 0.02% 0.01%
 $   21.99         282 0.01% 0.00%
 $   22.99         325 0.02% -0.15%
 $   23.99         278 0.01% 0.00%
 $   24.99         513 0.03% 0.00%

6/1/2013
Total 1,972,277
Prime 1,828,577
Under $10 1,605,912
Price Point Count Percentage Diff
 $    0.99   203,653 10.33% -0.05%
 $    1.99     59,583 3.02% 0.33%
 $    2.99 269,149 13.65% 0.69%
 $    3.99   177,673 9.01% 1.70%
 $    4.99     64,192 3.25% 0.02%
 $    5.99     39,122 1.98% 0.03%
 $    6.99     26,506 1.34% 0.03%
 $    7.99     44,572 2.26% 0.06%
 $    8.99     13,388 0.68% 0.00%
 $    9.99   246,384 12.49% 0.27%
 $   10.99      3,809 0.19% 0.00%
 $   11.99     10,090 0.51% 0.00%
 $   12.99      7,409 0.38% 0.01%
 $   13.99      3,008 0.15% 0.00%
 $   14.99      5,322 0.27% 0.00%
 $   15.99 1,560 0.08% 0.00%
 $   16.99      1,298 0.07% 0.00%
 $   17.99         772 0.04% 0.00%
 $   18.99         970 0.05% 0.00%
 $   19.99      5,749 0.29% 0.00%
 $   20.99         239 0.01% -0.01%
 $   21.99         287 0.01% 0.00%
 $   22.99         307 0.02% 0.00%
 $   23.99         238 0.01% 0.00%
 $   24.99         513 0.03% 0.00%

7/1/2013
Total 1,998,705
Prime 1,855,614
Under $10 1,627,666
Price Point Count Percentage Diff
 $        0.99   213,310 10.67% 0.35%
 $        1.99     62,342 3.12% 0.10%
 $        2.99 278,848 13.95% 0.30%
 $        3.99   193,610 9.69% 0.68%
 $        4.99     66,074 3.31% 0.05%
 $        5.99     40,374 2.02% 0.04%
 $        6.99     27,288 1.37% 0.02%
 $        7.99     45,103 2.26% 0.00%
 $        8.99     13,847 0.69% 0.01%
 $        9.99   284,366 14.23% 1.74%
 $      10.99      4,009 0.20% 0.01%
 $      11.99     10,950 0.55% 0.04%
 $      12.99      7,321 0.37% -0.01%
 $      13.99      3,474 0.17% 0.02%
 $      14.99      5,331 0.27% 0.00%
 $      15.99 1,596 0.08% 0.00%
 $      16.99      1,391 0.07% 0.00%
 $      17.99         791 0.04% 0.00%
 $      18.99         997 0.05% 0.00%
 $      19.99      5,888 0.29% 0.00%
 $      20.99         427 0.02% 0.01%
 $      21.99         316 0.02% 0.00%
 $      22.99         315 0.02% 0.00%
 $      23.99         303 0.02% 0.00%
 $      24.99         536 0.03% 0.00%

8/1/2013
Total 2,060,431
Prime 1,913,454
Under $10 1,681,162
Price Point Count Percentage Diff
 $    0.99   222,737 10.81% 0.14%
 $    1.99     64,606 3.14% 0.02%
 $    2.99 291,135 14.13% 0.18%
 $    3.99   198,365 9.63% -0.06%
 $    4.99     68,727 3.34% 0.03%
 $    5.99     41,493 2.01% -0.01%
 $    6.99     26,838 1.30% -0.06%
 $    7.99     43,276 2.10% -0.16%
 $    8.99     14,083 0.68% -0.01%
 $    9.99   250,215 12.14% -2.08%
 $   10.99      4,366 0.21% 0.01%
 $   11.99     10,785 0.52% -0.02%
 $   12.99      5,311 0.26% -0.11%
 $   13.99      5,063 0.25% 0.07%
 $   14.99      5,243 0.25% -0.01%
 $   15.99 1,700 0.08% 0.00%
 $   16.99      1,496 0.07% 0.00%
 $   17.99         884 0.04% 0.00%
 $   18.99      1,112 0.05% 0.00%
 $   19.99      6,138 0.30% 0.00%
 $   20.99         525 0.03% 0.00%
 $   21.99         452 0.02% 0.01%
 $   22.99      1,217 0.06% 0.04%
 $   23.99         492 0.02% 0.01%
 $   24.99         603 0.03% 0.00%

9/5/2013
Total 2,125,648
Prime 1,975,738
Under $10 1,740,605
Price Point Count Percentage Diff
 $        0.99   231,849 10.91% 0.10%
 $        1.99     66,882 3.15% 0.01%
 $        2.99 306,025 14.40% 0.27%
 $        3.99   205,151 9.65% 0.02%
 $        4.99     70,590 3.32% -0.01%
 $        5.99     50,259 2.36% 0.35%
 $        6.99     26,971 1.27% -0.03%
 $        7.99     46,685 2.20% 0.10%
 $        8.99     14,005 0.66% -0.02%
 $        9.99   259,151 12.19% 0.05%
 $      10.99      7,970 0.37% 0.16%
 $      11.99      7,437 0.35% -0.17%
 $      12.99      4,779 0.22% -0.03%
 $      13.99      4,446 0.21% -0.04%
 $      14.99      4,586 0.22% -0.04%
 $      15.99 1,481 0.07% -0.01%
 $      16.99      1,635 0.08% 0.00%
 $      17.99      1,117 0.05% 0.01%
 $      18.99         902 0.04% -0.01%
 $      19.99      6,213 0.29% -0.01%
 $      20.99         529 0.02% 0.00%
 $      21.99         596 0.03% 0.01%
 $      22.99      1,651 0.08% 0.02%
 $      23.99         557 0.03% 0.00%
 $      24.99         651 0.03% 0.00%

10/1/2013
Total 2,175,847
Prime 2,024,990
Under $10 1,777,735
Price Point Count Percentage Diff
 $        0.99    238,423 10.96% 0.05%
  $        1.99      68,359 3.14% -0.01%
  $        2.99    317,934 14.61% 0.21%
  $        3.99    312,151 14.35% 4.70%
  $        4.99      73,574 3.38% 0.06%
  $        5.99      51,850 2.38% 0.02%
  $        6.99      28,129 1.29% 0.02%
  $        7.99      48,784 2.24% 0.04%
  $        8.99      14,346 0.66% 0.00%
  $        9.99    259,306 11.92% -0.27%
  $      10.99        8,826 0.41% 0.04%
  $      11.99        7,401 0.34% -0.01%
  $      12.99        4,852 0.22% 0.00%
  $      13.99        4,469 0.21% 0.00%
  $      14.99        4,961 0.23% 0.01%
  $      15.99        1,490 0.07% 0.00%
  $      16.99        1,727 0.08% 0.00%
  $      17.99        1,525 0.07% 0.02%
  $      18.99           970 0.04% 0.00%
  $      19.99        6,421 0.30% 0.01%
  $      20.99           553 0.03% 0.01%
  $      21.99           595 0.03% 0.00%
  $      22.99        1,625 0.07% -0.01%
  $      23.99           577 0.03% 0.00%
  $      24.99           613 0.03% 0.00%

11/1/2013
Total 2,229,223
Prime 2,073,157
Under $10 1,823,817
Price Point Count Percentage Diff
$        0.99 245,549 11.02% 0.06%
 $        1.99 70,824 3.18% 0.04%
 $        2.99 325,129 14.58% -0.03%
 $        3.99 213,135 9.56% -4.79%
 $        4.99 74,995 3.36% -0.02%
 $        5.99 53,013 2.38% 0.00%
 $        6.99 28,248 1.27% -0.03%
 $        7.99 47,988 2.15% -0.09%
 $        8.99 14,539 0.65% -0.01%
 $        9.99 266,628 11.96% 0.04%
 $      10.99 8,790 0.39% -0.01%
 $      11.99 7,682 0.34% 0.00%
 $      12.99 5,598 0.25% 0.03%
 $      13.99 4,992 0.22% 0.02%
 $      14.99 5,054 0.23% 0.00%
 $      15.99 1,275 0.06% -0.01%
 $      16.99 1,834 0.08% 0.00%
 $      17.99 1,240 0.06% -0.01%
 $      18.99 895 0.04% 0.00%
 $      19.99 6,502 0.29% 0.00%
 $      20.99 602 0.03% 0.00%
 $      21.99 691 0.03% 0.00%
 $      22.99 1,839 0.08% 0.01%
 $      23.99 645 0.03% 0.00%
 $      24.99 729 0.03% 0.00%

12/1/2013
Total 2,287,866
Prime 2,130,446
Under $10 1,875,538
Price Point Count Percentage Diff
$        0.99 255,501 11.17% 0.15%
 $        1.99 74,368 3.25% 0.07%
 $        2.99 337,864 14.77% 0.18%
 $        3.99 218,896 9.57% 0.01%
 $        4.99 77,232 3.38% 0.01%
 $        5.99 55,270 2.42% 0.04%
 $        6.99 30,860 1.35% 0.08%
 $        7.99 49,240 2.15% 0.00%
 $        8.99 15,487 0.68% 0.02%
 $        9.99 272,875 11.93% -0.03%
 $      10.99 9,398 0.41% 0.02%
 $      11.99 7,774 0.34% 0.00%
 $      12.99 6,022 0.26% 0.01%
 $      13.99 5,961 0.26% 0.04%
 $      14.99 5,213 0.23% 0.00%
 $      15.99 1,364 0.06% 0.00%
 $      16.99 2,014 0.09% 0.01%
 $      17.99 1,388 0.06% 0.01%
 $      18.99 964 0.04% 0.00%
 $      19.99 6,732 0.29% 0.00%
 $      20.99 617 0.03% 0.00%
 $      21.99 601 0.03% 0.00%
 $      22.99 2,212 0.10% 0.01%
 $      23.99 720 0.03% 0.00%
 $      24.99 713 0.03% 0.00%

1/1/2014
Total 2,351,290
Prime 2,193,346
Under $10 1,932,395
Price Point Count Percentage Diff
$        0.99 264,312 11.24% 0.07%
 $        1.99 76,862 3.27% 0.02%
 $        2.99 351,577 14.95% 0.18%
 $        3.99 225,039 9.57% 0.00%
 $        4.99 80,375 3.42% 0.04%
 $        5.99 56,485 2.40% -0.01%
 $        6.99 31,851 1.35% 0.01%
 $        7.99 49,583 2.11% -0.04%
 $        8.99 15,829 0.67% 0.00%
 $        9.99 275,314 11.71% -0.22%
 $      10.99 9,434 0.40% -0.01%
 $      11.99 7,279 0.31% -0.03%
 $      12.99 6,069 0.26% -0.01%
 $      13.99 6,200 0.26% 0.00%
 $      14.99 5,247 0.22% 0.00%
 $      15.99 1,405 0.06% 0.00%
 $      16.99 1,986 0.08% 0.00%
 $      17.99 1,417 0.06% 0.00%
 $      18.99 1,068 0.05% 0.00%
 $      19.99 6,682 0.28% -0.01%
 $      20.99 638 0.03% 0.00%
 $      21.99 627 0.03% 0.00%
 $      22.99 2,177 0.09% 0.00%
 $      23.99 696 0.03% 0.00%
 $      24.99 737 0.03% 0.00%

2/1/2014
Total 2,411,705
Prime 2,254,215
Under $10 1,976,453
Price Point Count Percentage Diff
$        0.99 273,966 11.36% 0.12%
 $        1.99 79,239 3.29% 0.02%
 $        2.99 365,052 15.14% 0.18%
 $        3.99 231,231 9.59% 0.02%
 $        4.99 83,304 3.45% 0.04%
 $        5.99 58,024 2.41% 0.00%
 $        6.99 32,588 1.35% 0.00%
 $        7.99 51,152 2.12% 0.01%
 $        8.99 16,244 0.67% 0.00%
 $        9.99 271,056 11.24% -0.47%
 $      10.99 9,818 0.41% 0.01%
 $      11.99 7,157 0.30% -0.01%
 $      12.99 6,374 0.26% 0.01%
 $      13.99 6,351 0.26% 0.00%
 $      14.99 5,133 0.21% -0.01%
 $      15.99 1,452 0.06% 0.00%
 $      16.99 2,055 0.09% 0.00%
 $      17.99 1,391 0.06% 0.00%
 $      18.99 1,079 0.04% 0.00%
 $      19.99 6,754 0.28% 0.00%
 $      20.99 663 0.03% 0.00%
 $      21.99 718 0.03% 0.00%
 $      22.99 2,279 0.09% 0.00%
 $      23.99 656 0.03% 0.00%
 $      24.99 853 0.04% 0.00%

3/1/2014
Total 2,462,832
Prime 2,300,490
Under $10 2,012,504
Price Point Count Percentage Diff
$        0.99 276,416 11.22% -0.14%
 $        1.99 81,172 3.30% 0.01%
 $        2.99 374,242 15.20% 0.06%
 $        3.99 236,420 9.60% 0.01%
 $        4.99 85,557 3.47% 0.02%
 $        5.99 59,557 2.42% 0.01%
 $        6.99 33,228 1.35% 0.00%
 $        7.99 52,582 2.14% 0.01%
 $        8.99 16,399 0.67% -0.01%
 $        9.99 271,867 11.04% -0.20%
 $      10.99 9,903 0.40% 0.00%
 $      11.99 6,796 0.28% -0.02%
 $      12.99 6,580 0.27% 0.00%
 $      13.99 6,378 0.26% 0.00%
 $      14.99 5,281 0.21% 0.00%
 $      15.99 1,573 0.06% 0.00%
 $      16.99 2,122 0.09% 0.00%
 $      17.99 1,494 0.06% 0.00%
 $      18.99 1,112 0.05% 0.00%
 $      19.99 6,907 0.28% 0.00%
 $      20.99 666 0.03% 0.00%
 $      21.99 656 0.03% 0.00%
 $      22.99 2,359 0.10% 0.00%
 $      23.99 727 0.03% 0.00%
 $      24.99 774 0.03% 0.00%

4/1/2014 N/A

May comparisons are to March.

5/1/2014
Total 2,576,453
Prime 2,404,221
Under $10 2,106,603
Price Point Count Percentage Diff
$        0.99 293,126 11.38% 0.15%
 $        1.99 86,947 3.37% 0.08%
 $        2.99 401,044 15.57% 0.37%
 $        3.99 233,515 9.06% -0.54%
 $        4.99 91,936 3.57% 0.09%
 $        5.99 61,776 2.40% -0.02%
 $        6.99 34,697 1.35% 0.00%
 $        7.99 54,851 2.13% -0.01%
 $        8.99 17,514 0.68% 0.01%
 $        9.99 278,815 10.82% -0.22%
 $      10.99 9,961 0.39% -0.02%
 $      11.99 6,970 0.27% -0.01%
 $      12.99 7,058 0.27% 0.01%
 $      13.99 6,988 0.27% 0.01%
 $      14.99 5,450 0.21% 0.00%
 $      15.99 1,662 0.06% 0.00%
 $      16.99 2,160 0.08% 0.00%
 $      17.99 1,405 0.05% -0.01%
 $      18.99 1,181 0.05% 0.00%
 $      19.99 7,098 0.28% 0.00%
 $      20.99 726 0.03% 0.00%
 $      21.99 698 0.03% 0.00%
 $      22.99 2,634 0.10% 0.01%
 $      23.99 901 0.03% 0.01%
 $      24.99 828 0.03% 0.00%

Note: these numbers appear to be more accurate than numbers run earlier in the day, when it seems that searching Amazon was producing lower counts than would be expected.

6/1/2014
Total 2,597,112
Prime 2,422,630
Under $10 2,121,022
Price Point Count Percentage Diff
$        0.99 301,021 11.59% 0.21%
 $        1.99 88,333 3.40% 0.03%
 $        2.99 415,189 15.99% 0.42%
 $        3.99 209,623 8.07% -0.99%
 $        4.99 94,762 3.65% 0.08%
 $        5.99 62,434 2.40% 0.01%
 $        6.99 35,976 1.39% 0.04%
 $        7.99 56,787 2.19% 0.06%
 $        8.99 18,236 0.70% 0.02%
 $        9.99 281,246 10.83% 0.01%
 $      10.99 9,351 0.36% -0.03%
 $      11.99 7,042 0.27% 0.00%
 $      12.99 7,059 0.27% 0.00%
 $      13.99 6,890 0.27% -0.01%
 $      14.99 5,576 0.21% 0.00%
 $      15.99 1,584 0.06% 0.00%
 $      16.99 2,123 0.08% 0.00%
 $      17.99 1,406 0.05% 0.00%
 $      18.99 1,116 0.04% 0.00%
 $      19.99 7,015 0.27% -0.01%
 $      20.99 703 0.03% 0.00%
 $      21.99 665 0.03% 0.00%
 $      22.99 2,578 0.10% 0.00%
 $      23.99 854 0.03% 0.00%
 $      24.99 822 0.03% 0.00%

7/1/2014
Total 2,655,727
Prime 2,477,343
Under $10 2,172,079
Price Point Count Percentage Diff
$        0.99 311,255 11.72% 0.13%
 $        1.99 89,893 3.38% -0.02%
 $        2.99 427,848 16.11% 0.12%
 $        3.99 212,706 8.01% -0.06%
 $        4.99 97,481 3.67% 0.02%
 $        5.99 63,729 2.40% 0.00%
 $        6.99 37,002 1.39% 0.01%
 $        7.99 58,427 2.20% 0.01%
 $        8.99 18,326 0.69% -0.01%
 $        9.99 288,137 10.85% 0.02%
 $      10.99 9,602 0.36% 0.00%
 $      11.99 7,017 0.26% -0.01%
 $      12.99 7,169 0.27% 0.00%
 $      13.99 7,033 0.26% 0.00%
 $      14.99 5,601 0.21% 0.00%
 $      15.99 1,527 0.06% 0.00%
 $      16.99 1,991 0.07% -0.01%
 $      17.99 1,253 0.05% -0.01%
 $      18.99 1,051 0.04% 0.00%
 $      19.99 6,999 0.26% -0.01%
 $      20.99 684 0.03% 0.00%
 $      21.99 645 0.02% 0.00%
 $      22.99 2,650 0.10% 0.00%
 $      23.99 875 0.03% 0.00%
 $      24.99 853 0.03% 0.00%

8/1/2014
Total 2,725,829
Prime 2,546,640
Under $10 2,234,045
Price Point Count Percentage Diff
$        0.99 319,829 11.73% 0.01%
 $        1.99 93,589 3.43% 0.05%
 $        2.99 446,323 16.37% 0.26%
 $        3.99 217,796 7.99% -0.02%
 $        4.99 103,009 3.78% 0.11%
 $        5.99 65,203 2.39% -0.01%
 $        6.99 38,298 1.41% 0.01%
 $        7.99 60,420 2.22% 0.02%
 $        8.99 21,181 0.78% 0.09%
 $        9.99 293,641 10.77% -0.08%
 $      10.99 10,525 0.39% 0.02%
 $      11.99 7,556 0.28% 0.01%
 $      12.99 7,698 0.28% 0.01%
 $      13.99 6,724 0.25% -0.02%
 $      14.99 5,871 0.22% 0.00%
 $      15.99 1,656 0.06% 0.00%
 $      16.99 2,292 0.08% 0.01%
 $      17.99 1,830 0.07% 0.02%
 $      18.99 1,183 0.04% 0.00%
 $      19.99 7,239 0.27% 0.00%
 $      20.99 717 0.03% 0.00%
 $      21.99 744 0.03% 0.00%
 $      22.99 2,679 0.10% 0.00%
 $      23.99 960 0.04% 0.00%
 $      24.99 915 0.03% 0.00%

Note: the titles in store, $0.01 to $50, and under$10 numbers reflect the updated results when I ran these later in the same day.

8/1/2014
Total 2,801,221
Prime 2,621,516
Under $10 2,304,717
Price Point Count Percentage Diff
$        0.99 330,370 11.79% 0.06%
 $        1.99 97,242 3.47% 0.04%
 $        2.99 462,102 16.50% 0.12%
 $        3.99 224,829 8.03% 0.04%
 $        4.99 111,039 3.96% 0.18%
 $        5.99 66,635 2.38% -0.01%
 $        6.99 39,602 1.41% 0.01%
 $        7.99 62,120 2.22% 0.00%
 $        8.99 21,567 0.77% -0.01%
 $        9.99 301,033 10.75% -0.03%
 $      10.99 11,016 0.39% 0.01%
 $      11.99 8,995 0.32% 0.04%
 $      12.99 8,313 0.30% 0.01%
 $      13.99 7,040 0.25% 0.00%
 $      14.99 6,336 0.23% 0.01%
 $      15.99 1,963 0.07% 0.01%
 $      16.99 2,333 0.08% 0.00%
 $      17.99 2,024 0.07% 0.01%
 $      18.99 1,372 0.05% 0.01%
 $      19.99 7,337 0.26% 0.00%
 $      20.99 745 0.03% 0.00%
 $      21.99 800 0.03% 0.00%
 $      22.99 2,649 0.09% 0.00%
 $      23.99 996 0.04% 0.00%
 $      24.99 925 0.03% 0.00%

October 1, 2014 figures are compared to August 1, 2014 figures.

10/1/2014
Total 2,888,225
Prime 2,707,622
Under $10 2,387,727
Price Point Count Percentage Diff
$        0.99 340,476 11.79% -0.01%
 $        1.99 100,267 3.47% 0.00%
 $        2.99 478,906 16.58% 0.08%
 $        3.99 231,562 8.02% -0.01%
 $        4.99 121,967 4.22% 0.26%
 $        5.99 68,437 2.37% -0.01%
 $        6.99 40,450 1.40% -0.01%
 $        7.99 64,121 2.22% 0.00%
 $        8.99 21,724 0.75% -0.02%
 $        9.99 304,463 10.54% -0.20%
 $      10.99 10,974 0.38% -0.01%
 $      11.99 8,869 0.31% -0.01%
 $      12.99 8,136 0.28% -0.02%
 $      13.99 7,108 0.25% -0.01%
 $      14.99 6,295 0.22% -0.01%
 $      15.99 1,864 0.06% -0.01%
 $      16.99 2,341 0.08% 0.00%
 $      17.99 2,033 0.07% 0.00%
 $      18.99 1,358 0.05% 0.00%
 $      19.99 7,426 0.26% 0.00%
 $      20.99 783 0.03% 0.00%
 $      21.99 786 0.03% 0.00%
 $      22.99 2,782 0.10% 0.00%
 $      23.99 988 0.03% 0.00%
 $      24.99 955 0.03% 0.00%

Summary

Unless there was some problem with the search results, the most dramatic thing to me is the drop in the number of books in the Kindle Matchbook program: a 39% drop, nearly 30,000 fewer titles. That’s the one that lets you buy an e-book at a reduced price if you have bought the p-book (paperbook) from Amazon. My guess is that it’s a mistake of some kind, but if not, publishers may have decided the program isn’t worth it. Another possibility is that fewer indie (independent) books are giving a paper option, but I doubt that’s it. Outside of that, NYT bestseller hardback fiction equivalents were down close to fifty cents, which is nice to see. The average number of books added to the store per day was up considerably. We should get to three million titles in the USA Kindle store before the end of the year. Price trends overall were pretty good. The number of books in Kindle Unlimited was up (a similar trend to last month).

Older data were drawn using http://www.jungle-search.com, newer data with http://www.ereaderiq.com (from the same people). There are a number of possible sources of errors (eRi, Amazon, me), but these are probably pretty good.

  • The free books referenced here are from the Kindle store: there are many other sources for free books
  • My search for textbooks definitely has false positives (books that aren’t really textbooks). I search for -domain (to eliminate public domain titles, which would be older books, generally) textbook. That would find a book about textbooks, for example
  • I searched for “Spanish edition” to find Spanish language books. That has some false positives as well
  • I look at price percentages of books in the range of one penny to fifty dollars, to eliminate freebies and limit textbooks
  • The price point analysis is for books at that specific price: it does not represent a range of prices
  • I compared the percentage of price points in the Price Point Analysis when I showed the difference…not the number of books
  • This information is based on what a United States customer sees

This post by Bufo Calvin originally appeared in the I Love My Kindle blog.

Young Adult books dominate 2014

September 22, 2014

Young Adult books dominate 2014

There used to be a lot of concern expressed that young people didn’t read as, say, Baby Boomers did.

Well, it certainly seems like that has turned around!

Amazon lists the

Bestselling USA Kindle store books of 2014 (so far) (at AmazonSmile: benefit a non-profit of your choice by shopping*)

The top tier of that list is dominated by Young Adult books.

Of course, a reasonable argument could be made that maybe it is boomers who are reading these books, and not really young people.

My guess is that it is both…but that young people really are reading more than they did ten years ago.

In part, I credit e-books with that.

One thing is the convenience, sure. Young people are probably more comfortable reading on phones (although the phone screens are getting bigger).

I think another thing may be the way that you don’t have to broadcast what you  are reading…or even that you are reading.

I don’t think I ever hid what I read…but I took some teasing for all the reading I did (it was certainly worth it). ;)

With a tablet or a phone, you could be doing something more “socially acceptable”, and no one would know.

I would hope that, perhaps, reading itself is becoming more socially  acceptable  in tweens and teens…and again, that would be my guess.

Anecdotally, I see young people referencing books.

It may not hurt that a lot of the Young Adult books are also being made into movies, but I don’t think that’s all of it.

Books may sometimes give the island of solitude to which “always connected” people may want to vacation…even if it’s a brief stopover. ;)

Here are the top 20:

Rank Title Author YA? Reviews Stars Movie/TV?
1 The Fault in Our Stars Green Y 31,153 4.7 Y
2 Divergent Roth Y 17,990 4.5 Y
3 The Goldfinch Tartt N 16,064 3.7 N
4 Insurgent Roth Y 11,285 4.5 N
5 Allegiant Roth Y 14,111 3.4 N
6 The Husband’s Secret Moriarty N 11,679 4.3 N
7 Gone Girl Flynn N 22,846 3.8 Y
8 If I Stay Forman Y 3,439 4.2 Y
9 Orphan Train Kline N 9,875 4.6 N
10 The Fixed Trilogy Paige N 4,157 4.6 N
11 The Divergent Series Roth Y 4,598 4.3 Y
12 Sycamore Row Grisham N 14,077 4.5 N
13 The Target Baldacci N 3,276 4.3 N
14 The Rosie Project Simsion N 5,426 4.5 N
15 Outlander Gabaldon N 6,633 4.5 Y
16 Top Secret Twenty-One Evanovich N 2,824 4.3 N
17 The Book Thief Zusak Y 14,016 4.6 Y
18 Unlucky 13 Patterson N 2,584 4.4 N
19 The Maze Runner Dashner Y 3,932 4.3 Y
20 The Invention of Wings Kidd N 6,332 4.6 N

Eight of the top twenty are Young Adult (as I interpret the publisher’s classifications which appear on the book’s Amaozn product page).

That’s not the majority…but Amazon lists 78,844 teen and Young Adult books out of 2,864,659 total at time of writing. That’s only about three percent of the total, so if there was an even distribution, we would expect Young Adult books to be maybe one of the top twenty.

When we look at the rankings, it’s even more obvious. Lower is better when it comes to rankings (being #1 is better than being #20), and the YA titles have an average of 8.4 while the non-YAs have an average of 12.

Let’s say we cut it down to just the top five. In that case, four out of five are YA.

I think that we’ll see a significant change in Kindle bestseller rankings next year, thanks to

Kindle Unlimited (at AmazonSmile: benefit a non-profit of your choice by shopping*)

My guess is that KU (Amazon’s subser…subscription service) is going to noticeably change the market share for Kindle store bestsellers. Maybe not the New York Times bestseller lists (where physical books will still have the biggest impact), but USA Kindle store? Yes, I think that’s likely.

What do you think? Are young people reading more? Could it be that the relative numbers have shifted because older people are perhaps reading less? If we took away the impact of movies on e-b0ok sales, would that cause a big shift? Do you cross the classification boundaries to read Young Adult books when you don’t fall into that demographic? Feel free to let me and my readers know what you think by commenting on this post.

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.

Snapshot: September 1 2014

September 1, 2014

Snapshot: September 1 2014

I generally run this information through eReaderIQ.com (it’s just easier than Amazon), and there are some vagaries in the searches (both there and on Amazon). I do try to run it the same way every time, so unless Amazon changes something, it should give you a pretty good idea.  NOTE: I’ve changed this explanation from saying “Jungle-Search.com” to “eReaderIQ.com”. It’s the same people and I assume the results are the same. eReaderIQ is just for the Kindle, Jungle-Search does Amazon generally. eReaderIQ has a slightly better interface for the searches.

Titles in Kindle Store

20140901 TitlesinStore

September 1, 2014: 2,801,221
August 1, 2014: 2,724,012
July 1, 2014: 2,655,727
June 1, 2014: 2,596,747 (2,597,112 for second run)
May 1, 2014: 2,576,453
April 1, 2014: 2,512,520
March 1, 2014: 2,462,832
February 1, 2014: 2,411,705
January 1, 2014: 2,351,290
December 1, 2013: 2,287,866
November 1, 2013: 2,229,223
October 1, 2013: 2,175,847
September 1, 2013: 2,081,800
August 1, 2013:  2,060,431
July 1, 2013: 1,998,705
June 1, 2013: 1,972,277
May 1, 2013: 1,940,274
April 1, 2013: 1,924,138
March 1, 2013: 1,913,164
February 1, 2013: 1,849,479
January 1, 2013: 1,805,001
December 1, 2012: 1,742,991
November 1, 2012: 1,641,362
October 1, 2012: 1,579,329
September 1, 2012: 1,531,069
August 1, 2012: 1,486,649
July 1, 2012: 1,451,504
June 1, 2012: 1,407,210
May 1, 2012: 1,358,922
April 1, 2012: 1,315,927
March 1, 2012: 1,265,632
February 1, 2012: 1,207,522
January 1, 2012: 1,165,654
December 1, 2011: 1,112,876
November 1, 2011: 1,058,635
October 1, 2011: 1,033,611
September 1, 2011: 995,265 (roughly 40,000 removed one day: PLR?)
August 1, 2011: 1,015,056
July 1, 2011: 980,434
June 1, 2011: 974,841
May 1, 2011: 937,831
April 1, 2011: 897,663
March 1, 2011: 868,351
February 1, 2011: 828,708
January 1, 2011: 796,131
December 1, 2010: 768,865
November 1, 2010: 743,692
October 1, 2010: 714, 663
September 1, 2010: 687,246
August 1, 2010: 659,479
July 1 2010: 627,343
June 1 2010: 596,300
May 1 2010: 509,229
April 1 2010: 476,653
March 1 2010: 450,625
February 1 2010: 415,100
January 1 2010: 401,773
December 1 2009: 385,484
November 1 2009: 368,813
October 1 2009: 342,865
September 21 2009: 355,805
July 28 2009: 332,813
May 16 2009: 284,491

Approximate average of titles added per day:

September 1, 2014: 2,491
August 1, 2014: 2,276
July 1, 2014: 1954
June 1, 2014: 655 (2nd run: 689)
May 1, 2014: 2,131
April 1, 2014: 1,603
March 1, 2014: 1,826
February 1, 2014: 1,949
January 1, 2014: 2,046
December 1, 2013: 1,995
November 1, 2013: 1,779
October 1, 2013: 3,135
September 1, 2013: 689
August 1, 2013: 1,991
July 1, 2013: 881
June 1, 2013: 1,032
May 1, 2013: 538
April 1, 2013: 354
March 1, 2013: 2,274
February 1, 2013: 1,435
January 1, 2013: 2,000
December 1, 2012: 3,388
November 1, 2012: 2,001
October 1, 2012: 1,609
September 1, 2012: 1,433
August 1, 2012: 1,134
July 1, 2012: 1,476
June 1, 2012: 1,558
May 1, 2012: 1,433
April 1, 2012: 1,622
March 1, 2012: 2,004
February 1, 2012: 1,351
January 1, 2012: 1,703
December 1, 2011: 1,808
November 1, 2011: 807
October 1, 2011: 1,278
September 1, 2011: -638
August 1, 2011: 1,117
July 1, 2011: 186
June 1, 2011: 1,194
May 1, 2011: 1,339
April 1, 2011: 946
March 1, 2011: 1,416 (corrected from last post)
February 1, 2011: 1,051
Taken January 1, 2011: 880 (average for December 2010)
December: 839
November:  968
October: 914
September: 896
August: 1,037
July: 1,035
May: 2,809 (may be affected by Penguin return)
April: 1,086
March: 840
February: 1,146
January: 430 (may be impacted by Macmillan removal)
December 2009: 525
November: 556
October: 837

Magazines:

September 1, 2014: 652
August 1, 2014: 649
July 1, 2014: 650
June 1, 2014: 668
May 1, 2014: 671
April 1, 2014: 684
March 1, 2014: 671
February 1, 2014: 675
January 1, 2014: 670
December 1, 2013: 669
November 1, 2013: 653
October 1, 2013: 652
September 1, 2013: 630
August 1, 2013: 628
July 1, 2013: 628
June 1, 2013: 626
May 1, 2013: 620
April 1, 2013: 609
March 1, 2013: 605
February 1, 2013: 601
January 1, 2013: 586
December 1, 2012: 573
November 1, 2012: 567
October 1, 2012: 558
September 1, 2012: 547
August 1, 2012: 510
July 1, 2012: 497
June 1, 2012: 476
May 1, 2012: 469
April 1, 2012: 453
March 1, 2012: 430
February 1, 2012: 409
January 1, 2012: 370
December 1, 2011: 340
November 1, 2011: 132
October 1, 2011: 129
September 1, 2011: 127
August 1, 2011: 119
July 1, 2011: 115
June 1, 2011: 110
May 1, 2011: 93
April 1, 2011: 86
March 1, 2011: 81
February 1, 2011:  80
January 1, 2011: 74
December 1, 2010:  83
November 1, 2010: 84
October 1, 2010: 80
September 1. 2010: 70
August 1, 2010: 64
July 1, 2010: 61
June 1, 2010: 60
May 1, 2010: 58
April 1, 2010: 53
March 1, 2010: 50
February 1, 2010: 46
January 1, 2010: 43
December 1, 2009: 40
November 1, 2009: 38

Newspapers:

September 1, 2014: 175
August 1, 2014: 174
July 1, 2014: 175
June 1, 2014: 177
May 1, 2014: 178
April 1, 2014: 175
March 1, 2014: 175
February 1, 2014: 176
January 1, 2014: 176
December 1, 2013: 179
November 1, 2013: 179
October 1, 2013: 181
September 1, 2013: 181
August 1, 2013: 181
July 1, 2013: 179
June 1, 2013: 180
May 1, 2013: 185
April 1, 2013: 181
March 1, 2013: 198
February 1, 2013: 201
January 1, 2013: 200
December 1, 2012: 198
November 1, 2012: 202
October 1, 2012: 200
September 1, 2012: 201
August 1, 2012: 204
July 1, 2012: 201
June 1, 2012: 199
May 1, 2012: 195
April 1, 2012: 194
March 1, 2012: 193
February 1, 2012: 190
January 1, 2012: 188
December 1, 2011: 211
November 1, 2011: 191
October 1, 2011: 184
September 1, 2011: 177
August 1, 2011: 176
July 1, 2011: 176
June 1, 2011: 169
May 1, 2011: 167
April 1, 2011: 164
March 1, 2011: 161
February 1, 2011:  156
January 1, 2011: 153
December 1, 2010: 148
November 1, 2010: 145
October 1, 2010: 144
September 1, 2010: 138
August 1, 2010: 135
July 1, 2010: 136
June 1, 2010: 133
May 1, 2010: 128
April 1, 2010: 118
March 1, 2010: 107
February 1, 2010: 93
January 1, 2010: 89
December 1, 2009: 76
November 1, 2009: 58

Blogs:

September 1, 2014: 14,151 (ILMK rank: ILMK rank: #12)
August 1, 2014: 14,089 (ILMK rank: #13)
July 1, 2014: 13,985 (ILMK rank: #13)
June 1, 2014: 13,924 (ILMK rank: #8)
May 1, 2014: 13,811 (ILMK rank: #10)
April 1, 2014: 14,525 (ILMK rank: #8)
March 1, 2014: 14,382
February 1, 2014: 14,221
January 1, 2014: 14,030
December 1, 2013: 13,867
November 1, 2013: 13,742
October 1, 2013: 13,521
September 1, 2013: 14,792
August 1, 2013: 14,555
July 1, 2013: 14,432
June 1, 2013: 14,157
May 1, 2013: 14,552
April 1, 2013: 14,234
March 1, 2013: 13,870
February 1, 2013: 13,461
January 1, 2013: 13,110
December 1, 2012: 13,559
November 1, 2012: 13,178
October 1, 2012: 12,908
September 1, 2012: 12,417
August 1, 2012: 12,087
July 1, 2012: 12,759
June 1, 2012: 12,680
May 1, 2012: 12,914
April 1, 2012: 13,295
March 1, 2012: 13,038
February 1, 2012: 13,984
January 1, 2012: 13,571
December 1, 2011: 13,178
November 1, 2011: 14,286
October 1, 2011: 15,116
September 1, 2011: 14,801
August 1, 2011: 14,477
July 1, 2011: 14,053
June 1, 2011: 13,616
May 1, 2011: 12,901
April 1, 2011: 12,502
March 1, 2011: 12,080
February 1, 2011: 11,355
January 1, 2011: 11,087
December 1, 2010: 10,585
November 1, 2010: 10,255
October 1, 2010: 10,056
September 1, 2010: 10,036
August 1, 2010: 9,716
July 1, 2010: 9,429
June 1, 2010: 9,228
May 1, 2010: 9,094
April 1, 2010: 8,944
March 1, 2010: 8,754
February 1, 2010: 8,651
January 1, 2010: 7,992
December 1, 2009: 7,589
November 1, 2009: 7,365

Percentage of books priced from one penny to $50 that are under ten dollars

August, 2014: (taken September 1, 2014): 87.9% (2,304,717 of 2,621,516)
July, 2014 (taken August 1, 2014): 87.7% (2,232,131 of 2,544,623)
June, 2014 (taken July 1, 2014): 87.7% (2,172,079 of 2,477,343)
May, 2014 (taken June 1, 2014): 74.6% (294,759 of 395,137) | Second run (to account for possible Amazon glitching): 87.6% (2,121,022 of 2,422,630)
April, 2014 (taken May 1, 2014): 87.6% (2,106,603 of 2,404,221)
March, 2014 (taken April 1, 2014): 87.6% (2,054,771 of 2,346,730)
February, 2014 (taken March 1, 2014): 87.5% (2,012,504 of 2,300,490)
January, 2014 (taken February 1, 2014): 87.7% (1,976,453 of 2,254,215)
December, 2013 (taken January 1, 2014): 88.1% (1,932,395 of 2,193,346)
November (taken December 1, 2013): 88.0% (1,875,538 of 2,130,446)
October (taken November 1, 2013): 88.0% (1,823,817 of 2,073,157)
September (taken October 1, 2013):  87.7% (1,777,735 of 2,024,990)
August (taken September 1, 2013): 88.5% (1,706,130 of 1,928,837)
July (taken August 1, 2013): 87.9% (1,681,162 of 1,913,454)
June (taken July 1, 2013): 87.7% (1,627,666 of 1,855,614)
May (taken June 1, 2013): 87.8% (1,605,912 of 1,828,577)
April (taken May 1, 2013): 87.8% (1,582,685 of 1,801,844)
March (taken April 1, 2013): 88.1% (1,573,845 of 1,785,986)
February (taken March 1, 2013): 88.4% (1,564,429 of 1,770,452)
January (taken February 1, 2013): 89.6% (1,534,604 of 1,713,256)
December (taken January 1, 2013): 89.9% (1,502,267 of 1,671,220)
November (taken December 1): 89.8% (1,451,437 of 1,615,716)
October (taken November 1): 90.0% (1,371,227 of 1,522,810)
September (taken October 1): 90.1% (1,322,272 of 1,466,890)
August (taken September 1): 90.0% (1,278,733 of 1,421,168)
July (taken August 1): 89.9% (1,240,642 of 1,379,399)
June (taken (July 1): 89.7% (1,204,888 of 1,343,776)
May (taken June 1): 89.8% (1,1174,668 of 1,308,331)
April (taken May 1): 89.9% (1,113,793 of 1,261,606)
March (taken April 1): 89.6% (1,089,619 of 1,215,625)
February (taken March 1): 89.7% (1,044,889 of 1,165,368)
January (taken February 1): 89.4% (994,448 of 1,112,467)
December (taken January 1): 89.0% (955,187 of 1,073,539)
November (taken December 1): 88.8% (907,647 of 1,021,647)
October (taken November 1): 88.7% (859,492 of 968,948)
September (taken October 1): 88.6% (835,590 of 943,545)
August (taken September 1): 88.4% (803,271 of 908,602)
July (taken August 1): 89.1% (829,823 of 931,713)
June (taken July 1): 89.2% (801,631 of 898,735)
May (taken June 1): 89.4% (799,845 of 895,091)
April (taken May 1): 89.2% (769,798 of 862,970)
March (taken April 1): 88.9% (739,192 of 831,867)
February (taken March 1): 92.4% (752,043 of 814,009)
January (taken February 1): 88.9% (692,840 of 779,683)
December (taken January 1): 88.8% (663,315 of 746,963)
November (taken December 1): 88.8% (639,676 of 720,179)
October: (taken November 1): 88.8% (617,133 of 695,278)
September (taken October 1): 93.0% (589,877 of 634,375)
August: 88.2% (565,260 of 640,936)
July: 87.7% (522,046 of 595,370)
June: 87.1% (479,793 of 563,436)
May: 86.8% (462,359 of 532,646)
April: 84.8% (377,624 of 445,421)
March: 83.9% (413,302 of 346,665)
February: 84.2% (328,597 of 390,178)
January: 83.4% (295,634 of 354,499)
December: 83.1% (283,497 of 341,112)
November: 82.8% (268,366 of 324,230)
October: 82.2% (252,511 of 307,241)
September: 82.0% (239,666 of 292318)
August: 83.2% (245,524 of 295,210)

Percentage of books with a publication date of the previous month priced from one penny to $50 that are under ten dollars

Books for August, 2014: 95.8% (72,127 of 75,293)
Books for July, 2014: 95.8% (72,543 of 75,750)
Books for June, 2014: 94.4% (63,104 of 66,856)
Books for May, 2014: 81.4% (3,177 of 3,905)  | 2nd run to account for Amazon possibly glitching: 94.7% (65,080 of 68,713)
Books for April, 2014: 93.9% (64,320 of 68,534)
Books for March, 2014: 95.1% (64,614 of 67,969)
Books for February, 2014: 94.9% (60,313 of 63,555)
Books for January, 2014: 95.9% (95,399 of 99,439)
Books for December, 2013: 96.4% (105,488 of 109,437)
Books for November: 95.6% (95,064 of 99,468)
Books for October: 91.8% (58,291 of 63,498)
Books for September: 92.6% (55,613 of 60,082)
Books for August: 94.5% (55,159 of 58,358)
Books for July: 93.7% (55,648 of 59,365)
Books for June: 93.6% (52,745 of 56,323)
Books for May: 92.3% (51,237 of 55,482)
Books for April: 93.3% (53,929 of 57,818)
Books for March: 94.5% (53,632 of 56,758)
Books for February: 94.0% (48,876 of 52,015)
Books for January: 93.8% (50,100 of 53,418)
Books for December: 95.7% (49,147 of 51,337)
Books for November:  93.3% (47,702 of 51,103)
Books for October: 93.5% (48,869 of 52,243)
Books for September: 95.0% (52,571 of 49,491)
Books for August: 94.9% (45,180 of 47,593)
Books for July: 95.2% (46,712 of 49,072)
Books for June: 90.8% (50,056 of 55,143)
Books for May: 93.8% (44,463 of 47,396)
Books for April: 96.6% (45,211 of 46,800)
Books for March: 95.6% (48,578 of 50,788)
Books for February: 97.1% (51,180 of 52,734)
Books for January 2012: 96.9% (49,134 of 50,703)
Books for December: 96.8% (46,619 or 48,151)
Books for November: 96.0% (41,067 of 42,678)
Books for October: 96.2% (37,305 of 38,792)
Books for September 96.1% (33,889 of 35,254)
Books for August: 95.8% (37,440 of 39,100)
Books for July: 96.7% (42,922 of 44,400)
Books for June: 96.4% (45,332 of 47,018)
Books for May: 96.9% (51,840 of 53,484)
Books for April: 96.2% (42,795 of 44,464)
Books for March: 96.1% (38,961 of 40,558)
Books for February: 94.7% (32,379 of 34,206)
Books for January: 95.9% (29,010 of 30,260)
Books for December, 2010: 95.2% (23,419 of 24,593)
Books for November: 96.4% (28,189 of 29.251)
Books for October: 94.6% (22,005 of 23,268)
Books for September: 94.7% (22,338 of 23,592)
Books for August: 95.6% (24,514 of 25,638)
Books for July: 95.3% (24,375 of 25,579)
Books for June: 94.9% (21,774 of 22,945)
Books for May: 94.9% (24,436 of 25,737)
Books for April: 95.9% (23,695 of 24,714)
Books for March: 96.0% (23,703 of 24,699)
Books for February: 96.5% (26,850 of 27,815)
Books for January: 93.3% (11,857 of 12,704)
Books for December: 90.6% (8,948 of 9,879)
Books for November: 94.1% (11,520 of 12,239)
Books for October: 91.2% (6,789 of 7,445)
Books for September: 91.0% (5,104 of 5,608)
Books for August: 96.4% (20,239 of 21,079)

Books in the Seventy Percent Royalty Range ($2.99 – $9.99)

September 1, 2014: 63.9% (1,778,889 of 2,801,221)
August 1, 2014: 63.6% (1,731,841 of 2,724,012)
July 1, 2014: 63.4% (1,684,876 of 2,655,727)
June 1, 2014: 8.7% (225,848 of 2,597,747) | second run to account for Amazon possibly glitching 63.4% (1,647,127 of 2,597,112)
May 1, 2014: 63.8% (1,644,029 of 2,576,453)
April 1, 2014: 63.9% (1,605,139 of 2,512,520)
March 1, 2014: 64.1% (1,577,451 of 2,462,832)
February 1, 2014: 64.2% (1,548,131 of 2,411,705)
January 1, 2014: 64.5% (1,516,854 of 2,351,290)
December 1, 2013: 64.5% (1,474,801 of 2,287,866)
November 1, 2013: 64.5% (1,438,413 of 2,229,223)
October 1, 2013: 64.6% (1,405,220 of 2,175,847)
September 1, 2013: 64.5% (1,342,522 of 2,081,800)
August 1, 2013: 64.4% (1,327,280 of 2,060,431)
July 1, 2013: 64.5% (1,288,838 of 1,998,705)
June 1, 2013: 65.0% (1,282,211 of  1,972,277)
May 1, 2013: 65.0% (1,261,991 of 1,940,274)
April 1, 2013: 65.7% (1,264,685 of 1,924,138)
March 1, 2013: 66.2% (1,265,680 of 1,913,164)
February 1, 2013: 67.4% (1,247,401 of 1,849,479)
January 1, 2013: 67.8% (1,224,368 of 1,805,001)
December 1, 2012: 67.9% (1,183,346 of 1,742,991)
November 1, 2012: 64.7% (1,061,871 of 1,641,362)
October 1, 2012: 61.4% (969,791 of 1,579,329)
September 1, 2012: 60.4% (924,771 of 1,531,069)
August 1, 2012: 59.4% (883,612 of 1,486,649)
July 1: 61.3% (890,148 of 1,451,504)
June 1:  62.1% (874,145 of 1,407,210)
May 1: 62.6% (850,030 of  1,358,922)
April 1: 66.8% (812,423 of 1,215,625)
March 1: 61.1% (773,783 of 1,265,632)
February 1: 60.5% (731,051 of 1,207,522)
January 1, 2012: 61.6% (718,191 of 1,165,654)
December 1: 62.5% (694,766 of 1,112,876)
November 1: 61.8% (653,971 of 1,058,635)
October 1: 64.6% (667,521 of 1,033,611)
September 1: 65.8% (654,521 of 995,265)
August 1: 66.8% (677,646 of 1,015,056)
July 1: 63.5% (622,648 of 980,434)
June 1: 65.8% (641,867 of 974,841)
May 1: 67.4% (631,871 of 937,831)
April 1: 67.5% (606,223 of 897,663)
March 1: 68.2% (592,077 of 868,351)
February 1: 67.7% (561,035 of 828,708)
January 1: 66.8% (532,092 of 796,131)
December 1, 2010: 66.9% (514,086 of 768,865)
November 1: 66.7% (493,644 of 743,692)
October 1: 68.2% (487,833 of 714,863)
September 1:  66% (453,408 of 687,246)
August 1: 58% (382,691 of 659,479)
July 1: 57.3% (359,361 of 627,343)
June 1: 57.1% (340,379 of 596,300)
May 1: 51.4% (261,869 of 509,229)
April 1: 51.1% (243,718 of 476,653)
March 1: 52.5% (236,418 of 450,625)
February 1: 50.8% (210,978 of 415,100)

Books from one penny to $2.98

September 1, 2014: 18.9% (529,976 of 2,801,221)
August 1, 2014: 18.9% (513,541 of 2,724,012)
July 1, 2014: 18.8% (499,756 of 2,655,727)
June 1, 2014: 2.7% (70,679 of 2,596,747) | second run to account for Amazon possibly glitching: 18.7% (485,799 of 2,597,112)
May 1, 2014: 18.4% (474,202 of 2,576,453
April 1, 2014: 18.4% (461,344 of 2,512,520)
March 1, 2014: 18.1% (446,248 of 2,462,382)
February 1, 2014: 18.2% (439,217 of 2,411,705)
January 1, 2014: 18.1% (426,107 of 2,351,290)
December 1, 2013: 18.0% (410,936 of 2,287,866)
November 1, 2013: 17.8% (395,739 of 2,229,223)
October 1, 2013: 17.6% (381,972 of 2,175,847)
September 1, 2013: 17.9% (372,207 of 2,081,800)
August 1, 2013: 17.5% (361,079 of 2,060,431)
July 1, 2013: 17.3% (346,301 of 1,998,705)
June 1, 2013: 16.8% (330,723 of 1,972,277)
May 1, 2013: 16.9% (326,947 of 1,940,274)
April 1, 2013: 16.4% (315,280 of 1,924,138)
March 1, 2013: 15.9% (304,800 of 1,913,164)
February 1, 2013: 15.8% (293,041 of 1,849,479)
January 1, 2013: 15.7% (283,545 of 1,805,001)
December 1, 2012: 15.5% (270,520 of 1,742,991)
November 1, 2012: 19.2% (315,137 of 1,641,362)
October 1, 2012: 22.7% (358,015 of 1,579,329)
September 1, 2012: 23.5% (359,257 of 1,531,069)
August 1, 2012: 24.3% (361,675 of 1,486,649)
July 1: 22.0% (319,951 of 1,451,504)
June 1:  21.7% (305,794 of 1,407,210)
May 1: 21.3% (288,796 of  1,368,922)
April 1: 23.2% (282,254 of 1,215,625)
March 1: 21.8% (275,556 of 1,265,632)
February 1: 22.2% (268,203 of 1,207,522)
January 1, 2012: 20.7% (241,553 of 1,165,654)
December 1: 19.5% (217,026 of 1,112,876)
November 1: 19.8% (209,435 of 1,058,635)
October 1: 16.7% (172,745 of 1,033,611)
September 1: 15.5% (153,891 of 995,265)
August 1: 15.6% (158,010 of 1,015,056)
July 1: 18.9% (185,041 of 980,434)
June 1: 17.0% (165,687 of 974,841)
May 1: 15.6% (146,540 of 937,831)
April 1: 16.2% (145,638 of 897,863)
March 1: 16.9% (147,076 of 868,351)
February 1: 18.1% (149,809 of 828,708)
January 1: 18.7% (148,681 of 796,131)
December 1, 2010: 18.5%  (142,549 of 768,865)
November 1: 18.4% (136,964 of 743,692)
October 1: 17.9% (127,830 of 714,863)
September 1: 18.5% (127,165 of 687,246)
August 1: 21.1% (139,277 of 659,479)
July 1: 21% (131,432 of 627,343)
June 1: 20.5% (121,981 of 596,300)
May 1: 22.7% (115,756 of 509,229)
April 1: 21.6% (102,948 of 476,653)
March 1: 20.5% (92,180 of 450,625)
February 1: 20.4% (84,721 of 415,100)

Price Point Analysis of New York Times Hardback Fiction Equivalents

September 1, 2014

9.99 10.99 13.99 10.99 6.99 13.99 10.99 10.99 12.99 11.99
10.99 14.99 11.84 11.99 9.99 11.84 8.99 11.99 12.74 10.99

Average: $11.51 (+$0.56) 4 titles under $10

August 1, 2014

8.99 8.99 10.99 11.99 11.84 6.99 11.99 10.99 10.99 10.99
10.99 8.52 12.99 14.99 10.99 N/A 12.74 10.99 10.99 9.99

Average: $10.95 (+$0.30) 5 titles under $10

July 1, 2014

11.84 8.99 11.99 11.99 10.99 6.99 11.99 11.84 12.99 10.49
10.99 7.99 11.99 10.99 7.99 11.99 5.99 11.84 12.99 9.99

Average: $10.64 (+$0.22) 6 titles under $10

June 1, 2014

8.99 7.50 8.99 8.99 12.99 10.99 10.99 9.99 10.99 14.44
10.99 10.99 9.99 11.84 10.99 8.99 11.84 10.99 5.99 10.99

Average: $10.42 (-$0.16) 8 titles under $10

May 1, 2014

10.99 11.04 10.99 7.50 8.99 10.99 10.99 10.99 12.99 12.99
11.04 5.99 10.99 9.10 12.99 8.55 10.99 13.99 9.99 9.45

Average: $10.58 (-$0.27) 7 titles under $10

April 1, 2014

11.84 10.99 12.74 10.99 10.99 7.50 10.99 11.99 11.99 11.47
10.99 10.65 6.49 10.99 10.99 11.99 12.99 5.99 15.49 8.99

Average: $10.85 (+$0.59) 3 titles under $10

March 1, 2014

11.99 11.99 7.50 10.91 12.74 10.65 10.65 11.48 6.49 11.47
9.99 8.99 11.99 8.49 12.99 N/A 5.99 10.99 8.99 10.66

Average: $10.26 (+$1.33) 7 titles under $10

February 1, 2014

10.91 7.50 10.65 10.65 6.59 10.65 11.19 8.49 10.91 10.65
5.99 8.99 7.50 11.39 7.50 8.99 10.65 6.49 6.49 6.49

Average: $8.93 (+$0.99) 11 titles under $10

January 1, 2014

6.49 8.49 7.50 6.06 7.99 7.50 6.49 6.49 6.49 8.99
11.39 6.49 6.49 N/A 8.59 8.99 11.39 6.49 11.49 6.99

Average: $7.94 (-$1.06) 16 titles under $10

December 1, 2013:

8.49 3.29 10.99 10.65 7.99 7.49 11.99 3.99 10.99 10.99

N/A 10.99 8.99 7.99 8.59 10.91 10.65 10.99 3.99 11.99

Average: $9.00 ($-1.48) 9 titles under $10

November 1, 2013:

10.99 10.91 10.91 11.99 10.91 10.99 10.99 11.99 10.99 6.50

10.91 10.91 10.91 10.65 9.99 10.99 10.99 9.01 9.99 7.99

Average: $10.48

October 1, 2013:

10.99 10.99 10.99 10.99 10.99 10.99 9.99 9.45 5.99 10.99

10.99 10.99 10.99 10.99 10.99 5.99 9.99 12.8010.99 10.99

Average: $10.40

September 4, 2013:

6.50 10.99 11.99 10.99 11.04 10.99 4.99 10.99 10.99 6.50
9.00 8.00 11.99 10.99 7.48 10.67 11.99 11.99 10.99 12.60

Average: $10.08

August 1, 2013:

11.99 12.99 9.99 12.99 11.99 10.99 9.99 12.99 9.99 9.99

12.99 12.99 11.04 12.99 8.52 12.99 14.99 10.91 11.04 11.84

Average: $11.71

July 1, 2013:

7.99 12.99 11.04 12.99 12.99 11.04 11.04 7.99 11.04 11.04

12.99 12.99 7.99 7.49 11.04 14.99 7.49 12.99 10.99 12.74

Average: $11.09

June 1, 2013:

12.99 12.99 12.99 11.99 8.99 12.99 13.99 12.99 12.99 9.00

14.99 12.99 9.99 9.99 10.99 14.99 10.99 12.80 9.68 12.99

Average: $12.12

May 1, 2013:

12.99 10.99 12.74 12.99 7.99 12.99 10.99 12.99 12.99 12.99
12.99 14.99 12.99 12.99 10.99 10.99 12.99 7.49 14.99 12.59

Average: $12.23

April 1, 2013:

12.74 12.99 11.99 12.99 12.99 12.99 12.99 12.99 12.99 9.45
11.99 14.99 14.99 9.68 12.99 12.99 12.99 9.78 11.04 10.67

Average: $12.36

March 1, 2013:

12.99 12.99 12.99 12.99 N/A 10.99 12.99 12.99 11.99 12.99
12.74 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 14.99

Average: $12.92

February 1, 2013:

N/A 12.99 12.74 12.99 9.99 12.99 12.99 12.99 11.04 12.99

9.99 8.00 12.99 11.99 12.99 12.99 12.99 14.99 12.99 13.59

Average: $12.38

January 1, 2013:

12.99 12.99 12.99 12.99 11.04 11.04 12.74 11.43 12.74 12.99

11.99 9.99 12.99 7.50 12.99 8.00 19.99 13.49 13.99 14.99

Average: 12.49

December 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99 11.99

12.99 12.99 19.99 9.50 12.99 12.99 12.99 12.99 12.99 12.99

Average: $13.22

November 1, 2012:

12.99 12.99 14.99 12.99 12.99 12.99 19.99 12.99 9.50 12.99

11.99 12.99 12.99 11.99 12.99 13.99 14.99 12.80 11.99 12.99

Average: $13.26

October 1, 2012:

19.99 12.99 12.99 9.50 12.99 12.99 9.99 12.99 12.99 12.99

12.99 12.99 14.99 12.99 11.99 9.45 12.99 11.99 12.99 12.99

Average: $12.84

September 1, 2012:

12.99 12.99 12.99 12.99 11.99 14.99 12.99 12.99 12.99 12.99

12.99 12.99 12.99 11.99 12.99 12.99 9.99 14.99 12.99 14.99 1.99

Average: $12.49

August 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99

12.99 12.99 12.99 11.99 12.99 12.99 12.99 12.99 12.99 12.99

Average: $13.04

July 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

12.99 14.99 12.99 12.99 12.99 12.99 14.99 14.99 12.99 12.99

Average: 13.29

June 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 11.99

12.99 9.99 14.99 12.99 12.99 12.99 12.99 11.99 12.99 14.99

Average: $12.94

May 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

12.99 12.99 12.99 14.99 11.99 12.99 12.99 12.99 12.99 12.99

Average: $13.04

April 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

14.99* 12.99 12.99 12.99 14.99 11.9912.99 12.99 12.99 12.99

Average: $13.14

March 1, 2012:

12.99 12.99 12.99 12.99 12.99 14.99* 12.99 12.99 12.99 12.99

9.99 12.99 14.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

$13.04

February 1, 2012:

12.99 12.99 12.99 12.99 12.99 14.99* 12.99 9.99 12.99 12.99

12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99 12.99

Average: $13.04

* There was also an enhanced audio/visual version of this book for $16.99. I chose to enter it here only in the standard version, since that most closely represents the comparison between paper and e-book versions. It isn’t necessary to pay $16.99: it’s an additional payment for more features

January 1, 2012

Average: $13.14

December 1, 2011

Average: $12.40

November 1, 2011:

Average: $12.45

October 1, 2011:

Avg: $13.09

September 1, 2011:

Avg: 12.99

August 1, 2011:

Avg $13.29

July 1, 2011

Avg $13.09

June 1, 2011

Avg: $12.81

May 1, 2011

Average: $12.84

April 1, 2011

Average: $12.69

March 1, 2011

Average: $12.83

February 1, 2011

Average: $12.25
Agency Model average: $12.86
Non-Agency Model average: $9.99

January 1, 2011

Average: $12.52

Agency Model: $12.99

Non-Agency: $9.99

December 1, 2010:

Average: $12.78
Agency Model average: $13.52
Non-Agency Model average: $9.99

November 1, 2010:

Average: $12.83
Agency Model average: $13.59
Non-Agency Model average: $9.99

October 1, 2010:

Average: $12.38
Agency Model average: $12.79
Non-Agency Model average: $10.87

September 1, 2010:

Average: $12.52
Agency Model average $12.99
Non-Agency Model average $9.99

Textbooks in the Kindle Store

September 1, 2014: 43,385
August 1, 2014: 42,643
July 1, 2014: 42,114
June 1, 2014: 40,810
May 1, 2014: 39,687
April 1, 2014: 38,577
March 1, 2014: 37,212
February 1, 2014: 36,397
January 1, 2014: 35,793
December 1, 2013: 35,213
November 1, 2013: 35,273
October 1, 2013: 34,585
September 1, 2013:  30,925
August 1, 2013: 29,956
July 1, 2013: 29,070
June 1, 2013: 28,194
May 1, 2013: 27,110
April 1, 2013: 26,35
March 1, 2013: 26,100
February 1, 2013: 25,000
January 1, 2013: 23,256
December 1, 2012: 21,507
November 1, 2012: 19,796
October 1, 2012: 19,095
September 1, 2012: 18,369
August 1, 2012: 17,756
July 1, 2012: 24,629
June 1, 2012: 15,581
May 1, 2012: 14,868
April 1, 2012: 16,509
March 1, 2012: 15,434
February 1, 2012: 14,827
January 1, 2012: 13,828
December 1, 2011: 13,396
November 1, 2011: 13,131
October 1, 2011: 12,788
September 1, 2011: 11,966
August 1, 2011: 10,316
July 1, 2011: 9,852
June 1, 2011: 9,442
May 1, 2011: 9,193
April 1, 2011:  8,952
March 1, 2011: 8,633
February 1, 2011: 8,342
January 1, 2011: 7,926
December 1, 2010: 7,637
November 1, 2010: 7,355
October 1, 2010: 7, 162
September 1, 2010: 6,831
August 1, 2010: 6,661
July 1, 2010: 6,481
June 1, 2010: 6,249
May 1, 2010: 6,117
April 1, 2010: 5,973
March 1, 2010: 5,728
February 1, 2010: 5,673
January 1, 2010: 5,549
December 1, 2009: 4,892
November 1, 2009: 4,768
October 1, 2009: 4,633
September 24, 2009: 4,678
August 11, 2009: 4,381

Free books (including public domain)

September 1, 2014: 61,787
August 1, 2014: 61,381
July 1, 2014: 60,103
June 1, 2014: 59,848
May 1, 2014: 59,957
April 1, 2014: 57,945
March 1, 2014: 58,588
February 1, 2014: 57,648
January 1, 2014: 56,793
December 1, 2013: 57,311
November 1, 2013: 58,238
October 1, 2013: 56,199
September 1, 2013: 57,547
August 1, 2013: 56,113
July 1, 2013: 55,068
June 1, 2013: 55,811
May 1, 2013: 54,033
April 1, 2013: 55,670
March 1, 2013: 54,946
February 1, 2013: 54,567
January 1, 2013: 54,538
December 1, 2012: 50,869
November 1, 2012: 50,938
October 1, 2012: 50,982
September 1, 2012: 52,601
August 1, 2012: 51,680
July 1: 53,728
June 1: 50,470
May 1: 48,904
April 1: 49,826
March 1: 51,860
February 1: 48,207
January 1, 2012: 46,201
December 1: 43,757
November 1: 42,657
October 1, 2011: 42,710
September 1, 2011: 39,540
August 1, 2011: 38,936
July 1, 2011: 38,627
June 1, 2011: 37,415
May 1, 2011: 36,481
April 1, 2011: 33,469
March 1, 2011: 15,931
February 1, 2011: 15,947
January 1, 2011: 16,758
December 1, 2010: 16,708
November 1, 2010: 16,703
October 1, 2010: 16,702
September 1, 2010: 16,726
August 1, 2010: 20,634
July 1, 2010: 20,628
June 1, 2010: 20,590
May 1, 2010: 20,601
April 1, 2010: 20,619
March 1, 2010: 20,143
February 1, 2010: 19788
January 1, 2010: 19,802
December 1, 2009: 19,895
November 1, 2009: 18,547
October 1, 2009: 7,428
February 28, 2009: 7,401

Free books (without public domain)

September 1, 2014: 15,190
August 1, 2014: 14,717
July 1, 2014: 13,300
June 1, 2014: 12,490
May 1, 2014: 13,191
April 1, 2014: 11,864
March 1, 2014: 12,500
February 1, 2014: 11,568
January 1, 2014: 11,091
December 1, 2013: 11,455
November 1, 2013: 11,262
October 1, 2013: 9,726
September 1, 2013: 10,794
August 1, 2013: 9,816
July 1, 2013: 8,921
June 1, 2013: 9,582
May 1, 2013: 7,807
April 1, 2013: 7,761
March 1, 2013: 7,710
February 1, 2013: 7,404
January 1, 2013: 7,261
December 1, 2012: 7,089
November 1, 2012: 7,186
October 1, 2012: 7,259
September 1, 2012: 8,701
August 1, 2012: 7,829
July 1, 2012: 9,660
June 1, 2012: 6,715
May 1, 2012: 5,195
April 1, 2012: 5,622
March 1, 2012: 8,356
February 1, 2012: 6,109
January 1, 2012: 4,102
December 1, 2011: 2,007
November 1, 2011: 1,681
October 1, 2011: 1,449
September 1, 2011: 1,283
August 1, 2011: 1,046
July 1, 2011: 883
June 1, 2011: 707
May 1, 2011: 20,984
April 1, 2011: 17,832
March 1, 2011: 241
February 1, 2011: 240
January 1, 2011: 230
December 1, 2010: 183
November 1, 2010: 171
October 1, 2010: 161
September 1, 2010: 143
August 1, 2010: 621 (125 without Amazon Breakthrough nominees)
July 1, 2010: 599 (102 without Amazon Breakthrough nominees)
June 1, 2010: 559 (63 without Amazon Breakthrough nominees)
May 1, 2010: 556 (57 without Amazon Breakthrough nominees)
April 1, 2010: 560 (59 without Amazon Breakthrough nominees)
March 1, 2010: 67
February 1, 2010: 52
January 1, 2010: 53
December 1, 2009: 84
November 1, 2009: 64
October 1, 2009: 67

Spanish edition books*

September 1, 2014: 109,395
August 1, 2014: 101,643
July 1, 2014: 98,048
June 1, 2014: 95,632
May 1, 2014: 92,954
April 1, 2014: 90,187
March 1, 2014: 87,752
February 1, 2014: 86,182
January 1, 2014: 83,041
December 1, 2013: 80,061
November 1, 2013: 77,688
October 1, 2013: 76,079
September 1, 2013: 73,649
August 1, 2013: 71,335
July 1, 2013: 68,643
June 1, 2013: 66,070
May 1, 2013: 63,842
April 1, 2013: 61,264
March 1, 2013: 54,839
February 1, 2013: 52,638
January 1, 2013: 51,302
December 1, 2012: 48,905
November 1, 2012: 46,790
October 1, 2012: 44,232
September 1, 2012: 41,659
August 1, 2012: 40,214
July 1, 2012: 38,684
June 1, 2012: 36,891
May 1, 2012: 34,308
April 1, 2012: 32,157
March 1, 2012: 29,480
February 1, 2012: 22,834
January 1, 2012: 22,492
December 1, 2011: 19,928
November 1, 2011: 15,758
October 1, 2011: 16,874
September 1, 2011: 14,805
August 1, 2011: 11,383
July 1, 2011: 10,552
June 1, 2011: 9,917
May 1, 2011: 9,251
April 1, 2011: 8,362
March 1, 2011: 9,244
February 1, 2011: 8,608
January 1, 2011: 8.045
December 1, 2010: 5,839
November 1, 2010: 5,286
October 1, 2010: 4,982
September 1, 2010: 4,723
August 1, 2010: 4,623
July 1, 2010: 4,398
June 1, 2010: 4,078
May 1, 2010: 3,735
April 1, 2010: 3,383
March 1, 2010: 2,841
February 1, 2010: 2,548
January 1, 2010: 2,363
December 1, 2009: 3,483

Books in the Kindle Owners’ Lending Library (KOLL)

September 1, 2014: 673,206 (24.0%)
August 1, 2014: 638,545 (23.4%)
July 1, 2014: 604,950 (22.8%)
June 1, 2014: 586,812 (22.6%)
May 1, 2014: 566,893 (22.0%)
April 1, 2014: 547,360 (21.8%)
March 1, 2014: 529,466 (21.5%)
February 1, 2014: 512,403 (21.2%)
January 1, 2014: 491,875 (20.91%)
December 1, 2013: 469,593 (20.53%)
November 1, 2013: 447,147 (20.06%)
October 1, 2013: 428,318 (19.7%)
September 1, 2013: 408,514 (19.8%)
August 1, 2013: 389,380 (18.9%)
July 1, 2013: 369,622 (18.5%)
June 1, 2013: 352,649 (17.1%)
May 1, 2013: 336,351 (17.3%)
April 1, 2013: 319,676 (16.6%)
March 1, 2013: 302,080 (15.8%)
February 1, 2013: 283,641 (15.3%)
January 1, 2013: 264,444
December 1, 2012: 242,716
November 1, 2012: 235,957
October 1, 2012: 216,873
September 1, 2012: 198,009
August 1, 2012: 180,133
July 1, 2012: 168,440
June 1, 2012: 159,937
May 1, 2012: 146,182
April 1, 2012: 131,110
March 1, 2012: 117,652
February 1, 2012: 95,020
January 1, 2012: 69,850 (new measurement)

Books in Kindle Unlimited

Setpember 1, 2014: 696,171
August 1, 2014: 661,111 (new measurement)

Books in the Kindle Matchbook program

September 1, 2014: 73,820
August 1, 2014: 68,453 (+8%)
July 1, 2014: 67,466 (-1%)
June 1, 2014: 67,787 (-1%)
May 1, 2014: 68,240 (-16%)
April 1, 2014: 81,560 (-27%)
March 1, 2014: 112,354 (+2%)
February 1, 2014: 109,992 (+8%)
January 1, 2014: 101,699 (+14%)
December 1, 2013: 88,869 (+18%)
November 1, 2013: 75,173 (new measurement)

Price Point Analysis

April 1, 2010 was “Agency Day”, when the pricing system for some of the largest trade publishers in the US changed. I’ve started tracking price points, to see how that is affecting things. These are not ranges: it’s how many books are at a specific price point.

4/1/2010
Total 476653
Prime 413032
Under $10 346665
83.9%
Price Point Count Percentage Diff
$ 0.99 43,993 9.17% 0.01%
$ 1.99 7,704 1.61% 0.00%
$ 2.99 14,560 3.03% 0.00%
$ 3.99 17,390 3.62% -0.02%
$ 4.99 9,758 2.03% -0.01%
$ 5.99 2,691 0.56% 0.00%
$ 6.99 1,800 0.38% 0.00%
$ 7.99 10,927 2.28% -0.25%
$ 8.99 1,312 0.27% 0.00%
$ 9.99 51,857 10.80% -0.26%
$ 10.99 191 0.04% 0.00%
$ 11.99 196 0.04% 0.00%
$ 12.99 308 0.06% 0.00%
$ 13.99 93 0.02% 0.00%
$ 14.99 806 0.17% 0.00%
$ 15.99 114 0.02% 0.00%
$ 16.99 67 0.01% 0.00%
$ 17.99 43 0.01% 0.00%
$ 18.99 21 0.00% 0.00%
$ 19.99 201 0.04% 0.00%
$ 20.99 11 0.00% 0.00%
$ 21.99 11 0.00% 0.00%
$ 22.99 21 0.00% 0.00%
$ 23.99 5 0.00% 0.00%
$ 24.99 50 0.01% 0.00%

4/1/2011
Total 897,663
Prime 831,867
Under $10 739192
Price Point Count Percentage Diff
$    0.99     71,036 7.91% -0.84%
$    1.99     15,994 1.78% 0.06%
$    2.99     50,033 5.57% 0.30%
$    3.99     23,986 2.67% 0.24%
$    4.99     20,374 2.27% 0.48%
$    5.99     10,560 1.18% 0.16%
$    6.99      7,422 0.83% 0.07%
$    7.99     18,354 2.04% 0.20%
$    8.99      4,436 0.49% -0.04%
$    9.99     96,211 10.72% 0.88%
$   10.99         766 0.09% 0.02%
$   11.99      1,383 0.15% -0.01%
$   12.99      2,122 0.24% 0.01%
$   13.99         506 0.06% 0.00%
$   14.99      1,519 0.17% -0.01%
$   15.99         172 0.02% 0.01%
$   16.99         225 0.03% 0.00%
$   17.99         403 0.04% 0.02%
$   18.99         199 0.02% 0.01%
$   19.99         568 0.06% -0.01%
$   20.99           45 0.01% 0.00%
$   21.99         152 0.02% 0.00%
$   22.99           21 0.00% 0.00%
$   23.99           22 0.00% 0.00%
$   24.99         104 0.01% -0.04%

5/1/2011
Total 937,831
Prime 862,970
Under $10 769,798
Price Point Count Percentage Diff
$        0.99     74,929 7.99% 0.08%
$        1.99     16,497 1.76% -0.02%
$        2.99     56,878 6.06% 0.49%
$        3.99     22,937 2.45% -0.23%
$        4.99     24,880 2.65% 0.38%
$        5.99     13,387 1.43% 0.25%
$        6.99      5,215 0.56% -0.27%
$        7.99     18,992 2.03% -0.02%
$        8.99      5,053 0.54% 0.04%
$        9.99   103,463 11.03% 0.31%
$      10.99         865 0.09% 0.01%
$      11.99      1,412 0.15% 0.00%
$      12.99      2,271 0.24% 0.01%
$      13.99         490 0.05% 0.00%
$      14.99      1,577 0.17% 0.00%
$      15.99         134 0.01% 0.00%
$      16.99         235 0.03% 0.00%
$      17.99         471 0.05% 0.01%
$      18.99         207 0.02% 0.00%
$      19.99         465 0.05% -0.01%
$      20.99           29 0.00% 0.00%
$      21.99         172 0.02% 0.00%
$      22.99           34 0.00% 0.00%
$      23.99           79 0.01% 0.01%
$      24.99         110 0.01% 0.00%

6/1/2011
Total 974,841
Prime 895,091
Under $10 799,845
Price Point Count Percentage Diff
$        0.99    81,095 8.32% 0.33%
$        1.99    16,628 1.71% -0.05%
$        2.99    54,630 5.60% -0.46%
$        3.99    22,026 2.26% -0.19%
$        4.99    18,976 1.95% -0.71%
$        5.99    10,685 1.10% -0.33%
$        6.99      7,039 0.72% 0.17%
$        7.99    15,841 1.62% -0.40%
$        8.99      4,226 0.43% -0.11%
$        9.99    90,005 9.23% -1.80%
$      10.99        619 0.06% -0.03%
$      11.99      1,481 0.15% 0.00%
$      12.99      2,112 0.22% -0.03%
$      13.99        571 0.06% 0.01%
$      14.99      1,720 0.18% 0.01%
$      15.99        176 0.02% 0.00%
$      16.99        230 0.02% 0.00%
$      17.99        251 0.03% -0.02%
$      18.99        178 0.02% 0.00%
$      19.99        468 0.05% 0.00%
$      20.99          25 0.00% 0.00%
$      21.99        200 0.02% 0.00%
$      22.99          29 0.00% 0.00%
$      23.99          59 0.01% 0.00%
$      24.99        121 0.01% 0.00%

July 1, 2011

7/1/2011
Total 980,434
Prime 898,735
Under $10 801,631
Price Point Count Percentage Diff
$        0.99 73,957 7.54% -0.78%
$        1.99 18,207 1.86% 0.15%
$        2.99 34,414 3.51% -2.09%
$        3.99 26,942 2.75% 0.49%
$        4.99    8,926 0.91% -1.04%
$        5.99    5,117 0.52% -0.57%
$        6.99    3,725 0.38% -0.34%
$        7.99 14,537 1.48% -0.14%
$        8.99    2,009 0.20% -0.23%
$        9.99 79,377 8.10% -1.14%
$      10.99       491 0.05% -0.01%
$      11.99    1,574 0.16% 0.01%
$      12.99    1,863 0.19% -0.03%
$      13.99       509 0.05% -0.01%
$      14.99    1,555 0.16% -0.02%
$      15.99       453 0.05% 0.03%
$      16.99       201 0.02% 0.00%
$      17.99       138 0.01% -0.01%
$      18.99       118 0.01% -0.01%
$      19.99       271 0.03% -0.02%
$      20.99        18 0.00% 0.00%
$      21.99       186 0.02% 0.00%
$      22.99        32 0.00% 0.00%
$      23.99       111 0.01% 0.01%
$      24.99       125 0.01% 0.00%

August 1, 2011

8/1/2011
Total 1,015,056
Prime 931,713
Under $10 829,823
Price Point Count Percentage Diff
$    0.99     76,233 7.51% -0.03%
$    1.99     17,083 1.68% -0.17%
$    2.99     66,967 6.60% 3.09%
$    3.99     12,921 1.27% -1.48%
$    4.99     27,893 2.75% 1.84%
$    5.99     12,894 1.27% 0.75%
$    6.99      2,715 0.27% -0.11%
$    7.99     18,431 1.82% 0.33%
$    8.99      5,638 0.56% 0.35%
$    9.99   111,705 11.00% 2.91%
$   10.99         473 0.05% 0.00%
$   11.99      1,691 0.17% 0.01%
$   12.99      2,129 0.21% 0.02%
$   13.99         576 0.06% 0.00%
$   14.99      1,768 0.17% 0.02%
$   15.99         252 0.02% -0.02%
$   16.99         230 0.02% 0.00%
$   17.99         128 0.01% 0.00%
$   18.99         249 0.02% 0.01%
$   19.99         468 0.05% 0.02%
$   20.99           46 0.00% 0.00%
$   21.99         166 0.02% 0.00%
$   22.99           64 0.01% 0.00%
$   23.99           90 0.01% 0.00%
$   24.99           59 0.01% -0.01%

September 1, 2011

9/1/2011
Total 995,265
Prime 908,602
Under $10 803,271
Price Point Count Percentage Diff
$    0.99     77,793 7.82% 0.31%
$    1.99     16,614 1.67% -0.01%
$    2.99 56,503 5.68% -0.92%
$    3.99     21,995 2.21% 0.94%
$    4.99     21,595 2.17% -0.58%
$    5.99     11,312 1.14% -0.13%
$    6.99      7,477 0.75% 0.48%
$    7.99     16,948 1.70% -0.11%
$    8.99     14,883 1.50% 0.94%
$    9.99   102,626 10.31% -0.69%
$   10.99         485 0.05% 0.00%
$   11.99         983 0.10% -0.07%
$   12.99      1,374 0.14% -0.07%
$   13.99         316 0.03% -0.02%
$   14.99      1,501 0.15% -0.02%
$   15.99         160 0.02% -0.01%
$   16.99         159 0.02% -0.01%
$   17.99         285 0.03% 0.02%
$   18.99         165 0.02% -0.01%
$   19.99         446 0.04% 0.00%
$   20.99           50 0.01% 0.00%
$   21.99         171 0.02% 0.00%
$   22.99           41 0.00% 0.00%
$   23.99           33 0.00% -0.01%
$   24.99         109 0.01% 0.01%

10/1/2011
Total  1,033,611
Prime 943,545
Under $10 835,590
Price Point Count Percentage Diff
 $        0.99       81,946 7.93% 0.11%
 $        1.99       16,172 1.56% -0.10%
 $        2.99 48,287 4.67% -1.01%
 $        3.99       16,808 1.63% -0.58%
 $        4.99       17,389 1.68% -0.49%
 $        5.99        8,259 0.80% -0.34%
 $        6.99        5,300 0.51% -0.24%
 $        7.99       10,833 1.05% -0.65%
 $        8.99       12,478 1.21% -0.29%
 $        9.99       89,175 8.63% -1.68%
 $      10.99           395 0.04% -0.01%
 $      11.99           804 0.08% -0.02%
 $      12.99        1,285 0.12% -0.01%
 $      13.99           302 0.03% 0.00%
 $      14.99        1,386 0.13% -0.02%
 $      15.99           146 0.01% 0.00%
 $      16.99           151 0.01% 0.00%
 $      17.99           144 0.01% -0.01%
 $      18.99             75 0.01% -0.01%
 $      19.99           368 0.04% -0.01%
 $      20.99             22 0.00% 0.00%
 $      21.99           150 0.01% 0.00%
 $      22.99             26 0.00% 0.00%
 $      23.99             35 0.00% 0.00%
 $      24.99             66 0.01% 0.00%

11/1/2011
Total  1,058,635
Prime 968,948
Under $10 859,492
Price Point Count Percentage Diff
 $    0.99       84,612 7.99% 0.06%
 $    1.99        7,659 0.72% -0.84%
 $    2.99 19,157 1.81% -2.86%
 $    3.99       10,245 0.97% -0.66%
 $    4.99        7,451 0.70% -0.98%
 $    5.99        3,026 0.29% -0.51%
 $    6.99        2,533 0.24% -0.27%
 $    7.99        8,414 0.79% -0.25%
 $    8.99       11,882 1.12% -0.08%
 $    9.99       70,312 6.64% -1.99%
 $   10.99           348 0.03% -0.01%
 $   11.99        1,144 0.11% 0.03%
 $   12.99        1,068 0.10% -0.02%
 $   13.99           280 0.03% 0.00%
 $   14.99        1,171 0.11% -0.02%
 $   15.99 69 0.01% -0.01%
 $   16.99           118 0.01% 0.00%
 $   17.99           116 0.01% 0.00%
 $   18.99             59 0.01% 0.00%
 $   19.99           234 0.02% -0.01%
 $   20.99             33 0.00% 0.00%
 $   21.99           153 0.01% 0.00%
 $   22.99             29 0.00% 0.00%
 $   23.99             28 0.00% 0.00%
 $   24.99             89 0.01% 0.00%

12/1/2011
Total 1,112,876
Prime 1021677
Under $10 907,647
Price Point Count Percentage Diff
 $    0.99       90,203 8.11% 0.11%
 $    1.99       17,711 1.59% 0.87%
 $    2.99 29,634 2.66% 0.85%
 $    3.99       23,617 2.12% 1.15%
 $    4.99       23,320 2.10% 1.39%
 $    5.99        4,606 0.41% 0.13%
 $    6.99        4,887 0.44% 0.20%
 $    7.99       13,241 1.19% 0.40%
 $    8.99       10,646 0.96% -0.17%
 $    9.99       71,709 6.44% -0.20%
 $   10.99           466 0.04% 0.01%
 $   11.99           598 0.05% -0.05%
 $   12.99        1,038 0.09% -0.01%
 $   13.99           317 0.03% 0.00%
 $   14.99        1,234 0.11% 0.00%
 $   15.99 78 0.01% 0.00%
 $   16.99           109 0.01% 0.00%
 $   17.99           132 0.01% 0.00%
 $   18.99             50 0.00% 0.00%
 $   19.99           278 0.02% 0.00%
 $   20.99             25 0.00% 0.00%
 $   21.99           168 0.02% 0.00%
 $   22.99             31 0.00% 0.00%
 $   23.99             25 0.00% 0.00%
 $   24.99           104 0.01% 0.00%

1/1/2012
Total 1,165,654
Prime 1073539
Under $10 955,187
Price Point Count Percentage Diff
 $        0.99     99,225 8.51% 0.41%
 $        1.99     16,088 1.38% -0.21%
 $        2.99 38,295 3.29% 0.62%
 $        3.99     24,602 2.11% -0.01%
 $        4.99     18,289 1.57% -0.53%
 $        5.99      4,438 0.38% -0.03%
 $        6.99      5,002 0.43% -0.01%
 $        7.99     11,495 0.99% -0.20%
 $        8.99     12,412 1.06% 0.11%
 $        9.99     68,467 5.87% -0.57%
 $      10.99         421 0.04% -0.01%
 $      11.99         549 0.05% -0.01%
 $      12.99      1,010 0.09% -0.01%
 $      13.99         270 0.02% -0.01%
 $      14.99      1,272 0.11% 0.00%
 $      15.99 142 0.01% 0.01%
 $      16.99         102 0.01% 0.00%
 $      17.99         192 0.02% 0.00%
 $      18.99           44 0.00% 0.00%
 $      19.99         279 0.02% 0.00%
 $      20.99           19 0.00% 0.00%
 $      21.99         134 0.01% 0.00%
 $      22.99           30 0.00% 0.00%
 $      23.99           36 0.00% 0.00%
 $      24.99         108 0.01% 0.00%

2/1/2012
Total 1,207,522
Prime 1,112,467
Under $10 994,448
Price Point Count Percentage Diff
 $        0.99   107,238 8.88% 0.37%
 $        1.99      8,528 0.71% -0.67%
 $        2.99 28,515 2.36% -0.92%
 $        3.99      7,463 0.62% -1.49%
 $        4.99      6,509 0.54% -1.03%
 $        5.99      2,761 0.23% -0.15%
 $        6.99      2,740 0.23% -0.20%
 $        7.99      7,571 0.63% -0.36%
 $        8.99     13,377 1.11% 0.04%
 $        9.99     58,244 4.82% -1.05%
 $      10.99         331 0.03% -0.01%
 $      11.99         476 0.04% -0.01%
 $      12.99         914 0.08% -0.01%
 $      13.99         186 0.02% -0.01%
 $      14.99         988 0.08% -0.03%
 $      15.99 82 0.01% -0.01%
 $      16.99           98 0.01% 0.00%
 $      17.99         194 0.02% 0.00%
 $      18.99           59 0.00% 0.00%
 $      19.99         167 0.01% -0.01%
 $      20.99           15 0.00% 0.00%
 $      21.99         163 0.01% 0.00%
 $      22.99           20 0.00% 0.00%
 $      23.99           19 0.00% 0.00%
 $      24.99           58 0.00% 0.00%

3/1/2012
Total 1,265,632
Prime 1,165,368
Under $10 1,044,889
Price Point Count Percentage Diff
 $        0.99   113,150 8.94% 0.06%
 $        1.99     10,638 0.84% 0.13%
 $        2.99 43,320 3.42% 1.06%
 $        3.99     18,776 1.48% 0.87%
 $        4.99      8,565 0.68% 0.14%
 $        5.99      3,879 0.31% 0.08%
 $        6.99      3,591 0.28% 0.06%
 $        7.99      8,164 0.65% 0.02%
 $        8.99     14,825 1.17% 0.06%
 $        9.99     62,009 4.90% 0.08%
 $      10.99         375 0.03% 0.00%
 $      11.99         673 0.05% 0.01%
 $      12.99         936 0.07% 0.00%
 $      13.99         249 0.02% 0.00%
 $      14.99      1,005 0.08% 0.00%
 $      15.99 117 0.01% 0.00%
 $      16.99         102 0.01% 0.00%
 $      17.99         210 0.02% 0.00%
 $      18.99           55 0.00% 0.00%
 $      19.99         213 0.02% 0.00%
 $      20.99           12 0.00% 0.00%
 $      21.99         170 0.01% 0.00%
 $      22.99           26 0.00% 0.00%
 $      23.99           20 0.00% 0.00%
 $      24.99           73 0.01% 0.00%

4/1/2012
Total 1,315,927
Prime 1,215,625
Under $10 1,089,619
Price Point Count Percentage Diff
 $        0.99   118,411 9.00% 0.06%
 $        1.99     12,440 0.95% 0.10%
 $        2.99 53,686 4.08% 0.66%
 $        3.99     30,997 2.36% 0.87%
 $        4.99     10,786 0.82% 0.14%
 $        5.99      5,026 0.38% 0.08%
 $        6.99      4,705 0.36% 0.07%
 $        7.99      8,988 0.68% 0.04%
 $        8.99      5,461 0.41% -0.76%
 $        9.99     71,568 5.44% 0.54%
 $      10.99         654 0.05% 0.02%
 $      11.99      1,281 0.10% 0.04%
 $      12.99      1,835 0.14% 0.07%
 $      13.99         438 0.03% 0.01%
 $      14.99      1,739 0.13% 0.05%
 $      15.99 323 0.02% 0.02%
 $      16.99         236 0.02% 0.01%
 $      17.99           86 0.01% -0.01%
 $      18.99         118 0.01% 0.00%
 $      19.99         395 0.03% 0.01%
 $      20.99           25 0.00% 0.00%
 $      21.99         272 0.02% 0.01%
 $      22.99           34 0.00% 0.00%
 $      23.99           17 0.00% 0.00%
 $      24.99           96 0.01% 0.00%

5/1/2012
Total 1,358,922
Prime 1,261,606
Under $10 1,133,793
Price Point Count Percentage Diff
 $        0.99   122,040 9.27% 0.28%
 $        1.99     13,124 1.00% 0.05%
 $        2.99 64,106 4.87% 0.79%
 $        3.99     37,072 2.82% 0.46%
 $        4.99     12,631 0.96% 0.14%
 $        5.99      6,288 0.48% 0.10%
 $        6.99      4,897 0.37% 0.01%
 $        7.99     10,145 0.77% 0.09%
 $        8.99      3,156 0.24% -0.18%
 $        9.99     76,063 5.78% 0.34%
 $      10.99         809 0.06% 0.01%
 $      11.99      1,816 0.14% 0.04%
 $      12.99      2,159 0.16% 0.02%
 $      13.99         565 0.04% 0.01%
 $      14.99      2,010 0.15% 0.02%
 $      15.99 140 0.01% -0.01%
 $      16.99         306 0.02% 0.01%
 $      17.99           78 0.01% 0.00%
 $      18.99           91 0.01% 0.00%
 $      19.99         471 0.04% 0.01%
 $      20.99           24 0.00% 0.00%
 $      21.99         283 0.02% 0.00%
 $      22.99           34 0.00% 0.00%
 $      23.99           27 0.00% 0.00%
 $      24.99         150 0.01% 0.00%

5/1/2012
Total 1,407,210
Prime 1,308,331
Under $10 1,174,668
Price Point Count Percentage Diff
 $        0.99   125,811 9.56% 0.29%
 $        1.99     13,076 0.99% 0.00%
 $        2.99 66,685 5.07% 0.20%
 $        3.99     36,204 2.75% -0.07%
 $        4.99     11,225 0.85% -0.11%
 $        5.99      5,903 0.45% -0.03%
 $        6.99      4,569 0.35% -0.02%
 $        7.99     10,524 0.80% 0.03%
 $        8.99      2,717 0.21% -0.03%
 $        9.99     71,733 5.45% -0.33%
 $      10.99         885 0.07% 0.01%
 $      11.99      1,818 0.14% 0.00%
 $      12.99      2,140 0.16% 0.00%
 $      13.99         684 0.05% 0.01%
 $      14.99      2,042 0.16% 0.00%
 $      15.99 182 0.01% 0.00%
 $      16.99         302 0.02% 0.00%
 $      17.99           73 0.01% 0.00%
 $      18.99         108 0.01% 0.00%
 $      19.99         513 0.04% 0.00%
 $      20.99           29 0.00% 0.00%
 $      21.99         251 0.02% 0.00%
 $      22.99           35 0.00% 0.00%
 $      23.99           29 0.00% 0.00%
 $      24.99           97 0.01% 0.00%

7/1/2012
Total 1,451,504
Prime 1,343,776
Under $10 1,204,888
Price Point Count Percentage Diff
 $        0.99   129,323 8.91% -0.65%
 $        1.99     12,780 0.88% -0.11%
 $        2.99 64,315 4.43% -0.64%
 $        3.99     27,128 1.87% -0.88%
 $        4.99     12,335 0.85% 0.00%
 $        5.99      6,307 0.43% -0.01%
 $        6.99      5,118 0.35% 0.01%
 $        7.99     10,689 0.74% -0.06%
 $        8.99      2,871 0.20% -0.01%
 $        9.99     78,303 5.39% -0.06%
 $      10.99         875 0.06% -0.01%
 $      11.99      1,804 0.12% -0.01%
 $      12.99      2,291 0.16% 0.00%
 $      13.99         688 0.05% 0.00%
 $      14.99      2,225 0.15% 0.00%
 $      15.99 218 0.02% 0.00%
 $      16.99         332 0.02% 0.00%
 $      17.99           79 0.01% 0.00%
 $      18.99         104 0.01% 0.00%
 $      19.99         443 0.03% -0.01%
 $      20.99           26 0.00% 0.00%
 $      21.99         319 0.02% 0.00%
 $      22.99           44 0.00% 0.00%
 $      23.99           30 0.00% 0.00%
 $      24.99         109 0.01% 0.00%

8/1/2012
Total 1,486,649
Prime 1,379,399
Under $10 1,240,062
Price Point Count Percentage Diff
 $        0.99   137,876 9.27% 0.36%
 $        1.99      9,880 0.66% -0.22%
 $        2.99 46,971 3.16% -1.27%
 $        3.99     12,096 0.81% -1.06%
 $        4.99      8,445 0.57% -0.28%
 $        5.99      4,956 0.33% -0.10%
 $        6.99      3,180 0.21% -0.14%
 $        7.99     10,781 0.73% -0.01%
 $        8.99      2,877 0.19% 0.00%
 $        9.99     70,140 4.72% -0.68%
 $      10.99         962 0.06% 0.00%
 $      11.99      1,910 0.13% 0.00%
 $      12.99      2,371 0.16% 0.00%
 $      13.99         636 0.04% 0.00%
 $      14.99      2,056 0.14% -0.01%
 $      15.99 192 0.01% 0.00%
 $      16.99         357 0.02% 0.00%
 $      17.99         121 0.01% 0.00%
 $      18.99           82 0.01% 0.00%
 $      19.99         337 0.02% -0.01%
 $      20.99           35 0.00% 0.00%
 $      21.99         364 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           24 0.00% 0.00%
 $      24.99           86 0.01% 0.00%

9/1/2012
Total 1,531,069
Prime 1,421,168
Under $10 1,278,733
Price Point Count Percentage Diff
 $        0.99   144,288 9.42% 0.15%
 $        1.99     13,399 0.88% 0.21%
 $        2.99 68,395 4.47% 1.31%
 $        3.99     14,760 0.96% 0.15%
 $        4.99     11,627 0.76% 0.19%
 $        5.99      6,456 0.42% 0.09%
 $        6.99      5,407 0.35% 0.14%
 $        7.99     11,697 0.76% 0.04%
 $        8.99      3,050 0.20% 0.01%
 $        9.99     74,605 4.87% 0.15%
 $      10.99         955 0.06% 0.00%
 $      11.99      1,973 0.13% 0.00%
 $      12.99      2,119 0.14% -0.02%
 $      13.99         582 0.04% 0.00%
 $      14.99      2,039 0.13% -0.01%
 $      15.99 212 0.01% 0.00%
 $      16.99         347 0.02% 0.00%
 $      17.99         127 0.01% 0.00%
 $      18.99           81 0.01% 0.00%
 $      19.99         385 0.03% 0.00%
 $      20.99           19 0.00% 0.00%
 $      21.99         313 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           26 0.00% 0.00%
 $      24.99           99 0.01% 0.00%

10/1/2012
Total 1,579,329
Prime 1,466,890
Under $10 1,322,272
Price Point Count Percentage Diff
 $        0.99   147,931 9.37% -0.06%
 $        1.99     16,053 1.02% 0.14%
 $        2.99 87,788 5.56% 1.09%
 $        3.99     20,853 1.32% 0.36%
 $        4.99     14,656 0.93% 0.17%
 $        5.99      7,558 0.48% 0.06%
 $        6.99      6,642 0.42% 0.07%
 $        7.99     13,807 0.87% 0.11%
 $        8.99      3,256 0.21% 0.01%
 $        9.99     84,003 5.32% 0.45%
 $      10.99         972 0.06% 0.00%
 $      11.99      2,052 0.13% 0.00%
 $      12.99      2,189 0.14% 0.00%
 $      13.99         587 0.04% 0.00%
 $      14.99      2,123 0.13% 0.00%
 $      15.99 216 0.01% 0.00%
 $      16.99         339 0.02% 0.00%
 $      17.99         109 0.01% 0.00%
 $      18.99         117 0.01% 0.00%
 $      19.99         509 0.03% 0.01%
 $      20.99           32 0.00% 0.00%
 $      21.99         371 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           32 0.00% 0.00%
 $      24.99         109 0.01% 0.00%

Total 1,641,362
Prime 1,522,810
Under $10 1,371,227
Price Point Count Percentage Diff
 $    0.99   155,732 9.49% 0.12%
 $    1.99     24,777 1.51% 0.49%
 $    2.99 134,461 8.19% 2.63%
 $    3.99     49,221 3.00% 1.68%
 $    4.99     29,671 1.81% 0.88%
 $    5.99     15,629 0.95% 0.47%
 $    6.99     12,969 0.79% 0.37%
 $    7.99     22,527 1.37% 0.50%
 $    8.99      6,642 0.40% 0.20%
 $    9.99   134,811 8.21% 2.89%
 $   10.99      1,576 0.10% 0.03%
 $   11.99      2,986 0.18% 0.05%
 $   12.99      3,292 0.20% 0.06%
 $   13.99         894 0.05% 0.02%
 $   14.99      2,717 0.17% 0.03%
 $   15.99 319 0.02% 0.01%
 $   16.99         481 0.03% 0.01%
 $   17.99         235 0.01% 0.01%
 $   18.99         237 0.01% 0.01%
 $   19.99         902 0.05% 0.02%
 $   20.99           68 0.00% 0.00%
 $   21.99         431 0.03% 0.00%
 $   22.99           87 0.01% 0.00%
 $   23.99           86 0.01% 0.00%
 $   24.99         218 0.01% 0.01%

12/1/2012
Total 1,742,991
Prime 1,615,716
Under $10 1,451,437
Price Point Count Percentage Diff
 $        0.99   163,634 9.97% 0.48%
 $        1.99     40,111 2.44% 0.93%
 $        2.99 192,449 11.72% 3.53%
 $        3.99   122,419 7.46% 4.46%
 $        4.99     50,073 3.05% 1.24%
 $        5.99     27,780 1.69% 0.74%
 $        6.99     20,681 1.26% 0.47%
 $        7.99     40,348 2.46% 1.09%
 $        8.99     10,692 0.65% 0.25%
 $        9.99   236,101 14.38% 6.17%
 $      10.99      2,423 0.15% 0.05%
 $      11.99      4,346 0.26% 0.08%
 $      12.99      4,614 0.28% 0.08%
 $      13.99      1,299 0.08% 0.02%
 $      14.99      3,439 0.21% 0.04%
 $      15.99 840 0.05% 0.03%
 $      16.99         595 0.04% 0.01%
 $      17.99         354 0.02% 0.01%
 $      18.99         495 0.03% 0.02%
 $      19.99      1,498 0.09% 0.04%
 $      20.99         120 0.01% 0.00%
 $      21.99         383 0.02% 0.00%
 $      22.99         153 0.01% 0.00%
 $      23.99         136 0.01% 0.00%
 $      24.99         370 0.02% 0.01%

1/1/2013
Total 1,805,001
Prime 1,671,220
Under $10 1,502,267
Price Point Count Percentage Diff
 $    0.99   172,149 10.49% 0.52%
 $    1.99     42,262 2.57% 0.13%
 $    2.99 206,531 12.58% 0.86%
 $    3.99   126,369 7.70% 0.24%
 $    4.99     52,158 3.18% 0.13%
 $    5.99     29,128 1.77% 0.08%
 $    6.99     20,656 1.26% 0.00%
 $    7.99     41,417 2.52% 0.07%
 $    8.99     10,775 0.66% 0.01%
 $    9.99   235,662 14.36% -0.03%
 $   10.99      2,195 0.13% -0.01%
 $   11.99      4,123 0.25% -0.01%
 $   12.99      4,319 0.26% -0.02%
 $   13.99      1,207 0.07% -0.01%
 $   14.99      3,600 0.22% 0.01%
 $   15.99 966 0.06% 0.01%
 $   16.99         581 0.04% 0.00%
 $   17.99         377 0.02% 0.00%
 $   18.99         547 0.03% 0.00%
 $   19.99      3,087 0.19% 0.10%
 $   20.99         105 0.01% 0.00%
 $   21.99         418 0.03% 0.00%
 $   22.99         144 0.01% 0.00%
 $   23.99         136 0.01% 0.00%
 $   24.99         359 0.02% 0.00%

Percentages for February 1, 2013 were corrected on March 1, 2013

2/1/2013
Total 1,849,479
Prime 1,713,256
Under $10 1,534,604
Price Point Count Percentage Diff
 $    0.99   178,913 9.67% -0.81%
 $    1.99     45,121 2.44% -0.14%
 $    2.99 214,748 11.61% -0.97%
 $    3.99   130,320 7.05% -0.65%
 $    4.99     54,653 2.96% -0.22%
 $    5.99     31,434 1.70% -0.08%
 $    6.99     21,941 1.19% -0.07%
 $    7.99     42,620 2.30% -0.22%
 $    8.99     10,835 0.59% -0.07%
 $    9.99   230,800 12.48% -1.88%
 $   10.99      2,463 0.13% 0.00%
 $   11.99      4,593 0.25% 0.00%
 $   12.99      4,563 0.25% -0.02%
 $   13.99      1,304 0.07% 0.00%
 $   14.99      3,703 0.20% -0.02%
 $   15.99 1,004 0.05% 0.00%
 $   16.99         659 0.04% 0.00%
 $   17.99         435 0.02% 0.00%
 $   18.99         598 0.03% 0.00%
 $   19.99      5,276 0.29% 0.10%
 $   20.99         116 0.01% 0.00%
 $   21.99         458 0.02% 0.00%
 $   22.99         178 0.01% 0.00%
 $   23.99         154 0.01% 0.00%
 $   24.99         395 0.02% 0.00%

3/1/2013
Total 1,913,164
Prime 1,770,452
Under $10 1,564,429
Price Point Count Percentage Diff
 $        0.99   187,353 9.79% 0.12%
 $        1.99     49,309 2.58% 0.14%
 $        2.99 227,956 11.92% 0.30%
 $        3.99   133,323 6.97% -0.08%
 $        4.99     58,386 3.05% 0.10%
 $        5.99     35,339 1.85% 0.15%
 $        6.99     25,102 1.31% 0.13%
 $        7.99     45,755 2.39% 0.09%
 $        8.99     12,282 0.64% 0.06%
 $        9.99   224,082 11.71% -0.77%
 $      10.99      3,590 0.19% 0.05%
 $      11.99      7,838 0.41% 0.16%
 $      12.99      6,533 0.34% 0.09%
 $      13.99      2,318 0.12% 0.05%
 $      14.99      4,760 0.25% 0.05%
 $      15.99 1,341 0.07% 0.02%
 $      16.99      1,129 0.06% 0.02%
 $      17.99         719 0.04% 0.01%
 $      18.99         920 0.05% 0.02%
 $      19.99      5,711 0.30% 0.01%
 $      20.99         303 0.02% 0.01%
 $      21.99         280 0.01% -0.01%
 $      22.99         359 0.02% 0.01%
 $      23.99         250 0.01% 0.00%
 $      24.99         482 0.03% 0.00%

4/1/2013
Total 1,924,138
Prime 1,785,986
Under $10 1,573,845
Price Point Count Percentage Diff
 $        0.99   193,771 10.07% 0.28%
 $        1.99     50,993 2.65% 0.07%
 $        2.99 240,734 12.51% 0.60%
 $        3.99   138,910 7.22% 0.25%
 $        4.99     60,568 3.15% 0.10%
 $        5.99     37,409 1.94% 0.10%
 $        6.99     25,863 1.34% 0.03%
 $        7.99     47,298 2.46% 0.07%
 $        8.99     12,791 0.66% 0.02%
 $        9.99   235,041 12.22% 0.50%
 $      10.99      3,781 0.20% 0.01%
 $      11.99      9,716 0.50% 0.10%
 $      12.99      6,538 0.34% 0.00%
 $      13.99      2,325 0.12% 0.00%
 $      14.99      4,848 0.25% 0.00%
 $      15.99 1,403 0.07% 0.00%
 $      16.99      1,182 0.06% 0.00%
 $      17.99         759 0.04% 0.00%
 $      18.99         922 0.05% 0.00%
 $      19.99      5,772 0.30% 0.00%
 $      20.99         249 0.01% 0.00%
 $      21.99         277 0.01% 0.00%
 $      22.99      3,212 0.17% 0.15%
 $      23.99         281 0.01% 0.00%
 $      24.99         519 0.03% 0.00%

5/1/2013
Total 1,940,274
Prime 1,801,844
Under $10 1,582,685
Price Point Count Percentage Diff
 $    0.99   201,240 10.37% 0.30%
 $    1.99     52,243 2.69% 0.04%
 $    2.99 251,311 12.95% 0.44%
 $    3.99   141,835 7.31% 0.09%
 $    4.99     62,839 3.24% 0.09%
 $    5.99     37,835 1.95% 0.01%
 $    6.99     25,567 1.32% -0.03%
 $    7.99     42,663 2.20% -0.26%
 $    8.99     13,147 0.68% 0.01%
 $    9.99   237,096 12.22% 0.00%
 $   10.99      3,738 0.19% 0.00%
 $   11.99      9,891 0.51% 0.00%
 $   12.99      7,097 0.37% 0.03%
 $   13.99      2,922 0.15% 0.03%
 $   14.99      5,166 0.27% 0.01%
 $   15.99 1,523 0.08% 0.01%
 $   16.99      1,263 0.07% 0.00%
 $   17.99         795 0.04% 0.00%
 $   18.99         992 0.05% 0.00%
 $   19.99      5,704 0.29% -0.01%
 $   20.99         403 0.02% 0.01%
 $   21.99         282 0.01% 0.00%
 $   22.99         325 0.02% -0.15%
 $   23.99         278 0.01% 0.00%
 $   24.99         513 0.03% 0.00%

6/1/2013
Total 1,972,277
Prime 1,828,577
Under $10 1,605,912
Price Point Count Percentage Diff
 $    0.99   203,653 10.33% -0.05%
 $    1.99     59,583 3.02% 0.33%
 $    2.99 269,149 13.65% 0.69%
 $    3.99   177,673 9.01% 1.70%
 $    4.99     64,192 3.25% 0.02%
 $    5.99     39,122 1.98% 0.03%
 $    6.99     26,506 1.34% 0.03%
 $    7.99     44,572 2.26% 0.06%
 $    8.99     13,388 0.68% 0.00%
 $    9.99   246,384 12.49% 0.27%
 $   10.99      3,809 0.19% 0.00%
 $   11.99     10,090 0.51% 0.00%
 $   12.99      7,409 0.38% 0.01%
 $   13.99      3,008 0.15% 0.00%
 $   14.99      5,322 0.27% 0.00%
 $   15.99 1,560 0.08% 0.00%
 $   16.99      1,298 0.07% 0.00%
 $   17.99         772 0.04% 0.00%
 $   18.99         970 0.05% 0.00%
 $   19.99      5,749 0.29% 0.00%
 $   20.99         239 0.01% -0.01%
 $   21.99         287 0.01% 0.00%
 $   22.99         307 0.02% 0.00%
 $   23.99         238 0.01% 0.00%
 $   24.99         513 0.03% 0.00%

7/1/2013
Total 1,998,705
Prime 1,855,614
Under $10 1,627,666
Price Point Count Percentage Diff
 $        0.99   213,310 10.67% 0.35%
 $        1.99     62,342 3.12% 0.10%
 $        2.99 278,848 13.95% 0.30%
 $        3.99   193,610 9.69% 0.68%
 $        4.99     66,074 3.31% 0.05%
 $        5.99     40,374 2.02% 0.04%
 $        6.99     27,288 1.37% 0.02%
 $        7.99     45,103 2.26% 0.00%
 $        8.99     13,847 0.69% 0.01%
 $        9.99   284,366 14.23% 1.74%
 $      10.99      4,009 0.20% 0.01%
 $      11.99     10,950 0.55% 0.04%
 $      12.99      7,321 0.37% -0.01%
 $      13.99      3,474 0.17% 0.02%
 $      14.99      5,331 0.27% 0.00%
 $      15.99 1,596 0.08% 0.00%
 $      16.99      1,391 0.07% 0.00%
 $      17.99         791 0.04% 0.00%
 $      18.99         997 0.05% 0.00%
 $      19.99      5,888 0.29% 0.00%
 $      20.99         427 0.02% 0.01%
 $      21.99         316 0.02% 0.00%
 $      22.99         315 0.02% 0.00%
 $      23.99         303 0.02% 0.00%
 $      24.99         536 0.03% 0.00%

8/1/2013
Total 2,060,431
Prime 1,913,454
Under $10 1,681,162
Price Point Count Percentage Diff
 $    0.99   222,737 10.81% 0.14%
 $    1.99     64,606 3.14% 0.02%
 $    2.99 291,135 14.13% 0.18%
 $    3.99   198,365 9.63% -0.06%
 $    4.99     68,727 3.34% 0.03%
 $    5.99     41,493 2.01% -0.01%
 $    6.99     26,838 1.30% -0.06%
 $    7.99     43,276 2.10% -0.16%
 $    8.99     14,083 0.68% -0.01%
 $    9.99   250,215 12.14% -2.08%
 $   10.99      4,366 0.21% 0.01%
 $   11.99     10,785 0.52% -0.02%
 $   12.99      5,311 0.26% -0.11%
 $   13.99      5,063 0.25% 0.07%
 $   14.99      5,243 0.25% -0.01%
 $   15.99 1,700 0.08% 0.00%
 $   16.99      1,496 0.07% 0.00%
 $   17.99         884 0.04% 0.00%
 $   18.99      1,112 0.05% 0.00%
 $   19.99      6,138 0.30% 0.00%
 $   20.99         525 0.03% 0.00%
 $   21.99         452 0.02% 0.01%
 $   22.99      1,217 0.06% 0.04%
 $   23.99         492 0.02% 0.01%
 $   24.99         603 0.03% 0.00%

9/5/2013
Total 2,125,648
Prime 1,975,738
Under $10 1,740,605
Price Point Count Percentage Diff
 $        0.99   231,849 10.91% 0.10%
 $        1.99     66,882 3.15% 0.01%
 $        2.99 306,025 14.40% 0.27%
 $        3.99   205,151 9.65% 0.02%
 $        4.99     70,590 3.32% -0.01%
 $        5.99     50,259 2.36% 0.35%
 $        6.99     26,971 1.27% -0.03%
 $        7.99     46,685 2.20% 0.10%
 $        8.99     14,005 0.66% -0.02%
 $        9.99   259,151 12.19% 0.05%
 $      10.99      7,970 0.37% 0.16%
 $      11.99      7,437 0.35% -0.17%
 $      12.99      4,779 0.22% -0.03%
 $      13.99      4,446 0.21% -0.04%
 $      14.99      4,586 0.22% -0.04%
 $      15.99 1,481 0.07% -0.01%
 $      16.99      1,635 0.08% 0.00%
 $      17.99      1,117 0.05% 0.01%
 $      18.99         902 0.04% -0.01%
 $      19.99      6,213 0.29% -0.01%
 $      20.99         529 0.02% 0.00%
 $      21.99         596 0.03% 0.01%
 $      22.99      1,651 0.08% 0.02%
 $      23.99         557 0.03% 0.00%
 $      24.99         651 0.03% 0.00%

10/1/2013
Total 2,175,847
Prime 2,024,990
Under $10 1,777,735
Price Point Count Percentage Diff
 $        0.99    238,423 10.96% 0.05%
  $        1.99      68,359 3.14% -0.01%
  $        2.99    317,934 14.61% 0.21%
  $        3.99    312,151 14.35% 4.70%
  $        4.99      73,574 3.38% 0.06%
  $        5.99      51,850 2.38% 0.02%
  $        6.99      28,129 1.29% 0.02%
  $        7.99      48,784 2.24% 0.04%
  $        8.99      14,346 0.66% 0.00%
  $        9.99    259,306 11.92% -0.27%
  $      10.99        8,826 0.41% 0.04%
  $      11.99        7,401 0.34% -0.01%
  $      12.99        4,852 0.22% 0.00%
  $      13.99        4,469 0.21% 0.00%
  $      14.99        4,961 0.23% 0.01%
  $      15.99        1,490 0.07% 0.00%
  $      16.99        1,727 0.08% 0.00%
  $      17.99        1,525 0.07% 0.02%
  $      18.99           970 0.04% 0.00%
  $      19.99        6,421 0.30% 0.01%
  $      20.99           553 0.03% 0.01%
  $      21.99           595 0.03% 0.00%
  $      22.99        1,625 0.07% -0.01%
  $      23.99           577 0.03% 0.00%
  $      24.99           613 0.03% 0.00%

11/1/2013
Total 2,229,223
Prime 2,073,157
Under $10 1,823,817
Price Point Count Percentage Diff
$        0.99 245,549 11.02% 0.06%
 $        1.99 70,824 3.18% 0.04%
 $        2.99 325,129 14.58% -0.03%
 $        3.99 213,135 9.56% -4.79%
 $        4.99 74,995 3.36% -0.02%
 $        5.99 53,013 2.38% 0.00%
 $        6.99 28,248 1.27% -0.03%
 $        7.99 47,988 2.15% -0.09%
 $        8.99 14,539 0.65% -0.01%
 $        9.99 266,628 11.96% 0.04%
 $      10.99 8,790 0.39% -0.01%
 $      11.99 7,682 0.34% 0.00%
 $      12.99 5,598 0.25% 0.03%
 $      13.99 4,992 0.22% 0.02%
 $      14.99 5,054 0.23% 0.00%
 $      15.99 1,275 0.06% -0.01%
 $      16.99 1,834 0.08% 0.00%
 $      17.99 1,240 0.06% -0.01%
 $      18.99 895 0.04% 0.00%
 $      19.99 6,502 0.29% 0.00%
 $      20.99 602 0.03% 0.00%
 $      21.99 691 0.03% 0.00%
 $      22.99 1,839 0.08% 0.01%
 $      23.99 645 0.03% 0.00%
 $      24.99 729 0.03% 0.00%

12/1/2013
Total 2,287,866
Prime 2,130,446
Under $10 1,875,538
Price Point Count Percentage Diff
$        0.99 255,501 11.17% 0.15%
 $        1.99 74,368 3.25% 0.07%
 $        2.99 337,864 14.77% 0.18%
 $        3.99 218,896 9.57% 0.01%
 $        4.99 77,232 3.38% 0.01%
 $        5.99 55,270 2.42% 0.04%
 $        6.99 30,860 1.35% 0.08%
 $        7.99 49,240 2.15% 0.00%
 $        8.99 15,487 0.68% 0.02%
 $        9.99 272,875 11.93% -0.03%
 $      10.99 9,398 0.41% 0.02%
 $      11.99 7,774 0.34% 0.00%
 $      12.99 6,022 0.26% 0.01%
 $      13.99 5,961 0.26% 0.04%
 $      14.99 5,213 0.23% 0.00%
 $      15.99 1,364 0.06% 0.00%
 $      16.99 2,014 0.09% 0.01%
 $      17.99 1,388 0.06% 0.01%
 $      18.99 964 0.04% 0.00%
 $      19.99 6,732 0.29% 0.00%
 $      20.99 617 0.03% 0.00%
 $      21.99 601 0.03% 0.00%
 $      22.99 2,212 0.10% 0.01%
 $      23.99 720 0.03% 0.00%
 $      24.99 713 0.03% 0.00%

1/1/2014
Total 2,351,290
Prime 2,193,346
Under $10 1,932,395
Price Point Count Percentage Diff
$        0.99 264,312 11.24% 0.07%
 $        1.99 76,862 3.27% 0.02%
 $        2.99 351,577 14.95% 0.18%
 $        3.99 225,039 9.57% 0.00%
 $        4.99 80,375 3.42% 0.04%
 $        5.99 56,485 2.40% -0.01%
 $        6.99 31,851 1.35% 0.01%
 $        7.99 49,583 2.11% -0.04%
 $        8.99 15,829 0.67% 0.00%
 $        9.99 275,314 11.71% -0.22%
 $      10.99 9,434 0.40% -0.01%
 $      11.99 7,279 0.31% -0.03%
 $      12.99 6,069 0.26% -0.01%
 $      13.99 6,200 0.26% 0.00%
 $      14.99 5,247 0.22% 0.00%
 $      15.99 1,405 0.06% 0.00%
 $      16.99 1,986 0.08% 0.00%
 $      17.99 1,417 0.06% 0.00%
 $      18.99 1,068 0.05% 0.00%
 $      19.99 6,682 0.28% -0.01%
 $      20.99 638 0.03% 0.00%
 $      21.99 627 0.03% 0.00%
 $      22.99 2,177 0.09% 0.00%
 $      23.99 696 0.03% 0.00%
 $      24.99 737 0.03% 0.00%

2/1/2014
Total 2,411,705
Prime 2,254,215
Under $10 1,976,453
Price Point Count Percentage Diff
$        0.99 273,966 11.36% 0.12%
 $        1.99 79,239 3.29% 0.02%
 $        2.99 365,052 15.14% 0.18%
 $        3.99 231,231 9.59% 0.02%
 $        4.99 83,304 3.45% 0.04%
 $        5.99 58,024 2.41% 0.00%
 $        6.99 32,588 1.35% 0.00%
 $        7.99 51,152 2.12% 0.01%
 $        8.99 16,244 0.67% 0.00%
 $        9.99 271,056 11.24% -0.47%
 $      10.99 9,818 0.41% 0.01%
 $      11.99 7,157 0.30% -0.01%
 $      12.99 6,374 0.26% 0.01%
 $      13.99 6,351 0.26% 0.00%
 $      14.99 5,133 0.21% -0.01%
 $      15.99 1,452 0.06% 0.00%
 $      16.99 2,055 0.09% 0.00%
 $      17.99 1,391 0.06% 0.00%
 $      18.99 1,079 0.04% 0.00%
 $      19.99 6,754 0.28% 0.00%
 $      20.99 663 0.03% 0.00%
 $      21.99 718 0.03% 0.00%
 $      22.99 2,279 0.09% 0.00%
 $      23.99 656 0.03% 0.00%
 $      24.99 853 0.04% 0.00%

3/1/2014
Total 2,462,832
Prime 2,300,490
Under $10 2,012,504
Price Point Count Percentage Diff
$        0.99 276,416 11.22% -0.14%
 $        1.99 81,172 3.30% 0.01%
 $        2.99 374,242 15.20% 0.06%
 $        3.99 236,420 9.60% 0.01%
 $        4.99 85,557 3.47% 0.02%
 $        5.99 59,557 2.42% 0.01%
 $        6.99 33,228 1.35% 0.00%
 $        7.99 52,582 2.14% 0.01%
 $        8.99 16,399 0.67% -0.01%
 $        9.99 271,867 11.04% -0.20%
 $      10.99 9,903 0.40% 0.00%
 $      11.99 6,796 0.28% -0.02%
 $      12.99 6,580 0.27% 0.00%
 $      13.99 6,378 0.26% 0.00%
 $      14.99 5,281 0.21% 0.00%
 $      15.99 1,573 0.06% 0.00%
 $      16.99 2,122 0.09% 0.00%
 $      17.99 1,494 0.06% 0.00%
 $      18.99 1,112 0.05% 0.00%
 $      19.99 6,907 0.28% 0.00%
 $      20.99 666 0.03% 0.00%
 $      21.99 656 0.03% 0.00%
 $      22.99 2,359 0.10% 0.00%
 $      23.99 727 0.03% 0.00%
 $      24.99 774 0.03% 0.00%

4/1/2014 N/A

May comparisons are to March.

5/1/2014
Total 2,576,453
Prime 2,404,221
Under $10 2,106,603
Price Point Count Percentage Diff
$        0.99 293,126 11.38% 0.15%
 $        1.99 86,947 3.37% 0.08%
 $        2.99 401,044 15.57% 0.37%
 $        3.99 233,515 9.06% -0.54%
 $        4.99 91,936 3.57% 0.09%
 $        5.99 61,776 2.40% -0.02%
 $        6.99 34,697 1.35% 0.00%
 $        7.99 54,851 2.13% -0.01%
 $        8.99 17,514 0.68% 0.01%
 $        9.99 278,815 10.82% -0.22%
 $      10.99 9,961 0.39% -0.02%
 $      11.99 6,970 0.27% -0.01%
 $      12.99 7,058 0.27% 0.01%
 $      13.99 6,988 0.27% 0.01%
 $      14.99 5,450 0.21% 0.00%
 $      15.99 1,662 0.06% 0.00%
 $      16.99 2,160 0.08% 0.00%
 $      17.99 1,405 0.05% -0.01%
 $      18.99 1,181 0.05% 0.00%
 $      19.99 7,098 0.28% 0.00%
 $      20.99 726 0.03% 0.00%
 $      21.99 698 0.03% 0.00%
 $      22.99 2,634 0.10% 0.01%
 $      23.99 901 0.03% 0.01%
 $      24.99 828 0.03% 0.00%

Note: these numbers appear to be more accurate than numbers run earlier in the day, when it seems that searching Amazon was producing lower counts than would be expected.

6/1/2014
Total 2,597,112
Prime 2,422,630
Under $10 2,121,022
Price Point Count Percentage Diff
$        0.99 301,021 11.59% 0.21%
 $        1.99 88,333 3.40% 0.03%
 $        2.99 415,189 15.99% 0.42%
 $        3.99 209,623 8.07% -0.99%
 $        4.99 94,762 3.65% 0.08%
 $        5.99 62,434 2.40% 0.01%
 $        6.99 35,976 1.39% 0.04%
 $        7.99 56,787 2.19% 0.06%
 $        8.99 18,236 0.70% 0.02%
 $        9.99 281,246 10.83% 0.01%
 $      10.99 9,351 0.36% -0.03%
 $      11.99 7,042 0.27% 0.00%
 $      12.99 7,059 0.27% 0.00%
 $      13.99 6,890 0.27% -0.01%
 $      14.99 5,576 0.21% 0.00%
 $      15.99 1,584 0.06% 0.00%
 $      16.99 2,123 0.08% 0.00%
 $      17.99 1,406 0.05% 0.00%
 $      18.99 1,116 0.04% 0.00%
 $      19.99 7,015 0.27% -0.01%
 $      20.99 703 0.03% 0.00%
 $      21.99 665 0.03% 0.00%
 $      22.99 2,578 0.10% 0.00%
 $      23.99 854 0.03% 0.00%
 $      24.99 822 0.03% 0.00%

7/1/2014
Total 2,655,727
Prime 2,477,343
Under $10 2,172,079
Price Point Count Percentage Diff
$        0.99 311,255 11.72% 0.13%
 $        1.99 89,893 3.38% -0.02%
 $        2.99 427,848 16.11% 0.12%
 $        3.99 212,706 8.01% -0.06%
 $        4.99 97,481 3.67% 0.02%
 $        5.99 63,729 2.40% 0.00%
 $        6.99 37,002 1.39% 0.01%
 $        7.99 58,427 2.20% 0.01%
 $        8.99 18,326 0.69% -0.01%
 $        9.99 288,137 10.85% 0.02%
 $      10.99 9,602 0.36% 0.00%
 $      11.99 7,017 0.26% -0.01%
 $      12.99 7,169 0.27% 0.00%
 $      13.99 7,033 0.26% 0.00%
 $      14.99 5,601 0.21% 0.00%
 $      15.99 1,527 0.06% 0.00%
 $      16.99 1,991 0.07% -0.01%
 $      17.99 1,253 0.05% -0.01%
 $      18.99 1,051 0.04% 0.00%
 $      19.99 6,999 0.26% -0.01%
 $      20.99 684 0.03% 0.00%
 $      21.99 645 0.02% 0.00%
 $      22.99 2,650 0.10% 0.00%
 $      23.99 875 0.03% 0.00%
 $      24.99 853 0.03% 0.00%

8/1/2014
Total 2,725,829
Prime 2,546,640
Under $10 2,234,045
Price Point Count Percentage Diff
$        0.99 319,829 11.73% 0.01%
 $        1.99 93,589 3.43% 0.05%
 $        2.99 446,323 16.37% 0.26%
 $        3.99 217,796 7.99% -0.02%
 $        4.99 103,009 3.78% 0.11%
 $        5.99 65,203 2.39% -0.01%
 $        6.99 38,298 1.41% 0.01%
 $        7.99 60,420 2.22% 0.02%
 $        8.99 21,181 0.78% 0.09%
 $        9.99 293,641 10.77% -0.08%
 $      10.99 10,525 0.39% 0.02%
 $      11.99 7,556 0.28% 0.01%
 $      12.99 7,698 0.28% 0.01%
 $      13.99 6,724 0.25% -0.02%
 $      14.99 5,871 0.22% 0.00%
 $      15.99 1,656 0.06% 0.00%
 $      16.99 2,292 0.08% 0.01%
 $      17.99 1,830 0.07% 0.02%
 $      18.99 1,183 0.04% 0.00%
 $      19.99 7,239 0.27% 0.00%
 $      20.99 717 0.03% 0.00%
 $      21.99 744 0.03% 0.00%
 $      22.99 2,679 0.10% 0.00%
 $      23.99 960 0.04% 0.00%
 $      24.99 915 0.03% 0.00%

Note: the titles in store, $0.01 to $50, and under$10 numbers reflect the updated results when I ran these later in the same day.

8/1/2014
Total 2,801,221
Prime 2,621,516
Under $10 2,304,717
Price Point Count Percentage Diff
$        0.99 330,370 11.79% 0.06%
 $        1.99 97,242 3.47% 0.04%
 $        2.99 462,102 16.50% 0.12%
 $        3.99 224,829 8.03% 0.04%
 $        4.99 111,039 3.96% 0.18%
 $        5.99 66,635 2.38% -0.01%
 $        6.99 39,602 1.41% 0.01%
 $        7.99 62,120 2.22% 0.00%
 $        8.99 21,567 0.77% -0.01%
 $        9.99 301,033 10.75% -0.03%
 $      10.99 11,016 0.39% 0.01%
 $      11.99 8,995 0.32% 0.04%
 $      12.99 8,313 0.30% 0.01%
 $      13.99 7,040 0.25% 0.00%
 $      14.99 6,336 0.23% 0.01%
 $      15.99 1,963 0.07% 0.01%
 $      16.99 2,333 0.08% 0.00%
 $      17.99 2,024 0.07% 0.01%
 $      18.99 1,372 0.05% 0.01%
 $      19.99 7,337 0.26% 0.00%
 $      20.99 745 0.03% 0.00%
 $      21.99 800 0.03% 0.00%
 $      22.99 2,649 0.09% 0.00%
 $      23.99 996 0.04% 0.00%
 $      24.99 925 0.03% 0.00%

Summary

Generally, things are good…more content, lower prices, more free (to own and borrow)…with one notable exception. The New York Times bestseller hardback fiction equivalents are up more than fifty cents. They have now risen more than 44% since January 1st: from $7.94 to $11.51. That’s a remarkable amount, and probably not what many people would have predicted with the end of the Agency Model (which enabled the large traditional publishers to raise consumer prices). How bad is this for Amazon? Probably not too bad, if it drives people to join

Kindle Unlimited (at AmazonSmile: benefit a non-profit of your choice by shopping*)

which, in turn, gives Amazon greater influence over their buying habits (since most people will first to see if they can borrow a book than buy one…they’ll feel like they need to get their $9.99 worth). We’ll keep tracking it, but my intuition is that we won’t see the average NYT bestseller hardback equivalents go down this year.

Older data were drawn using http://www.jungle-search.com, newer data with http://www.ereaderiq.com (from the same people). There are a number of possible sources of errors (eRi, Amazon, me), but these are probably pretty good.

  • The free books referenced here are from the Kindle store: there are many other sources for free books
  • My search for textbooks definitely has false positives (books that aren’t really textbooks). I search for -domain (to eliminate public domain titles, which would be older books, generally) textbook. That would find a book about textbooks, for example
  • I searched for “Spanish edition” to find Spanish language books. That has some false positives as well
  • I look at price percentages of books in the range of one penny to fifty dollars, to eliminate freebies and limit textbooks
  • The price point analysis is for books at that specific price: it does not represent a range of prices
  • I compared the percentage of price points in the Price Point Analysis when I showed the difference…not the number of books
  • This information is based on what a United States customer sees

This post by Bufo Calvin originally appeared in the I Love My Kindle blog.

Movies, TV shows boost tradpubs

August 19, 2014

Movies, TV shows boost tradpubs

Independently published books are making great strides.

Before the Kindle redefined the e-book market (there was one before that, but it wasn’t much) in 2007, bestseller lists were dominated by books published by traditional publishers (tradpubs).

That’s been changing. There is no longer a need for “book factories”. The rules of marketing have changed considerably. Amazon democratizes discovery, putting indie publishers (which may be just an author) on the same playing field as tradpubs.

You know what hasn’t changed?

Media adaptations.

At this point, a major movie studio or TV network just isn’t as likely to make a deal with an indie.

I’m sure the long history has something to do with it, and yes, there may be a bit of the “old company’s club”. In some cases, there may be direct synergy: the publisher and the studio might both have the same entity as a parent.

This was made obvious to me when I checked the

Kindle paid bestsellers list (at AmazonSmile: benefit a non-profit of your choice by shopping*)

Those the are the ones which aren’t free…there is a separate list for that.

I was sort of thinking I might see just indies for the top ten. I guessed that a lot of indies, which are in

Kindle Unlimited (at AmazonSmile: benefit a non-profit of your choice by shopping*)

might dominate.

Nope…but what does are traditionally published books with movie or TV tie-ins.

Half of the top ten fall into that group!

#1: If I Stay (at AmazonSmile*)
by Gayle Forman
4.3 out of 5 stars, 2328 customer reviews
movie: If I Stay (opening August 22)
published by Penguin

#2: The Giver (Giver Quartet Book 1) (at AmazonSmile*)
by Lois Lowry
4.3 stars, 5766 reviews
movie: The Giver (August 15)
publisher: Houghton Mifflin Harcourt (HMH)
available through Kindle Unlimited

#3: Outlander (not linked since the publisher blocks text-to-speech access…but there is an omnibus which is not blocked)
by Diana Gabaldon
4.5 stars, 5200 reviews
TV series: Outlander
publisher: Random House

#7: The Fault in Our Stars (at AmazonSmile*)
by John Green
4.7 stars, 29310 customer reviews
movie: The Fault in Our Stars (June 6)

#8: Where She Went (If I Stay Book 2) (at AmazonSmile*)
by Gayle Forman
4.6 stars, 901 reviews
movies: sequel to book adapted above…it’s safe to say that a movie can help all of the books in a series

At this point, the book to TV or movie market seems like a real lifeline for tradpubs.

Amazon does make TV series, and has adapted books for them…but it will be a while before that could become as important to a book’s sales as having a movie in the movie theatres.

I also think it would be hard for Amazon to go the other way…to be the publishers of movie/TV adaptations. I think that’s more likely, though.

For now, it may be a case of “old media” sticking together…

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) By the way, it’s been interesting lately to see Amazon remind me to “start at AmazonSmile” if I check a link on the original Amazon site. I do buy from AmazonSmile, but I have a lot of stored links I use to check for things.

** A Kindle with text-to-speech can read any text downloaded to it…unless that access is blocked by the publisher inserting code into the file to prevent it. That’s why you can have the device read personal documents to you (I’ve done that). I believe that this sort of access blocking disproportionately disadvantages the disabled, although I also believe it is legal (provided that there is at least one accessible version of each e-book available, however, that one can require a certification of disability). For that reason, I don’t deliberately link to books which block TTS access here (although it may happen accidentally, particularly if the access is blocked after I’ve linked it). I do believe this is a personal decision, and there  are legitimate arguments for purchasing those books. 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.

Snapshot: August 1 2014

August 1, 2014

Snapshot: August 1 2014

I generally run this information through eReaderIQ.com (it’s just easier than Amazon), and there are some vagaries in the searches (both there and on Amazon). I do try to run it the same way every time, so unless Amazon changes something, it should give you a pretty good idea.  NOTE: I’ve changed this explanation from saying “Jungle-Search.com” to “eReaderIQ.com”. It’s the same people and I assume the results are the same. eReaderIQ is just for the Kindle, Jungle-Search does Amazon generally. eReaderIQ has a slightly better interface for the searches.

Titles in Kindle Store

20140801 TitlesinStore

August 1, 2014: 2,724,012
July 1, 2014: 2,655,727
June 1, 2014: 2,596,747 (2,597,112 for second run)
May 1, 2014: 2,576,453
April 1, 2014: 2,512,520
March 1, 2014: 2,462,832
February 1, 2014: 2,411,705
January 1, 2014: 2,351,290
December 1, 2013: 2,287,866
November 1, 2013: 2,229,223
October 1, 2013: 2,175,847
September 1, 2013: 2,081,800
August 1, 2013:  2,060,431
July 1, 2013: 1,998,705
June 1, 2013: 1,972,277
May 1, 2013: 1,940,274
April 1, 2013: 1,924,138
March 1, 2013: 1,913,164
February 1, 2013: 1,849,479
January 1, 2013: 1,805,001
December 1, 2012: 1,742,991
November 1, 2012: 1,641,362
October 1, 2012: 1,579,329
September 1, 2012: 1,531,069
August 1, 2012: 1,486,649
July 1, 2012: 1,451,504
June 1, 2012: 1,407,210
May 1, 2012: 1,358,922
April 1, 2012: 1,315,927
March 1, 2012: 1,265,632
February 1, 2012: 1,207,522
January 1, 2012: 1,165,654
December 1, 2011: 1,112,876
November 1, 2011: 1,058,635
October 1, 2011: 1,033,611
September 1, 2011: 995,265 (roughly 40,000 removed one day: PLR?)
August 1, 2011: 1,015,056
July 1, 2011: 980,434
June 1, 2011: 974,841
May 1, 2011: 937,831
April 1, 2011: 897,663
March 1, 2011: 868,351
February 1, 2011: 828,708
January 1, 2011: 796,131
December 1, 2010: 768,865
November 1, 2010: 743,692
October 1, 2010: 714, 663
September 1, 2010: 687,246
August 1, 2010: 659,479
July 1 2010: 627,343
June 1 2010: 596,300
May 1 2010: 509,229
April 1 2010: 476,653
March 1 2010: 450,625
February 1 2010: 415,100
January 1 2010: 401,773
December 1 2009: 385,484
November 1 2009: 368,813
October 1 2009: 342,865
September 21 2009: 355,805
July 28 2009: 332,813
May 16 2009: 284,491

Approximate average of titles added per day:

August 1, 2014: 2,276
July 1, 2014: 1954
June 1, 2014: 655 (2nd run: 689)
May 1, 2014: 2,131
April 1, 2014: 1,603
March 1, 2014: 1,826
February 1, 2014: 1,949
January 1, 2014: 2,046
December 1, 2013: 1,995
November 1, 2013: 1,779
October 1, 2013: 3,135
September 1, 2013: 689
August 1, 2013: 1,991
July 1, 2013: 881
June 1, 2013: 1,032
May 1, 2013: 538
April 1, 2013: 354
March 1, 2013: 2,274
February 1, 2013: 1,435
January 1, 2013: 2,000
December 1, 2012: 3,388
November 1, 2012: 2,001
October 1, 2012: 1,609
September 1, 2012: 1,433
August 1, 2012: 1,134
July 1, 2012: 1,476
June 1, 2012: 1,558
May 1, 2012: 1,433
April 1, 2012: 1,622
March 1, 2012: 2,004
February 1, 2012: 1,351
January 1, 2012: 1,703
December 1, 2011: 1,808
November 1, 2011: 807
October 1, 2011: 1,278
September 1, 2011: -638
August 1, 2011: 1,117
July 1, 2011: 186
June 1, 2011: 1,194
May 1, 2011: 1,339
April 1, 2011: 946
March 1, 2011: 1,416 (corrected from last post)
February 1, 2011: 1,051
Taken January 1, 2011: 880 (average for December 2010)
December: 839
November:  968
October: 914
September: 896
August: 1,037
July: 1,035
May: 2,809 (may be affected by Penguin return)
April: 1,086
March: 840
February: 1,146
January: 430 (may be impacted by Macmillan removal)
December 2009: 525
November: 556
October: 837

Magazines:

August 1, 2014: 649
July 1, 2014: 650
June 1, 2014: 668
May 1, 2014: 671
April 1, 2014: 684
March 1, 2014: 671
February 1, 2014: 675
January 1, 2014: 670
December 1, 2013: 669
November 1, 2013: 653
October 1, 2013: 652
September 1, 2013: 630
August 1, 2013: 628
July 1, 2013: 628
June 1, 2013: 626
May 1, 2013: 620
April 1, 2013: 609
March 1, 2013: 605
February 1, 2013: 601
January 1, 2013: 586
December 1, 2012: 573
November 1, 2012: 567
October 1, 2012: 558
September 1, 2012: 547
August 1, 2012: 510
July 1, 2012: 497
June 1, 2012: 476
May 1, 2012: 469
April 1, 2012: 453
March 1, 2012: 430
February 1, 2012: 409
January 1, 2012: 370
December 1, 2011: 340
November 1, 2011: 132
October 1, 2011: 129
September 1, 2011: 127
August 1, 2011: 119
July 1, 2011: 115
June 1, 2011: 110
May 1, 2011: 93
April 1, 2011: 86
March 1, 2011: 81
February 1, 2011:  80
January 1, 2011: 74
December 1, 2010:  83
November 1, 2010: 84
October 1, 2010: 80
September 1. 2010: 70
August 1, 2010: 64
July 1, 2010: 61
June 1, 2010: 60
May 1, 2010: 58
April 1, 2010: 53
March 1, 2010: 50
February 1, 2010: 46
January 1, 2010: 43
December 1, 2009: 40
November 1, 2009: 38

Newspapers:

August 1, 2014: 174
July 1, 2014: 175
June 1, 2014: 177
May 1, 2014: 178
April 1, 2014: 175
March 1, 2014: 175
February 1, 2014: 176
January 1, 2014: 176
December 1, 2013: 179
November 1, 2013: 179
October 1, 2013: 181
September 1, 2013: 181
August 1, 2013: 181
July 1, 2013: 179
June 1, 2013: 180
May 1, 2013: 185
April 1, 2013: 181
March 1, 2013: 198
February 1, 2013: 201
January 1, 2013: 200
December 1, 2012: 198
November 1, 2012: 202
October 1, 2012: 200
September 1, 2012: 201
August 1, 2012: 204
July 1, 2012: 201
June 1, 2012: 199
May 1, 2012: 195
April 1, 2012: 194
March 1, 2012: 193
February 1, 2012: 190
January 1, 2012: 188
December 1, 2011: 211
November 1, 2011: 191
October 1, 2011: 184
September 1, 2011: 177
August 1, 2011: 176
July 1, 2011: 176
June 1, 2011: 169
May 1, 2011: 167
April 1, 2011: 164
March 1, 2011: 161
February 1, 2011:  156
January 1, 2011: 153
December 1, 2010: 148
November 1, 2010: 145
October 1, 2010: 144
September 1, 2010: 138
August 1, 2010: 135
July 1, 2010: 136
June 1, 2010: 133
May 1, 2010: 128
April 1, 2010: 118
March 1, 2010: 107
February 1, 2010: 93
January 1, 2010: 89
December 1, 2009: 76
November 1, 2009: 58

Blogs:

August 1, 2014: 14,089 (ILMK rank: #13)
July 1, 2014: 13,985 (ILMK rank: #13)
June 1, 2014: 13,924 (ILMK rank: #8)
May 1, 2014: 13,811 (ILMK rank: #10)
April 1, 2014: 14,525 (ILMK rank: #8)
March 1, 2014: 14,382
February 1, 2014: 14,221
January 1, 2014: 14,030
December 1, 2013: 13,867
November 1, 2013: 13,742
October 1, 2013: 13,521
September 1, 2013: 14,792
August 1, 2013: 14,555
July 1, 2013: 14,432
June 1, 2013: 14,157
May 1, 2013: 14,552
April 1, 2013: 14,234
March 1, 2013: 13,870
February 1, 2013: 13,461
January 1, 2013: 13,110
December 1, 2012: 13,559
November 1, 2012: 13,178
October 1, 2012: 12,908
September 1, 2012: 12,417
August 1, 2012: 12,087
July 1, 2012: 12,759
June 1, 2012: 12,680
May 1, 2012: 12,914
April 1, 2012: 13,295
March 1, 2012: 13,038
February 1, 2012: 13,984
January 1, 2012: 13,571
December 1, 2011: 13,178
November 1, 2011: 14,286
October 1, 2011: 15,116
September 1, 2011: 14,801
August 1, 2011: 14,477
July 1, 2011: 14,053
June 1, 2011: 13,616
May 1, 2011: 12,901
April 1, 2011: 12,502
March 1, 2011: 12,080
February 1, 2011: 11,355
January 1, 2011: 11,087
December 1, 2010: 10,585
November 1, 2010: 10,255
October 1, 2010: 10,056
September 1, 2010: 10,036
August 1, 2010: 9,716
July 1, 2010: 9,429
June 1, 2010: 9,228
May 1, 2010: 9,094
April 1, 2010: 8,944
March 1, 2010: 8,754
February 1, 2010: 8,651
January 1, 2010: 7,992
December 1, 2009: 7,589
November 1, 2009: 7,365

Percentage of books priced from one penny to $50 that are under ten dollars

July 1, 2014 (taken August 1, 2014): 87.7% (2,232,131 of 2,544,623)
June, 2014 (taken July 1, 2014): 87.7% (2,172,079 of 2,477,343)
May, 2014 (taken June 1, 2014): 74.6% (294,759 of 395,137) | Second run (to account for possible Amazon glitching): 87.6% (2,121,022 of 2,422,630)
April, 2014 (taken May 1, 2014): 87.6% (2,106,603 of 2,404,221)
March, 2014 (taken April 1, 2014): 87.6% (2,054,771 of 2,346,730)
February, 2014 (taken March 1, 2014): 87.5% (2,012,504 of 2,300,490)
January, 2014 (taken February 1, 2014): 87.7% (1,976,453 of 2,254,215)
December, 2013 (taken January 1, 2014): 88.1% (1,932,395 of 2,193,346)
November (taken December 1, 2013): 88.0% (1,875,538 of 2,130,446)
October (taken November 1, 2013): 88.0% (1,823,817 of 2,073,157)
September (taken October 1, 2013):  87.7% (1,777,735 of 2,024,990)
August (taken September 1, 2013): 88.5% (1,706,130 of 1,928,837)
July (taken August 1, 2013): 87.9% (1,681,162 of 1,913,454)
June (taken July 1, 2013): 87.7% (1,627,666 of 1,855,614)
May (taken June 1, 2013): 87.8% (1,605,912 of 1,828,577)
April (taken May 1, 2013): 87.8% (1,582,685 of 1,801,844)
March (taken April 1, 2013): 88.1% (1,573,845 of 1,785,986)
February (taken March 1, 2013): 88.4% (1,564,429 of 1,770,452)
January (taken February 1, 2013): 89.6% (1,534,604 of 1,713,256)
December (taken January 1, 2013): 89.9% (1,502,267 of 1,671,220)
November (taken December 1): 89.8% (1,451,437 of 1,615,716)
October (taken November 1): 90.0% (1,371,227 of 1,522,810)
September (taken October 1): 90.1% (1,322,272 of 1,466,890)
August (taken September 1): 90.0% (1,278,733 of 1,421,168)
July (taken August 1): 89.9% (1,240,642 of 1,379,399)
June (taken (July 1): 89.7% (1,204,888 of 1,343,776)
May (taken June 1): 89.8% (1,1174,668 of 1,308,331)
April (taken May 1): 89.9% (1,113,793 of 1,261,606)
March (taken April 1): 89.6% (1,089,619 of 1,215,625)
February (taken March 1): 89.7% (1,044,889 of 1,165,368)
January (taken February 1): 89.4% (994,448 of 1,112,467)
December (taken January 1): 89.0% (955,187 of 1,073,539)
November (taken December 1): 88.8% (907,647 of 1,021,647)
October (taken November 1): 88.7% (859,492 of 968,948)
September (taken October 1): 88.6% (835,590 of 943,545)
August (taken September 1): 88.4% (803,271 of 908,602)
July (taken August 1): 89.1% (829,823 of 931,713)
June (taken July 1): 89.2% (801,631 of 898,735)
May (taken June 1): 89.4% (799,845 of 895,091)
April (taken May 1): 89.2% (769,798 of 862,970)
March (taken April 1): 88.9% (739,192 of 831,867)
February (taken March 1): 92.4% (752,043 of 814,009)
January (taken February 1): 88.9% (692,840 of 779,683)
December (taken January 1): 88.8% (663,315 of 746,963)
November (taken December 1): 88.8% (639,676 of 720,179)
October: (taken November 1): 88.8% (617,133 of 695,278)
September (taken October 1): 93.0% (589,877 of 634,375)
August: 88.2% (565,260 of 640,936)
July: 87.7% (522,046 of 595,370)
June: 87.1% (479,793 of 563,436)
May: 86.8% (462,359 of 532,646)
April: 84.8% (377,624 of 445,421)
March: 83.9% (413,302 of 346,665)
February: 84.2% (328,597 of 390,178)
January: 83.4% (295,634 of 354,499)
December: 83.1% (283,497 of 341,112)
November: 82.8% (268,366 of 324,230)
October: 82.2% (252,511 of 307,241)
September: 82.0% (239,666 of 292318)
August: 83.2% (245,524 of 295,210)

Percentage of books with a publication date of the previous month priced from one penny to $50 that are under ten dollars

Books for July, 2014: 95.8% (72,543 of 75,750)
Books for June, 2014: 94.4% (63,104 of 66,856)
Books for May, 2014: 81.4% (3,177 of 3,905)  | 2nd run to account for Amazon possibly glitching: 94.7% (65,080 of 68,713)
Books for April, 2014: 93.9% (64,320 of 68,534)
Books for March, 2014: 95.1% (64,614 of 67,969)
Books for February, 2014: 94.9% (60,313 of 63,555)
Books for January, 2014: 95.9% (95,399 of 99,439)
Books for December, 2013: 96.4% (105,488 of 109,437)
Books for November: 95.6% (95,064 of 99,468)
Books for October: 91.8% (58,291 of 63,498)
Books for September: 92.6% (55,613 of 60,082)
Books for August: 94.5% (55,159 of 58,358)
Books for July: 93.7% (55,648 of 59,365)
Books for June: 93.6% (52,745 of 56,323)
Books for May: 92.3% (51,237 of 55,482)
Books for April: 93.3% (53,929 of 57,818)
Books for March: 94.5% (53,632 of 56,758)
Books for February: 94.0% (48,876 of 52,015)
Books for January: 93.8% (50,100 of 53,418)
Books for December: 95.7% (49,147 of 51,337)
Books for November:  93.3% (47,702 of 51,103)
Books for October: 93.5% (48,869 of 52,243)
Books for September: 95.0% (52,571 of 49,491)
Books for August: 94.9% (45,180 of 47,593)
Books for July: 95.2% (46,712 of 49,072)
Books for June: 90.8% (50,056 of 55,143)
Books for May: 93.8% (44,463 of 47,396)
Books for April: 96.6% (45,211 of 46,800)
Books for March: 95.6% (48,578 of 50,788)
Books for February: 97.1% (51,180 of 52,734)
Books for January 2012: 96.9% (49,134 of 50,703)
Books for December: 96.8% (46,619 or 48,151)
Books for November: 96.0% (41,067 of 42,678)
Books for October: 96.2% (37,305 of 38,792)
Books for September 96.1% (33,889 of 35,254)
Books for August: 95.8% (37,440 of 39,100)
Books for July: 96.7% (42,922 of 44,400)
Books for June: 96.4% (45,332 of 47,018)
Books for May: 96.9% (51,840 of 53,484)
Books for April: 96.2% (42,795 of 44,464)
Books for March: 96.1% (38,961 of 40,558)
Books for February: 94.7% (32,379 of 34,206)
Books for January: 95.9% (29,010 of 30,260)
Books for December, 2010: 95.2% (23,419 of 24,593)
Books for November: 96.4% (28,189 of 29.251)
Books for October: 94.6% (22,005 of 23,268)
Books for September: 94.7% (22,338 of 23,592)
Books for August: 95.6% (24,514 of 25,638)
Books for July: 95.3% (24,375 of 25,579)
Books for June: 94.9% (21,774 of 22,945)
Books for May: 94.9% (24,436 of 25,737)
Books for April: 95.9% (23,695 of 24,714)
Books for March: 96.0% (23,703 of 24,699)
Books for February: 96.5% (26,850 of 27,815)
Books for January: 93.3% (11,857 of 12,704)
Books for December: 90.6% (8,948 of 9,879)
Books for November: 94.1% (11,520 of 12,239)
Books for October: 91.2% (6,789 of 7,445)
Books for September: 91.0% (5,104 of 5,608)
Books for August: 96.4% (20,239 of 21,079)

Books in the Seventy Percent Royalty Range ($2.99 – $9.99)

August 1, 2014: 63.6% (1,731,841 of 2,724,012)
July 1, 2014: 63.4% (1,684,876 of 2,655,727)
June 1, 2014: 8.7% (225,848 of 2,597,747) | second run to account for Amazon possibly glitching 63.4% (1,647,127 of 2,597,112)
May 1, 2014: 63.8% (1,644,029 of 2,576,453)
April 1, 2014: 63.9% (1,605,139 of 2,512,520)
March 1, 2014: 64.1% (1,577,451 of 2,462,832)
February 1, 2014: 64.2% (1,548,131 of 2,411,705)
January 1, 2014: 64.5% (1,516,854 of 2,351,290)
December 1, 2013: 64.5% (1,474,801 of 2,287,866)
November 1, 2013: 64.5% (1,438,413 of 2,229,223)
October 1, 2013: 64.6% (1,405,220 of 2,175,847)
September 1, 2013: 64.5% (1,342,522 of 2,081,800)
August 1, 2013: 64.4% (1,327,280 of 2,060,431)
July 1, 2013: 64.5% (1,288,838 of 1,998,705)
June 1, 2013: 65.0% (1,282,211 of  1,972,277)
May 1, 2013: 65.0% (1,261,991 of 1,940,274)
April 1, 2013: 65.7% (1,264,685 of 1,924,138)
March 1, 2013: 66.2% (1,265,680 of 1,913,164)
February 1, 2013: 67.4% (1,247,401 of 1,849,479)
January 1, 2013: 67.8% (1,224,368 of 1,805,001)
December 1, 2012: 67.9% (1,183,346 of 1,742,991)
November 1, 2012: 64.7% (1,061,871 of 1,641,362)
October 1, 2012: 61.4% (969,791 of 1,579,329)
September 1, 2012: 60.4% (924,771 of 1,531,069)
August 1, 2012: 59.4% (883,612 of 1,486,649)
July 1: 61.3% (890,148 of 1,451,504)
June 1:  62.1% (874,145 of 1,407,210)
May 1: 62.6% (850,030 of  1,358,922)
April 1: 66.8% (812,423 of 1,215,625)
March 1: 61.1% (773,783 of 1,265,632)
February 1: 60.5% (731,051 of 1,207,522)
January 1, 2012: 61.6% (718,191 of 1,165,654)
December 1: 62.5% (694,766 of 1,112,876)
November 1: 61.8% (653,971 of 1,058,635)
October 1: 64.6% (667,521 of 1,033,611)
September 1: 65.8% (654,521 of 995,265)
August 1: 66.8% (677,646 of 1,015,056)
July 1: 63.5% (622,648 of 980,434)
June 1: 65.8% (641,867 of 974,841)
May 1: 67.4% (631,871 of 937,831)
April 1: 67.5% (606,223 of 897,663)
March 1: 68.2% (592,077 of 868,351)
February 1: 67.7% (561,035 of 828,708)
January 1: 66.8% (532,092 of 796,131)
December 1, 2010: 66.9% (514,086 of 768,865)
November 1: 66.7% (493,644 of 743,692)
October 1: 68.2% (487,833 of 714,863)
September 1:  66% (453,408 of 687,246)
August 1: 58% (382,691 of 659,479)
July 1: 57.3% (359,361 of 627,343)
June 1: 57.1% (340,379 of 596,300)
May 1: 51.4% (261,869 of 509,229)
April 1: 51.1% (243,718 of 476,653)
March 1: 52.5% (236,418 of 450,625)
February 1: 50.8% (210,978 of 415,100)

Books from one penny to $2.98

August 1, 2014: 18.9% (513,541 of 2,724,012)
July 1, 2014: 18.8% (499,756 of 2,655,727)
June 1, 2014: 2.7% (70,679 of 2,596,747) | second run to account for Amazon possibly glitching: 18.7% (485,799 of 2,597,112)
May 1, 2014: 18.4% (474,202 of 2,576,453
April 1, 2014: 18.4% (461,344 of 2,512,520)
March 1, 2014: 18.1% (446,248 of 2,462,382)
February 1, 2014: 18.2% (439,217 of 2,411,705)
January 1, 2014: 18.1% (426,107 of 2,351,290)
December 1, 2013: 18.0% (410,936 of 2,287,866)
November 1, 2013: 17.8% (395,739 of 2,229,223)
October 1, 2013: 17.6% (381,972 of 2,175,847)
September 1, 2013: 17.9% (372,207 of 2,081,800)
August 1, 2013: 17.5% (361,079 of 2,060,431)
July 1, 2013: 17.3% (346,301 of 1,998,705)
June 1, 2013: 16.8% (330,723 of 1,972,277)
May 1, 2013: 16.9% (326,947 of 1,940,274)
April 1, 2013: 16.4% (315,280 of 1,924,138)
March 1, 2013: 15.9% (304,800 of 1,913,164)
February 1, 2013: 15.8% (293,041 of 1,849,479)
January 1, 2013: 15.7% (283,545 of 1,805,001)
December 1, 2012: 15.5% (270,520 of 1,742,991)
November 1, 2012: 19.2% (315,137 of 1,641,362)
October 1, 2012: 22.7% (358,015 of 1,579,329)
September 1, 2012: 23.5% (359,257 of 1,531,069)
August 1, 2012: 24.3% (361,675 of 1,486,649)
July 1: 22.0% (319,951 of 1,451,504)
June 1:  21.7% (305,794 of 1,407,210)
May 1: 21.3% (288,796 of  1,368,922)
April 1: 23.2% (282,254 of 1,215,625)
March 1: 21.8% (275,556 of 1,265,632)
February 1: 22.2% (268,203 of 1,207,522)
January 1, 2012: 20.7% (241,553 of 1,165,654)
December 1: 19.5% (217,026 of 1,112,876)
November 1: 19.8% (209,435 of 1,058,635)
October 1: 16.7% (172,745 of 1,033,611)
September 1: 15.5% (153,891 of 995,265)
August 1: 15.6% (158,010 of 1,015,056)
July 1: 18.9% (185,041 of 980,434)
June 1: 17.0% (165,687 of 974,841)
May 1: 15.6% (146,540 of 937,831)
April 1: 16.2% (145,638 of 897,863)
March 1: 16.9% (147,076 of 868,351)
February 1: 18.1% (149,809 of 828,708)
January 1: 18.7% (148,681 of 796,131)
December 1, 2010: 18.5%  (142,549 of 768,865)
November 1: 18.4% (136,964 of 743,692)
October 1: 17.9% (127,830 of 714,863)
September 1: 18.5% (127,165 of 687,246)
August 1: 21.1% (139,277 of 659,479)
July 1: 21% (131,432 of 627,343)
June 1: 20.5% (121,981 of 596,300)
May 1: 22.7% (115,756 of 509,229)
April 1: 21.6% (102,948 of 476,653)
March 1: 20.5% (92,180 of 450,625)
February 1: 20.4% (84,721 of 415,100)

Price Point Analysis of New York Times Hardback Fiction Equivalents

August 1, 2014

8.99 8.99 10.99 11.99 11.84 6.99 11.99 10.99 10.99 10.99
10.99 8.52 12.99 14.99 10.99 N/A 12.74 10.99 10.99 9.99

Average: $10.95 (+$0.30) 5 titles under $10

July 1, 2014

11.84 8.99 11.99 11.99 10.99 6.99 11.99 11.84 12.99 10.49
10.99 7.99 11.99 10.99 7.99 11.99 5.99 11.84 12.99 9.99

Average: $10.64 (+$0.22) 6 titles under $10

June 1, 2014

8.99 7.50 8.99 8.99 12.99 10.99 10.99 9.99 10.99 14.44
10.99 10.99 9.99 11.84 10.99 8.99 11.84 10.99 5.99 10.99

Average: $10.42 (-$0.16) 8 titles under $10

May 1, 2014

10.99 11.04 10.99 7.50 8.99 10.99 10.99 10.99 12.99 12.99
11.04 5.99 10.99 9.10 12.99 8.55 10.99 13.99 9.99 9.45

Average: $10.58 (-$0.27) 7 titles under $10

April 1, 2014

11.84 10.99 12.74 10.99 10.99 7.50 10.99 11.99 11.99 11.47
10.99 10.65 6.49 10.99 10.99 11.99 12.99 5.99 15.49 8.99

Average: $10.85 (+$0.59) 3 titles under $10

March 1, 2014

11.99 11.99 7.50 10.91 12.74 10.65 10.65 11.48 6.49 11.47
9.99 8.99 11.99 8.49 12.99 N/A 5.99 10.99 8.99 10.66

Average: $10.26 (+$1.33) 7 titles under $10

February 1, 2014

10.91 7.50 10.65 10.65 6.59 10.65 11.19 8.49 10.91 10.65
5.99 8.99 7.50 11.39 7.50 8.99 10.65 6.49 6.49 6.49

Average: $8.93 (+$0.99) 11 titles under $10

January 1, 2014

6.49 8.49 7.50 6.06 7.99 7.50 6.49 6.49 6.49 8.99
11.39 6.49 6.49 N/A 8.59 8.99 11.39 6.49 11.49 6.99

Average: $7.94 (-$1.06) 16 titles under $10

December 1, 2013:

8.49 3.29 10.99 10.65 7.99 7.49 11.99 3.99 10.99 10.99

N/A 10.99 8.99 7.99 8.59 10.91 10.65 10.99 3.99 11.99

Average: $9.00 ($-1.48) 9 titles under $10

November 1, 2013:

10.99 10.91 10.91 11.99 10.91 10.99 10.99 11.99 10.99 6.50

10.91 10.91 10.91 10.65 9.99 10.99 10.99 9.01 9.99 7.99

Average: $10.48

October 1, 2013:

10.99 10.99 10.99 10.99 10.99 10.99 9.99 9.45 5.99 10.99

10.99 10.99 10.99 10.99 10.99 5.99 9.99 12.8010.99 10.99

Average: $10.40

September 4, 2013:

6.50 10.99 11.99 10.99 11.04 10.99 4.99 10.99 10.99 6.50
9.00 8.00 11.99 10.99 7.48 10.67 11.99 11.99 10.99 12.60

Average: $10.08

August 1, 2013:

11.99 12.99 9.99 12.99 11.99 10.99 9.99 12.99 9.99 9.99

12.99 12.99 11.04 12.99 8.52 12.99 14.99 10.91 11.04 11.84

Average: $11.71

July 1, 2013:

7.99 12.99 11.04 12.99 12.99 11.04 11.04 7.99 11.04 11.04

12.99 12.99 7.99 7.49 11.04 14.99 7.49 12.99 10.99 12.74

Average: $11.09

June 1, 2013:

12.99 12.99 12.99 11.99 8.99 12.99 13.99 12.99 12.99 9.00

14.99 12.99 9.99 9.99 10.99 14.99 10.99 12.80 9.68 12.99

Average: $12.12

May 1, 2013:

12.99 10.99 12.74 12.99 7.99 12.99 10.99 12.99 12.99 12.99
12.99 14.99 12.99 12.99 10.99 10.99 12.99 7.49 14.99 12.59

Average: $12.23

April 1, 2013:

12.74 12.99 11.99 12.99 12.99 12.99 12.99 12.99 12.99 9.45
11.99 14.99 14.99 9.68 12.99 12.99 12.99 9.78 11.04 10.67

Average: $12.36

March 1, 2013:

12.99 12.99 12.99 12.99 N/A 10.99 12.99 12.99 11.99 12.99
12.74 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 14.99

Average: $12.92

February 1, 2013:

N/A 12.99 12.74 12.99 9.99 12.99 12.99 12.99 11.04 12.99

9.99 8.00 12.99 11.99 12.99 12.99 12.99 14.99 12.99 13.59

Average: $12.38

January 1, 2013:

12.99 12.99 12.99 12.99 11.04 11.04 12.74 11.43 12.74 12.99

11.99 9.99 12.99 7.50 12.99 8.00 19.99 13.49 13.99 14.99

Average: 12.49

December 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99 11.99

12.99 12.99 19.99 9.50 12.99 12.99 12.99 12.99 12.99 12.99

Average: $13.22

November 1, 2012:

12.99 12.99 14.99 12.99 12.99 12.99 19.99 12.99 9.50 12.99

11.99 12.99 12.99 11.99 12.99 13.99 14.99 12.80 11.99 12.99

Average: $13.26

October 1, 2012:

19.99 12.99 12.99 9.50 12.99 12.99 9.99 12.99 12.99 12.99

12.99 12.99 14.99 12.99 11.99 9.45 12.99 11.99 12.99 12.99

Average: $12.84

September 1, 2012:

12.99 12.99 12.99 12.99 11.99 14.99 12.99 12.99 12.99 12.99

12.99 12.99 12.99 11.99 12.99 12.99 9.99 14.99 12.99 14.99 1.99

Average: $12.49

August 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99

12.99 12.99 12.99 11.99 12.99 12.99 12.99 12.99 12.99 12.99

Average: $13.04

July 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

12.99 14.99 12.99 12.99 12.99 12.99 14.99 14.99 12.99 12.99

Average: 13.29

June 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 11.99

12.99 9.99 14.99 12.99 12.99 12.99 12.99 11.99 12.99 14.99

Average: $12.94

May 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

12.99 12.99 12.99 14.99 11.99 12.99 12.99 12.99 12.99 12.99

Average: $13.04

April 1, 2012:

12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

14.99* 12.99 12.99 12.99 14.99 11.9912.99 12.99 12.99 12.99

Average: $13.14

March 1, 2012:

12.99 12.99 12.99 12.99 12.99 14.99* 12.99 12.99 12.99 12.99

9.99 12.99 14.99 12.99 12.99 12.99 12.99 12.99 12.99 12.99

$13.04

February 1, 2012:

12.99 12.99 12.99 12.99 12.99 14.99* 12.99 9.99 12.99 12.99

12.99 12.99 12.99 12.99 12.99 12.99 14.99 12.99 12.99 12.99

Average: $13.04

* There was also an enhanced audio/visual version of this book for $16.99. I chose to enter it here only in the standard version, since that most closely represents the comparison between paper and e-book versions. It isn’t necessary to pay $16.99: it’s an additional payment for more features

January 1, 2012

Average: $13.14

December 1, 2011

Average: $12.40

November 1, 2011:

Average: $12.45

October 1, 2011:

Avg: $13.09

September 1, 2011:

Avg: 12.99

August 1, 2011:

Avg $13.29

July 1, 2011

Avg $13.09

June 1, 2011

Avg: $12.81

May 1, 2011

Average: $12.84

April 1, 2011

Average: $12.69

March 1, 2011

Average: $12.83

February 1, 2011

Average: $12.25
Agency Model average: $12.86
Non-Agency Model average: $9.99

January 1, 2011

Average: $12.52

Agency Model: $12.99

Non-Agency: $9.99

December 1, 2010:

Average: $12.78
Agency Model average: $13.52
Non-Agency Model average: $9.99

November 1, 2010:

Average: $12.83
Agency Model average: $13.59
Non-Agency Model average: $9.99

October 1, 2010:

Average: $12.38
Agency Model average: $12.79
Non-Agency Model average: $10.87

September 1, 2010:

Average: $12.52
Agency Model average $12.99
Non-Agency Model average $9.99

Textbooks in the Kindle Store

August 1, 2014: 42,643
July 1, 2014: 42,114
June 1, 2014: 40,810
May 1, 2014: 39,687
April 1, 2014: 38,577
March 1, 2014: 37,212
February 1, 2014: 36,397
January 1, 2014: 35,793
December 1, 2013: 35,213
November 1, 2013: 35,273
October 1, 2013: 34,585
September 1, 2013:  30,925
August 1, 2013: 29,956
July 1, 2013: 29,070
June 1, 2013: 28,194
May 1, 2013: 27,110
April 1, 2013: 26,35
March 1, 2013: 26,100
February 1, 2013: 25,000
January 1, 2013: 23,256
December 1, 2012: 21,507
November 1, 2012: 19,796
October 1, 2012: 19,095
September 1, 2012: 18,369
August 1, 2012: 17,756
July 1, 2012: 24,629
June 1, 2012: 15,581
May 1, 2012: 14,868
April 1, 2012: 16,509
March 1, 2012: 15,434
February 1, 2012: 14,827
January 1, 2012: 13,828
December 1, 2011: 13,396
November 1, 2011: 13,131
October 1, 2011: 12,788
September 1, 2011: 11,966
August 1, 2011: 10,316
July 1, 2011: 9,852
June 1, 2011: 9,442
May 1, 2011: 9,193
April 1, 2011:  8,952
March 1, 2011: 8,633
February 1, 2011: 8,342
January 1, 2011: 7,926
December 1, 2010: 7,637
November 1, 2010: 7,355
October 1, 2010: 7, 162
September 1, 2010: 6,831
August 1, 2010: 6,661
July 1, 2010: 6,481
June 1, 2010: 6,249
May 1, 2010: 6,117
April 1, 2010: 5,973
March 1, 2010: 5,728
February 1, 2010: 5,673
January 1, 2010: 5,549
December 1, 2009: 4,892
November 1, 2009: 4,768
October 1, 2009: 4,633
September 24, 2009: 4,678
August 11, 2009: 4,381

Free books (including public domain)

August 1, 2014: 61,381
July 1, 2014: 60,103
June 1, 2014: 59,848
May 1, 2014: 59,957
April 1, 2014: 57,945
March 1, 2014: 58,588
February 1, 2014: 57,648
January 1, 2014: 56,793
December 1, 2013: 57,311
November 1, 2013: 58,238
October 1, 2013: 56,199
September 1, 2013: 57,547
August 1, 2013: 56,113
July 1, 2013: 55,068
June 1, 2013: 55,811
May 1, 2013: 54,033
April 1, 2013: 55,670
March 1, 2013: 54,946
February 1, 2013: 54,567
January 1, 2013: 54,538
December 1, 2012: 50,869
November 1, 2012: 50,938
October 1, 2012: 50,982
September 1, 2012: 52,601
August 1, 2012: 51,680
July 1: 53,728
June 1: 50,470
May 1: 48,904
April 1: 49,826
March 1: 51,860
February 1: 48,207
January 1, 2012: 46,201
December 1: 43,757
November 1: 42,657
October 1, 2011: 42,710
September 1, 2011: 39,540
August 1, 2011: 38,936
July 1, 2011: 38,627
June 1, 2011: 37,415
May 1, 2011: 36,481
April 1, 2011: 33,469
March 1, 2011: 15,931
February 1, 2011: 15,947
January 1, 2011: 16,758
December 1, 2010: 16,708
November 1, 2010: 16,703
October 1, 2010: 16,702
September 1, 2010: 16,726
August 1, 2010: 20,634
July 1, 2010: 20,628
June 1, 2010: 20,590
May 1, 2010: 20,601
April 1, 2010: 20,619
March 1, 2010: 20,143
February 1, 2010: 19788
January 1, 2010: 19,802
December 1, 2009: 19,895
November 1, 2009: 18,547
October 1, 2009: 7,428
February 28, 2009: 7,401

Free books (without public domain)

August 1, 2014: 14,717
July 1, 2014: 13,300
June 1, 2014: 12,490
May 1, 2014: 13,191
April 1, 2014: 11,864
March 1, 2014: 12,500
February 1, 2014: 11,568
January 1, 2014: 11,091
December 1, 2013: 11,455
November 1, 2013: 11,262
October 1, 2013: 9,726
September 1, 2013: 10,794
August 1, 2013: 9,816
July 1, 2013: 8,921
June 1, 2013: 9,582
May 1, 2013: 7,807
April 1, 2013: 7,761
March 1, 2013: 7,710
February 1, 2013: 7,404
January 1, 2013: 7,261
December 1, 2012: 7,089
November 1, 2012: 7,186
October 1, 2012: 7,259
September 1, 2012: 8,701
August 1, 2012: 7,829
July 1, 2012: 9,660
June 1, 2012: 6,715
May 1, 2012: 5,195
April 1, 2012: 5,622
March 1, 2012: 8,356
February 1, 2012: 6,109
January 1, 2012: 4,102
December 1, 2011: 2,007
November 1, 2011: 1,681
October 1, 2011: 1,449
September 1, 2011: 1,283
August 1, 2011: 1,046
July 1, 2011: 883
June 1, 2011: 707
May 1, 2011: 20,984
April 1, 2011: 17,832
March 1, 2011: 241
February 1, 2011: 240
January 1, 2011: 230
December 1, 2010: 183
November 1, 2010: 171
October 1, 2010: 161
September 1, 2010: 143
August 1, 2010: 621 (125 without Amazon Breakthrough nominees)
July 1, 2010: 599 (102 without Amazon Breakthrough nominees)
June 1, 2010: 559 (63 without Amazon Breakthrough nominees)
May 1, 2010: 556 (57 without Amazon Breakthrough nominees)
April 1, 2010: 560 (59 without Amazon Breakthrough nominees)
March 1, 2010: 67
February 1, 2010: 52
January 1, 2010: 53
December 1, 2009: 84
November 1, 2009: 64
October 1, 2009: 67

Spanish edition books*

August 1, 2014: 101,643
July 1, 2014: 98,048
June 1, 2014: 95,632
May 1, 2014: 92,954
April 1, 2014: 90,187
March 1, 2014: 87,752
February 1, 2014: 86,182
January 1, 2014: 83,041
December 1, 2013: 80,061
November 1, 2013: 77,688
October 1, 2013: 76,079
September 1, 2013: 73,649
August 1, 2013: 71,335
July 1, 2013: 68,643
June 1, 2013: 66,070
May 1, 2013: 63,842
April 1, 2013: 61,264
March 1, 2013: 54,839
February 1, 2013: 52,638
January 1, 2013: 51,302
December 1, 2012: 48,905
November 1, 2012: 46,790
October 1, 2012: 44,232
September 1, 2012: 41,659
August 1, 2012: 40,214
July 1, 2012: 38,684
June 1, 2012: 36,891
May 1, 2012: 34,308
April 1, 2012: 32,157
March 1, 2012: 29,480
February 1, 2012: 22,834
January 1, 2012: 22,492
December 1, 2011: 19,928
November 1, 2011: 15,758
October 1, 2011: 16,874
September 1, 2011: 14,805
August 1, 2011: 11,383
July 1, 2011: 10,552
June 1, 2011: 9,917
May 1, 2011: 9,251
April 1, 2011: 8,362
March 1, 2011: 9,244
February 1, 2011: 8,608
January 1, 2011: 8.045
December 1, 2010: 5,839
November 1, 2010: 5,286
October 1, 2010: 4,982
September 1, 2010: 4,723
August 1, 2010: 4,623
July 1, 2010: 4,398
June 1, 2010: 4,078
May 1, 2010: 3,735
April 1, 2010: 3,383
March 1, 2010: 2,841
February 1, 2010: 2,548
January 1, 2010: 2,363
December 1, 2009: 3,483

Books in the Kindle Owners’ Lending Library (KOLL)

August 1, 2014: 638,545 (23.4%)
July 1, 2014: 604,950 (22.8%)
June 1, 2014: 586,812 (22.6%)
May 1, 2014: 566,893 (22.0%)
April 1, 2014: 547,360 (21.8%)
March 1, 2014: 529,466 (21.5%)
February 1, 2014: 512,403 (21.2%)
January 1, 2014: 491,875 (20.91%)
December 1, 2013: 469,593 (20.53%)
November 1, 2013: 447,147 (20.06%)
October 1, 2013: 428,318 (19.7%)
September 1, 2013: 408,514 (19.8%)
August 1, 2013: 389,380 (18.9%)
July 1, 2013: 369,622 (18.5%)
June 1, 2013: 352,649 (17.1%)
May 1, 2013: 336,351 (17.3%)
April 1, 2013: 319,676 (16.6%)
March 1, 2013: 302,080 (15.8%)
February 1, 2013: 283,641 (15.3%)
January 1, 2013: 264,444
December 1, 2012: 242,716
November 1, 2012: 235,957
October 1, 2012: 216,873
September 1, 2012: 198,009
August 1, 2012: 180,133
July 1, 2012: 168,440
June 1, 2012: 159,937
May 1, 2012: 146,182
April 1, 2012: 131,110
March 1, 2012: 117,652
February 1, 2012: 95,020
January 1, 2012: 69,850 (new measurement)

Books in Kindle Unlimited

August 1, 2014: 661,111 (new measurement)

Books in the Kindle Matchbook program

August 1, 2014: 68,453 (+1%)
July 1, 2014: 67,466 (-1%)
June 1, 2014: 67,787 (-1%)
May 1, 2014: 68,240 (-16%)
April 1, 2014: 81,560 (-27%)
March 1, 2014: 112,354 (+2%)
February 1, 2014: 109,992 (+8%)
January 1, 2014: 101,699 (+14%)
December 1, 2013: 88,869 (+18%)
November 1, 2013: 75,173 (new measurement)

Price Point Analysis

April 1, 2010 was “Agency Day”, when the pricing system for some of the largest trade publishers in the US changed. I’ve started tracking price points, to see how that is affecting things. These are not ranges: it’s how many books are at a specific price point.

4/1/2010
Total 476653
Prime 413032
Under $10 346665
83.9%
Price Point Count Percentage Diff
$ 0.99 43,993 9.17% 0.01%
$ 1.99 7,704 1.61% 0.00%
$ 2.99 14,560 3.03% 0.00%
$ 3.99 17,390 3.62% -0.02%
$ 4.99 9,758 2.03% -0.01%
$ 5.99 2,691 0.56% 0.00%
$ 6.99 1,800 0.38% 0.00%
$ 7.99 10,927 2.28% -0.25%
$ 8.99 1,312 0.27% 0.00%
$ 9.99 51,857 10.80% -0.26%
$ 10.99 191 0.04% 0.00%
$ 11.99 196 0.04% 0.00%
$ 12.99 308 0.06% 0.00%
$ 13.99 93 0.02% 0.00%
$ 14.99 806 0.17% 0.00%
$ 15.99 114 0.02% 0.00%
$ 16.99 67 0.01% 0.00%
$ 17.99 43 0.01% 0.00%
$ 18.99 21 0.00% 0.00%
$ 19.99 201 0.04% 0.00%
$ 20.99 11 0.00% 0.00%
$ 21.99 11 0.00% 0.00%
$ 22.99 21 0.00% 0.00%
$ 23.99 5 0.00% 0.00%
$ 24.99 50 0.01% 0.00%

4/1/2011
Total 897,663
Prime 831,867
Under $10 739192
Price Point Count Percentage Diff
$    0.99     71,036 7.91% -0.84%
$    1.99     15,994 1.78% 0.06%
$    2.99     50,033 5.57% 0.30%
$    3.99     23,986 2.67% 0.24%
$    4.99     20,374 2.27% 0.48%
$    5.99     10,560 1.18% 0.16%
$    6.99      7,422 0.83% 0.07%
$    7.99     18,354 2.04% 0.20%
$    8.99      4,436 0.49% -0.04%
$    9.99     96,211 10.72% 0.88%
$   10.99         766 0.09% 0.02%
$   11.99      1,383 0.15% -0.01%
$   12.99      2,122 0.24% 0.01%
$   13.99         506 0.06% 0.00%
$   14.99      1,519 0.17% -0.01%
$   15.99         172 0.02% 0.01%
$   16.99         225 0.03% 0.00%
$   17.99         403 0.04% 0.02%
$   18.99         199 0.02% 0.01%
$   19.99         568 0.06% -0.01%
$   20.99           45 0.01% 0.00%
$   21.99         152 0.02% 0.00%
$   22.99           21 0.00% 0.00%
$   23.99           22 0.00% 0.00%
$   24.99         104 0.01% -0.04%

5/1/2011
Total 937,831
Prime 862,970
Under $10 769,798
Price Point Count Percentage Diff
$        0.99     74,929 7.99% 0.08%
$        1.99     16,497 1.76% -0.02%
$        2.99     56,878 6.06% 0.49%
$        3.99     22,937 2.45% -0.23%
$        4.99     24,880 2.65% 0.38%
$        5.99     13,387 1.43% 0.25%
$        6.99      5,215 0.56% -0.27%
$        7.99     18,992 2.03% -0.02%
$        8.99      5,053 0.54% 0.04%
$        9.99   103,463 11.03% 0.31%
$      10.99         865 0.09% 0.01%
$      11.99      1,412 0.15% 0.00%
$      12.99      2,271 0.24% 0.01%
$      13.99         490 0.05% 0.00%
$      14.99      1,577 0.17% 0.00%
$      15.99         134 0.01% 0.00%
$      16.99         235 0.03% 0.00%
$      17.99         471 0.05% 0.01%
$      18.99         207 0.02% 0.00%
$      19.99         465 0.05% -0.01%
$      20.99           29 0.00% 0.00%
$      21.99         172 0.02% 0.00%
$      22.99           34 0.00% 0.00%
$      23.99           79 0.01% 0.01%
$      24.99         110 0.01% 0.00%

6/1/2011
Total 974,841
Prime 895,091
Under $10 799,845
Price Point Count Percentage Diff
$        0.99    81,095 8.32% 0.33%
$        1.99    16,628 1.71% -0.05%
$        2.99    54,630 5.60% -0.46%
$        3.99    22,026 2.26% -0.19%
$        4.99    18,976 1.95% -0.71%
$        5.99    10,685 1.10% -0.33%
$        6.99      7,039 0.72% 0.17%
$        7.99    15,841 1.62% -0.40%
$        8.99      4,226 0.43% -0.11%
$        9.99    90,005 9.23% -1.80%
$      10.99        619 0.06% -0.03%
$      11.99      1,481 0.15% 0.00%
$      12.99      2,112 0.22% -0.03%
$      13.99        571 0.06% 0.01%
$      14.99      1,720 0.18% 0.01%
$      15.99        176 0.02% 0.00%
$      16.99        230 0.02% 0.00%
$      17.99        251 0.03% -0.02%
$      18.99        178 0.02% 0.00%
$      19.99        468 0.05% 0.00%
$      20.99          25 0.00% 0.00%
$      21.99        200 0.02% 0.00%
$      22.99          29 0.00% 0.00%
$      23.99          59 0.01% 0.00%
$      24.99        121 0.01% 0.00%

July 1, 2011

7/1/2011
Total 980,434
Prime 898,735
Under $10 801,631
Price Point Count Percentage Diff
$        0.99 73,957 7.54% -0.78%
$        1.99 18,207 1.86% 0.15%
$        2.99 34,414 3.51% -2.09%
$        3.99 26,942 2.75% 0.49%
$        4.99    8,926 0.91% -1.04%
$        5.99    5,117 0.52% -0.57%
$        6.99    3,725 0.38% -0.34%
$        7.99 14,537 1.48% -0.14%
$        8.99    2,009 0.20% -0.23%
$        9.99 79,377 8.10% -1.14%
$      10.99       491 0.05% -0.01%
$      11.99    1,574 0.16% 0.01%
$      12.99    1,863 0.19% -0.03%
$      13.99       509 0.05% -0.01%
$      14.99    1,555 0.16% -0.02%
$      15.99       453 0.05% 0.03%
$      16.99       201 0.02% 0.00%
$      17.99       138 0.01% -0.01%
$      18.99       118 0.01% -0.01%
$      19.99       271 0.03% -0.02%
$      20.99        18 0.00% 0.00%
$      21.99       186 0.02% 0.00%
$      22.99        32 0.00% 0.00%
$      23.99       111 0.01% 0.01%
$      24.99       125 0.01% 0.00%

August 1, 2011

8/1/2011
Total 1,015,056
Prime 931,713
Under $10 829,823
Price Point Count Percentage Diff
$    0.99     76,233 7.51% -0.03%
$    1.99     17,083 1.68% -0.17%
$    2.99     66,967 6.60% 3.09%
$    3.99     12,921 1.27% -1.48%
$    4.99     27,893 2.75% 1.84%
$    5.99     12,894 1.27% 0.75%
$    6.99      2,715 0.27% -0.11%
$    7.99     18,431 1.82% 0.33%
$    8.99      5,638 0.56% 0.35%
$    9.99   111,705 11.00% 2.91%
$   10.99         473 0.05% 0.00%
$   11.99      1,691 0.17% 0.01%
$   12.99      2,129 0.21% 0.02%
$   13.99         576 0.06% 0.00%
$   14.99      1,768 0.17% 0.02%
$   15.99         252 0.02% -0.02%
$   16.99         230 0.02% 0.00%
$   17.99         128 0.01% 0.00%
$   18.99         249 0.02% 0.01%
$   19.99         468 0.05% 0.02%
$   20.99           46 0.00% 0.00%
$   21.99         166 0.02% 0.00%
$   22.99           64 0.01% 0.00%
$   23.99           90 0.01% 0.00%
$   24.99           59 0.01% -0.01%

September 1, 2011

9/1/2011
Total 995,265
Prime 908,602
Under $10 803,271
Price Point Count Percentage Diff
$    0.99     77,793 7.82% 0.31%
$    1.99     16,614 1.67% -0.01%
$    2.99 56,503 5.68% -0.92%
$    3.99     21,995 2.21% 0.94%
$    4.99     21,595 2.17% -0.58%
$    5.99     11,312 1.14% -0.13%
$    6.99      7,477 0.75% 0.48%
$    7.99     16,948 1.70% -0.11%
$    8.99     14,883 1.50% 0.94%
$    9.99   102,626 10.31% -0.69%
$   10.99         485 0.05% 0.00%
$   11.99         983 0.10% -0.07%
$   12.99      1,374 0.14% -0.07%
$   13.99         316 0.03% -0.02%
$   14.99      1,501 0.15% -0.02%
$   15.99         160 0.02% -0.01%
$   16.99         159 0.02% -0.01%
$   17.99         285 0.03% 0.02%
$   18.99         165 0.02% -0.01%
$   19.99         446 0.04% 0.00%
$   20.99           50 0.01% 0.00%
$   21.99         171 0.02% 0.00%
$   22.99           41 0.00% 0.00%
$   23.99           33 0.00% -0.01%
$   24.99         109 0.01% 0.01%

10/1/2011
Total  1,033,611
Prime 943,545
Under $10 835,590
Price Point Count Percentage Diff
 $        0.99       81,946 7.93% 0.11%
 $        1.99       16,172 1.56% -0.10%
 $        2.99 48,287 4.67% -1.01%
 $        3.99       16,808 1.63% -0.58%
 $        4.99       17,389 1.68% -0.49%
 $        5.99        8,259 0.80% -0.34%
 $        6.99        5,300 0.51% -0.24%
 $        7.99       10,833 1.05% -0.65%
 $        8.99       12,478 1.21% -0.29%
 $        9.99       89,175 8.63% -1.68%
 $      10.99           395 0.04% -0.01%
 $      11.99           804 0.08% -0.02%
 $      12.99        1,285 0.12% -0.01%
 $      13.99           302 0.03% 0.00%
 $      14.99        1,386 0.13% -0.02%
 $      15.99           146 0.01% 0.00%
 $      16.99           151 0.01% 0.00%
 $      17.99           144 0.01% -0.01%
 $      18.99             75 0.01% -0.01%
 $      19.99           368 0.04% -0.01%
 $      20.99             22 0.00% 0.00%
 $      21.99           150 0.01% 0.00%
 $      22.99             26 0.00% 0.00%
 $      23.99             35 0.00% 0.00%
 $      24.99             66 0.01% 0.00%

11/1/2011
Total  1,058,635
Prime 968,948
Under $10 859,492
Price Point Count Percentage Diff
 $    0.99       84,612 7.99% 0.06%
 $    1.99        7,659 0.72% -0.84%
 $    2.99 19,157 1.81% -2.86%
 $    3.99       10,245 0.97% -0.66%
 $    4.99        7,451 0.70% -0.98%
 $    5.99        3,026 0.29% -0.51%
 $    6.99        2,533 0.24% -0.27%
 $    7.99        8,414 0.79% -0.25%
 $    8.99       11,882 1.12% -0.08%
 $    9.99       70,312 6.64% -1.99%
 $   10.99           348 0.03% -0.01%
 $   11.99        1,144 0.11% 0.03%
 $   12.99        1,068 0.10% -0.02%
 $   13.99           280 0.03% 0.00%
 $   14.99        1,171 0.11% -0.02%
 $   15.99 69 0.01% -0.01%
 $   16.99           118 0.01% 0.00%
 $   17.99           116 0.01% 0.00%
 $   18.99             59 0.01% 0.00%
 $   19.99           234 0.02% -0.01%
 $   20.99             33 0.00% 0.00%
 $   21.99           153 0.01% 0.00%
 $   22.99             29 0.00% 0.00%
 $   23.99             28 0.00% 0.00%
 $   24.99             89 0.01% 0.00%

12/1/2011
Total 1,112,876
Prime 1021677
Under $10 907,647
Price Point Count Percentage Diff
 $    0.99       90,203 8.11% 0.11%
 $    1.99       17,711 1.59% 0.87%
 $    2.99 29,634 2.66% 0.85%
 $    3.99       23,617 2.12% 1.15%
 $    4.99       23,320 2.10% 1.39%
 $    5.99        4,606 0.41% 0.13%
 $    6.99        4,887 0.44% 0.20%
 $    7.99       13,241 1.19% 0.40%
 $    8.99       10,646 0.96% -0.17%
 $    9.99       71,709 6.44% -0.20%
 $   10.99           466 0.04% 0.01%
 $   11.99           598 0.05% -0.05%
 $   12.99        1,038 0.09% -0.01%
 $   13.99           317 0.03% 0.00%
 $   14.99        1,234 0.11% 0.00%
 $   15.99 78 0.01% 0.00%
 $   16.99           109 0.01% 0.00%
 $   17.99           132 0.01% 0.00%
 $   18.99             50 0.00% 0.00%
 $   19.99           278 0.02% 0.00%
 $   20.99             25 0.00% 0.00%
 $   21.99           168 0.02% 0.00%
 $   22.99             31 0.00% 0.00%
 $   23.99             25 0.00% 0.00%
 $   24.99           104 0.01% 0.00%

1/1/2012
Total 1,165,654
Prime 1073539
Under $10 955,187
Price Point Count Percentage Diff
 $        0.99     99,225 8.51% 0.41%
 $        1.99     16,088 1.38% -0.21%
 $        2.99 38,295 3.29% 0.62%
 $        3.99     24,602 2.11% -0.01%
 $        4.99     18,289 1.57% -0.53%
 $        5.99      4,438 0.38% -0.03%
 $        6.99      5,002 0.43% -0.01%
 $        7.99     11,495 0.99% -0.20%
 $        8.99     12,412 1.06% 0.11%
 $        9.99     68,467 5.87% -0.57%
 $      10.99         421 0.04% -0.01%
 $      11.99         549 0.05% -0.01%
 $      12.99      1,010 0.09% -0.01%
 $      13.99         270 0.02% -0.01%
 $      14.99      1,272 0.11% 0.00%
 $      15.99 142 0.01% 0.01%
 $      16.99         102 0.01% 0.00%
 $      17.99         192 0.02% 0.00%
 $      18.99           44 0.00% 0.00%
 $      19.99         279 0.02% 0.00%
 $      20.99           19 0.00% 0.00%
 $      21.99         134 0.01% 0.00%
 $      22.99           30 0.00% 0.00%
 $      23.99           36 0.00% 0.00%
 $      24.99         108 0.01% 0.00%

2/1/2012
Total 1,207,522
Prime 1,112,467
Under $10 994,448
Price Point Count Percentage Diff
 $        0.99   107,238 8.88% 0.37%
 $        1.99      8,528 0.71% -0.67%
 $        2.99 28,515 2.36% -0.92%
 $        3.99      7,463 0.62% -1.49%
 $        4.99      6,509 0.54% -1.03%
 $        5.99      2,761 0.23% -0.15%
 $        6.99      2,740 0.23% -0.20%
 $        7.99      7,571 0.63% -0.36%
 $        8.99     13,377 1.11% 0.04%
 $        9.99     58,244 4.82% -1.05%
 $      10.99         331 0.03% -0.01%
 $      11.99         476 0.04% -0.01%
 $      12.99         914 0.08% -0.01%
 $      13.99         186 0.02% -0.01%
 $      14.99         988 0.08% -0.03%
 $      15.99 82 0.01% -0.01%
 $      16.99           98 0.01% 0.00%
 $      17.99         194 0.02% 0.00%
 $      18.99           59 0.00% 0.00%
 $      19.99         167 0.01% -0.01%
 $      20.99           15 0.00% 0.00%
 $      21.99         163 0.01% 0.00%
 $      22.99           20 0.00% 0.00%
 $      23.99           19 0.00% 0.00%
 $      24.99           58 0.00% 0.00%

3/1/2012
Total 1,265,632
Prime 1,165,368
Under $10 1,044,889
Price Point Count Percentage Diff
 $        0.99   113,150 8.94% 0.06%
 $        1.99     10,638 0.84% 0.13%
 $        2.99 43,320 3.42% 1.06%
 $        3.99     18,776 1.48% 0.87%
 $        4.99      8,565 0.68% 0.14%
 $        5.99      3,879 0.31% 0.08%
 $        6.99      3,591 0.28% 0.06%
 $        7.99      8,164 0.65% 0.02%
 $        8.99     14,825 1.17% 0.06%
 $        9.99     62,009 4.90% 0.08%
 $      10.99         375 0.03% 0.00%
 $      11.99         673 0.05% 0.01%
 $      12.99         936 0.07% 0.00%
 $      13.99         249 0.02% 0.00%
 $      14.99      1,005 0.08% 0.00%
 $      15.99 117 0.01% 0.00%
 $      16.99         102 0.01% 0.00%
 $      17.99         210 0.02% 0.00%
 $      18.99           55 0.00% 0.00%
 $      19.99         213 0.02% 0.00%
 $      20.99           12 0.00% 0.00%
 $      21.99         170 0.01% 0.00%
 $      22.99           26 0.00% 0.00%
 $      23.99           20 0.00% 0.00%
 $      24.99           73 0.01% 0.00%

4/1/2012
Total 1,315,927
Prime 1,215,625
Under $10 1,089,619
Price Point Count Percentage Diff
 $        0.99   118,411 9.00% 0.06%
 $        1.99     12,440 0.95% 0.10%
 $        2.99 53,686 4.08% 0.66%
 $        3.99     30,997 2.36% 0.87%
 $        4.99     10,786 0.82% 0.14%
 $        5.99      5,026 0.38% 0.08%
 $        6.99      4,705 0.36% 0.07%
 $        7.99      8,988 0.68% 0.04%
 $        8.99      5,461 0.41% -0.76%
 $        9.99     71,568 5.44% 0.54%
 $      10.99         654 0.05% 0.02%
 $      11.99      1,281 0.10% 0.04%
 $      12.99      1,835 0.14% 0.07%
 $      13.99         438 0.03% 0.01%
 $      14.99      1,739 0.13% 0.05%
 $      15.99 323 0.02% 0.02%
 $      16.99         236 0.02% 0.01%
 $      17.99           86 0.01% -0.01%
 $      18.99         118 0.01% 0.00%
 $      19.99         395 0.03% 0.01%
 $      20.99           25 0.00% 0.00%
 $      21.99         272 0.02% 0.01%
 $      22.99           34 0.00% 0.00%
 $      23.99           17 0.00% 0.00%
 $      24.99           96 0.01% 0.00%

5/1/2012
Total 1,358,922
Prime 1,261,606
Under $10 1,133,793
Price Point Count Percentage Diff
 $        0.99   122,040 9.27% 0.28%
 $        1.99     13,124 1.00% 0.05%
 $        2.99 64,106 4.87% 0.79%
 $        3.99     37,072 2.82% 0.46%
 $        4.99     12,631 0.96% 0.14%
 $        5.99      6,288 0.48% 0.10%
 $        6.99      4,897 0.37% 0.01%
 $        7.99     10,145 0.77% 0.09%
 $        8.99      3,156 0.24% -0.18%
 $        9.99     76,063 5.78% 0.34%
 $      10.99         809 0.06% 0.01%
 $      11.99      1,816 0.14% 0.04%
 $      12.99      2,159 0.16% 0.02%
 $      13.99         565 0.04% 0.01%
 $      14.99      2,010 0.15% 0.02%
 $      15.99 140 0.01% -0.01%
 $      16.99         306 0.02% 0.01%
 $      17.99           78 0.01% 0.00%
 $      18.99           91 0.01% 0.00%
 $      19.99         471 0.04% 0.01%
 $      20.99           24 0.00% 0.00%
 $      21.99         283 0.02% 0.00%
 $      22.99           34 0.00% 0.00%
 $      23.99           27 0.00% 0.00%
 $      24.99         150 0.01% 0.00%

5/1/2012
Total 1,407,210
Prime 1,308,331
Under $10 1,174,668
Price Point Count Percentage Diff
 $        0.99   125,811 9.56% 0.29%
 $        1.99     13,076 0.99% 0.00%
 $        2.99 66,685 5.07% 0.20%
 $        3.99     36,204 2.75% -0.07%
 $        4.99     11,225 0.85% -0.11%
 $        5.99      5,903 0.45% -0.03%
 $        6.99      4,569 0.35% -0.02%
 $        7.99     10,524 0.80% 0.03%
 $        8.99      2,717 0.21% -0.03%
 $        9.99     71,733 5.45% -0.33%
 $      10.99         885 0.07% 0.01%
 $      11.99      1,818 0.14% 0.00%
 $      12.99      2,140 0.16% 0.00%
 $      13.99         684 0.05% 0.01%
 $      14.99      2,042 0.16% 0.00%
 $      15.99 182 0.01% 0.00%
 $      16.99         302 0.02% 0.00%
 $      17.99           73 0.01% 0.00%
 $      18.99         108 0.01% 0.00%
 $      19.99         513 0.04% 0.00%
 $      20.99           29 0.00% 0.00%
 $      21.99         251 0.02% 0.00%
 $      22.99           35 0.00% 0.00%
 $      23.99           29 0.00% 0.00%
 $      24.99           97 0.01% 0.00%

7/1/2012
Total 1,451,504
Prime 1,343,776
Under $10 1,204,888
Price Point Count Percentage Diff
 $        0.99   129,323 8.91% -0.65%
 $        1.99     12,780 0.88% -0.11%
 $        2.99 64,315 4.43% -0.64%
 $        3.99     27,128 1.87% -0.88%
 $        4.99     12,335 0.85% 0.00%
 $        5.99      6,307 0.43% -0.01%
 $        6.99      5,118 0.35% 0.01%
 $        7.99     10,689 0.74% -0.06%
 $        8.99      2,871 0.20% -0.01%
 $        9.99     78,303 5.39% -0.06%
 $      10.99         875 0.06% -0.01%
 $      11.99      1,804 0.12% -0.01%
 $      12.99      2,291 0.16% 0.00%
 $      13.99         688 0.05% 0.00%
 $      14.99      2,225 0.15% 0.00%
 $      15.99 218 0.02% 0.00%
 $      16.99         332 0.02% 0.00%
 $      17.99           79 0.01% 0.00%
 $      18.99         104 0.01% 0.00%
 $      19.99         443 0.03% -0.01%
 $      20.99           26 0.00% 0.00%
 $      21.99         319 0.02% 0.00%
 $      22.99           44 0.00% 0.00%
 $      23.99           30 0.00% 0.00%
 $      24.99         109 0.01% 0.00%

8/1/2012
Total 1,486,649
Prime 1,379,399
Under $10 1,240,062
Price Point Count Percentage Diff
 $        0.99   137,876 9.27% 0.36%
 $        1.99      9,880 0.66% -0.22%
 $        2.99 46,971 3.16% -1.27%
 $        3.99     12,096 0.81% -1.06%
 $        4.99      8,445 0.57% -0.28%
 $        5.99      4,956 0.33% -0.10%
 $        6.99      3,180 0.21% -0.14%
 $        7.99     10,781 0.73% -0.01%
 $        8.99      2,877 0.19% 0.00%
 $        9.99     70,140 4.72% -0.68%
 $      10.99         962 0.06% 0.00%
 $      11.99      1,910 0.13% 0.00%
 $      12.99      2,371 0.16% 0.00%
 $      13.99         636 0.04% 0.00%
 $      14.99      2,056 0.14% -0.01%
 $      15.99 192 0.01% 0.00%
 $      16.99         357 0.02% 0.00%
 $      17.99         121 0.01% 0.00%
 $      18.99           82 0.01% 0.00%
 $      19.99         337 0.02% -0.01%
 $      20.99           35 0.00% 0.00%
 $      21.99         364 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           24 0.00% 0.00%
 $      24.99           86 0.01% 0.00%

9/1/2012
Total 1,531,069
Prime 1,421,168
Under $10 1,278,733
Price Point Count Percentage Diff
 $        0.99   144,288 9.42% 0.15%
 $        1.99     13,399 0.88% 0.21%
 $        2.99 68,395 4.47% 1.31%
 $        3.99     14,760 0.96% 0.15%
 $        4.99     11,627 0.76% 0.19%
 $        5.99      6,456 0.42% 0.09%
 $        6.99      5,407 0.35% 0.14%
 $        7.99     11,697 0.76% 0.04%
 $        8.99      3,050 0.20% 0.01%
 $        9.99     74,605 4.87% 0.15%
 $      10.99         955 0.06% 0.00%
 $      11.99      1,973 0.13% 0.00%
 $      12.99      2,119 0.14% -0.02%
 $      13.99         582 0.04% 0.00%
 $      14.99      2,039 0.13% -0.01%
 $      15.99 212 0.01% 0.00%
 $      16.99         347 0.02% 0.00%
 $      17.99         127 0.01% 0.00%
 $      18.99           81 0.01% 0.00%
 $      19.99         385 0.03% 0.00%
 $      20.99           19 0.00% 0.00%
 $      21.99         313 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           26 0.00% 0.00%
 $      24.99           99 0.01% 0.00%

10/1/2012
Total 1,579,329
Prime 1,466,890
Under $10 1,322,272
Price Point Count Percentage Diff
 $        0.99   147,931 9.37% -0.06%
 $        1.99     16,053 1.02% 0.14%
 $        2.99 87,788 5.56% 1.09%
 $        3.99     20,853 1.32% 0.36%
 $        4.99     14,656 0.93% 0.17%
 $        5.99      7,558 0.48% 0.06%
 $        6.99      6,642 0.42% 0.07%
 $        7.99     13,807 0.87% 0.11%
 $        8.99      3,256 0.21% 0.01%
 $        9.99     84,003 5.32% 0.45%
 $      10.99         972 0.06% 0.00%
 $      11.99      2,052 0.13% 0.00%
 $      12.99      2,189 0.14% 0.00%
 $      13.99         587 0.04% 0.00%
 $      14.99      2,123 0.13% 0.00%
 $      15.99 216 0.01% 0.00%
 $      16.99         339 0.02% 0.00%
 $      17.99         109 0.01% 0.00%
 $      18.99         117 0.01% 0.00%
 $      19.99         509 0.03% 0.01%
 $      20.99           32 0.00% 0.00%
 $      21.99         371 0.02% 0.00%
 $      22.99           38 0.00% 0.00%
 $      23.99           32 0.00% 0.00%
 $      24.99         109 0.01% 0.00%

Total 1,641,362
Prime 1,522,810
Under $10 1,371,227
Price Point Count Percentage Diff
 $    0.99   155,732 9.49% 0.12%
 $    1.99     24,777 1.51% 0.49%
 $    2.99 134,461 8.19% 2.63%
 $    3.99     49,221 3.00% 1.68%
 $    4.99     29,671 1.81% 0.88%
 $    5.99     15,629 0.95% 0.47%
 $    6.99     12,969 0.79% 0.37%
 $    7.99     22,527 1.37% 0.50%
 $    8.99      6,642 0.40% 0.20%
 $    9.99   134,811 8.21% 2.89%
 $   10.99      1,576 0.10% 0.03%
 $   11.99      2,986 0.18% 0.05%
 $   12.99      3,292 0.20% 0.06%
 $   13.99         894 0.05% 0.02%
 $   14.99      2,717 0.17% 0.03%
 $   15.99 319 0.02% 0.01%
 $   16.99         481 0.03% 0.01%
 $   17.99         235 0.01% 0.01%
 $   18.99         237 0.01% 0.01%
 $   19.99         902 0.05% 0.02%
 $   20.99           68 0.00% 0.00%
 $   21.99         431 0.03% 0.00%
 $   22.99           87 0.01% 0.00%
 $   23.99           86 0.01% 0.00%
 $   24.99         218 0.01% 0.01%

12/1/2012
Total 1,742,991
Prime 1,615,716
Under $10 1,451,437
Price Point Count Percentage Diff
 $        0.99   163,634 9.97% 0.48%
 $        1.99     40,111 2.44% 0.93%
 $        2.99 192,449 11.72% 3.53%
 $        3.99   122,419 7.46% 4.46%
 $        4.99     50,073 3.05% 1.24%
 $        5.99     27,780 1.69% 0.74%
 $        6.99     20,681 1.26% 0.47%
 $        7.99     40,348 2.46% 1.09%
 $        8.99     10,692 0.65% 0.25%
 $        9.99   236,101 14.38% 6.17%
 $      10.99      2,423 0.15% 0.05%
 $      11.99      4,346 0.26% 0.08%
 $      12.99      4,614 0.28% 0.08%
 $      13.99      1,299 0.08% 0.02%
 $      14.99      3,439 0.21% 0.04%
 $      15.99 840 0.05% 0.03%
 $      16.99         595 0.04% 0.01%
 $      17.99         354 0.02% 0.01%
 $      18.99         495 0.03% 0.02%
 $      19.99      1,498 0.09% 0.04%
 $      20.99         120 0.01% 0.00%
 $      21.99         383 0.02% 0.00%
 $      22.99         153 0.01% 0.00%
 $      23.99         136 0.01% 0.00%
 $      24.99         370 0.02% 0.01%

1/1/2013
Total 1,805,001
Prime 1,671,220
Under $10 1,502,267
Price Point Count Percentage Diff
 $    0.99   172,149 10.49% 0.52%
 $    1.99     42,262 2.57% 0.13%
 $    2.99 206,531 12.58% 0.86%
 $    3.99   126,369 7.70% 0.24%
 $    4.99     52,158 3.18% 0.13%
 $    5.99     29,128 1.77% 0.08%
 $    6.99     20,656 1.26% 0.00%
 $    7.99     41,417 2.52% 0.07%
 $    8.99     10,775 0.66% 0.01%
 $    9.99   235,662 14.36% -0.03%
 $   10.99      2,195 0.13% -0.01%
 $   11.99      4,123 0.25% -0.01%
 $   12.99      4,319 0.26% -0.02%
 $   13.99      1,207 0.07% -0.01%
 $   14.99      3,600 0.22% 0.01%
 $   15.99 966 0.06% 0.01%
 $   16.99         581 0.04% 0.00%
 $   17.99         377 0.02% 0.00%
 $   18.99         547 0.03% 0.00%
 $   19.99      3,087 0.19% 0.10%
 $   20.99         105 0.01% 0.00%
 $   21.99         418 0.03% 0.00%
 $   22.99         144 0.01% 0.00%
 $   23.99         136 0.01% 0.00%
 $   24.99         359 0.02% 0.00%

Percentages for February 1, 2013 were corrected on March 1, 2013

2/1/2013
Total 1,849,479
Prime 1,713,256
Under $10 1,534,604
Price Point Count Percentage Diff
 $    0.99   178,913 9.67% -0.81%
 $    1.99     45,121 2.44% -0.14%
 $    2.99 214,748 11.61% -0.97%
 $    3.99   130,320 7.05% -0.65%
 $    4.99     54,653 2.96% -0.22%
 $    5.99     31,434 1.70% -0.08%
 $    6.99     21,941 1.19% -0.07%
 $    7.99     42,620 2.30% -0.22%
 $    8.99     10,835 0.59% -0.07%
 $    9.99   230,800 12.48% -1.88%
 $   10.99      2,463 0.13% 0.00%
 $   11.99      4,593 0.25% 0.00%
 $   12.99      4,563 0.25% -0.02%
 $   13.99      1,304 0.07% 0.00%
 $   14.99      3,703 0.20% -0.02%
 $   15.99 1,004 0.05% 0.00%
 $   16.99         659 0.04% 0.00%
 $   17.99         435 0.02% 0.00%
 $   18.99         598 0.03% 0.00%
 $   19.99      5,276 0.29% 0.10%
 $   20.99         116 0.01% 0.00%
 $   21.99         458 0.02% 0.00%
 $   22.99         178 0.01% 0.00%
 $   23.99         154 0.01% 0.00%
 $   24.99         395 0.02% 0.00%

3/1/2013
Total 1,913,164
Prime 1,770,452
Under $10 1,564,429
Price Point Count Percentage Diff
 $        0.99   187,353 9.79% 0.12%
 $        1.99     49,309 2.58% 0.14%
 $        2.99 227,956 11.92% 0.30%
 $        3.99   133,323 6.97% -0.08%
 $        4.99     58,386 3.05% 0.10%
 $        5.99     35,339 1.85% 0.15%
 $        6.99     25,102 1.31% 0.13%
 $        7.99     45,755 2.39% 0.09%
 $        8.99     12,282 0.64% 0.06%
 $        9.99   224,082 11.71% -0.77%
 $      10.99      3,590 0.19% 0.05%
 $      11.99      7,838 0.41% 0.16%
 $      12.99      6,533 0.34% 0.09%
 $      13.99      2,318 0.12% 0.05%
 $      14.99      4,760 0.25% 0.05%
 $      15.99 1,341 0.07% 0.02%
 $      16.99      1,129 0.06% 0.02%
 $      17.99         719 0.04% 0.01%
 $      18.99         920 0.05% 0.02%
 $      19.99      5,711 0.30% 0.01%
 $      20.99         303 0.02% 0.01%
 $      21.99         280 0.01% -0.01%
 $      22.99         359 0.02% 0.01%
 $      23.99         250 0.01% 0.00%
 $      24.99         482 0.03% 0.00%

4/1/2013
Total 1,924,138
Prime 1,785,986
Under $10 1,573,845
Price Point Count Percentage Diff
 $        0.99   193,771 10.07% 0.28%
 $        1.99     50,993 2.65% 0.07%
 $        2.99 240,734 12.51% 0.60%
 $        3.99   138,910 7.22% 0.25%
 $        4.99     60,568 3.15% 0.10%
 $        5.99     37,409 1.94% 0.10%
 $        6.99     25,863 1.34% 0.03%
 $        7.99     47,298 2.46% 0.07%
 $        8.99     12,791 0.66% 0.02%
 $        9.99   235,041 12.22% 0.50%
 $      10.99      3,781 0.20% 0.01%
 $      11.99      9,716 0.50% 0.10%
 $      12.99      6,538 0.34% 0.00%
 $      13.99      2,325 0.12% 0.00%
 $      14.99      4,848 0.25% 0.00%
 $      15.99 1,403 0.07% 0.00%
 $      16.99      1,182 0.06% 0.00%
 $      17.99         759 0.04% 0.00%
 $      18.99         922 0.05% 0.00%
 $      19.99      5,772 0.30% 0.00%
 $      20.99         249 0.01% 0.00%
 $      21.99         277 0.01% 0.00%
 $      22.99      3,212 0.17% 0.15%
 $      23.99         281 0.01% 0.00%
 $      24.99         519 0.03% 0.00%

5/1/2013
Total 1,940,274
Prime 1,801,844
Under $10 1,582,685
Price Point Count Percentage Diff
 $    0.99   201,240 10.37% 0.30%
 $    1.99     52,243 2.69% 0.04%
 $    2.99 251,311 12.95% 0.44%
 $    3.99   141,835 7.31% 0.09%
 $    4.99     62,839 3.24% 0.09%
 $    5.99     37,835 1.95% 0.01%
 $    6.99     25,567 1.32% -0.03%
 $    7.99     42,663 2.20% -0.26%
 $    8.99     13,147 0.68% 0.01%
 $    9.99   237,096 12.22% 0.00%
 $   10.99      3,738 0.19% 0.00%
 $   11.99      9,891 0.51% 0.00%
 $   12.99      7,097 0.37% 0.03%
 $   13.99      2,922 0.15% 0.03%
 $   14.99      5,166 0.27% 0.01%
 $   15.99 1,523 0.08% 0.01%
 $   16.99      1,263 0.07% 0.00%
 $   17.99         795 0.04% 0.00%
 $   18.99         992 0.05% 0.00%
 $   19.99      5,704 0.29% -0.01%
 $   20.99         403 0.02% 0.01%
 $   21.99         282 0.01% 0.00%
 $   22.99         325 0.02% -0.15%
 $   23.99         278 0.01% 0.00%
 $   24.99         513 0.03% 0.00%

6/1/2013
Total 1,972,277
Prime 1,828,577
Under $10 1,605,912
Price Point Count Percentage Diff
 $    0.99   203,653 10.33% -0.05%
 $    1.99     59,583 3.02% 0.33%
 $    2.99 269,149 13.65% 0.69%
 $    3.99   177,673 9.01% 1.70%
 $    4.99     64,192 3.25% 0.02%
 $    5.99     39,122 1.98% 0.03%
 $    6.99     26,506 1.34% 0.03%
 $    7.99     44,572 2.26% 0.06%
 $    8.99     13,388 0.68% 0.00%
 $    9.99   246,384 12.49% 0.27%
 $   10.99      3,809 0.19% 0.00%
 $   11.99     10,090 0.51% 0.00%
 $   12.99      7,409 0.38% 0.01%
 $   13.99      3,008 0.15% 0.00%
 $   14.99      5,322 0.27% 0.00%
 $   15.99 1,560 0.08% 0.00%
 $   16.99      1,298 0.07% 0.00%
 $   17.99         772 0.04% 0.00%
 $   18.99         970 0.05% 0.00%
 $   19.99      5,749 0.29% 0.00%
 $   20.99         239 0.01% -0.01%
 $   21.99         287 0.01% 0.00%
 $   22.99         307 0.02% 0.00%
 $   23.99         238 0.01% 0.00%
 $   24.99         513 0.03% 0.00%

7/1/2013
Total 1,998,705
Prime 1,855,614
Under $10 1,627,666
Price Point Count Percentage Diff
 $        0.99   213,310 10.67% 0.35%
 $        1.99     62,342 3.12% 0.10%
 $        2.99 278,848 13.95% 0.30%
 $        3.99   193,610 9.69% 0.68%
 $        4.99     66,074 3.31% 0.05%
 $        5.99     40,374 2.02% 0.04%
 $        6.99     27,288 1.37% 0.02%
 $        7.99     45,103 2.26% 0.00%
 $        8.99     13,847 0.69% 0.01%
 $        9.99   284,366 14.23% 1.74%
 $      10.99      4,009 0.20% 0.01%
 $      11.99     10,950 0.55% 0.04%
 $      12.99      7,321 0.37% -0.01%
 $      13.99      3,474 0.17% 0.02%
 $      14.99      5,331 0.27% 0.00%
 $      15.99 1,596 0.08% 0.00%
 $      16.99      1,391 0.07% 0.00%
 $      17.99         791 0.04% 0.00%
 $      18.99         997 0.05% 0.00%
 $      19.99      5,888 0.29% 0.00%
 $      20.99         427 0.02% 0.01%
 $      21.99         316 0.02% 0.00%
 $      22.99         315 0.02% 0.00%
 $      23.99         303 0.02% 0.00%
 $      24.99         536 0.03% 0.00%

8/1/2013
Total 2,060,431
Prime 1,913,454
Under $10 1,681,162
Price Point Count Percentage Diff
 $    0.99   222,737 10.81% 0.14%
 $    1.99     64,606 3.14% 0.02%
 $    2.99 291,135 14.13% 0.18%
 $    3.99   198,365 9.63% -0.06%
 $    4.99     68,727 3.34% 0.03%
 $    5.99     41,493 2.01% -0.01%
 $    6.99     26,838 1.30% -0.06%
 $    7.99     43,276 2.10% -0.16%
 $    8.99     14,083 0.68% -0.01%
 $    9.99   250,215 12.14% -2.08%
 $   10.99      4,366 0.21% 0.01%
 $   11.99     10,785 0.52% -0.02%
 $   12.99      5,311 0.26% -0.11%
 $   13.99      5,063 0.25% 0.07%
 $   14.99      5,243 0.25% -0.01%
 $   15.99 1,700 0.08% 0.00%
 $   16.99      1,496 0.07% 0.00%
 $   17.99         884 0.04% 0.00%
 $   18.99      1,112 0.05% 0.00%
 $   19.99      6,138 0.30% 0.00%
 $   20.99         525 0.03% 0.00%
 $   21.99         452 0.02% 0.01%
 $   22.99      1,217 0.06% 0.04%
 $   23.99         492 0.02% 0.01%
 $   24.99         603 0.03% 0.00%

9/5/2013
Total 2,125,648
Prime 1,975,738
Under $10 1,740,605
Price Point Count Percentage Diff
 $        0.99   231,849 10.91% 0.10%
 $        1.99     66,882 3.15% 0.01%
 $        2.99 306,025 14.40% 0.27%
 $        3.99   205,151 9.65% 0.02%
 $        4.99     70,590 3.32% -0.01%
 $        5.99     50,259 2.36% 0.35%
 $        6.99     26,971 1.27% -0.03%
 $        7.99     46,685 2.20% 0.10%
 $        8.99     14,005 0.66% -0.02%
 $        9.99   259,151 12.19% 0.05%
 $      10.99      7,970 0.37% 0.16%
 $      11.99      7,437 0.35% -0.17%
 $      12.99      4,779 0.22% -0.03%
 $      13.99      4,446 0.21% -0.04%
 $      14.99      4,586 0.22% -0.04%
 $      15.99 1,481 0.07% -0.01%
 $      16.99      1,635 0.08% 0.00%
 $      17.99      1,117 0.05% 0.01%
 $      18.99         902 0.04% -0.01%
 $      19.99      6,213 0.29% -0.01%
 $      20.99         529 0.02% 0.00%
 $      21.99         596 0.03% 0.01%
 $      22.99      1,651 0.08% 0.02%
 $      23.99         557 0.03% 0.00%
 $      24.99         651 0.03% 0.00%

10/1/2013
Total 2,175,847
Prime 2,024,990
Under $10 1,777,735
Price Point Count Percentage Diff
 $        0.99    238,423 10.96% 0.05%
  $        1.99      68,359 3.14% -0.01%
  $        2.99    317,934 14.61% 0.21%
  $        3.99    312,151 14.35% 4.70%
  $        4.99      73,574 3.38% 0.06%
  $        5.99      51,850 2.38% 0.02%
  $        6.99      28,129 1.29% 0.02%
  $        7.99      48,784 2.24% 0.04%
  $        8.99      14,346 0.66% 0.00%
  $        9.99    259,306 11.92% -0.27%
  $      10.99        8,826 0.41% 0.04%
  $      11.99        7,401 0.34% -0.01%
  $      12.99        4,852 0.22% 0.00%
  $      13.99        4,469 0.21% 0.00%
  $      14.99        4,961 0.23% 0.01%
  $      15.99        1,490 0.07% 0.00%
  $      16.99        1,727 0.08% 0.00%
  $      17.99        1,525 0.07% 0.02%
  $      18.99           970 0.04% 0.00%
  $      19.99        6,421 0.30% 0.01%
  $      20.99           553 0.03% 0.01%
  $      21.99           595 0.03% 0.00%
  $      22.99        1,625 0.07% -0.01%
  $      23.99           577 0.03% 0.00%
  $      24.99           613 0.03% 0.00%

11/1/2013
Total 2,229,223
Prime 2,073,157
Under $10 1,823,817
Price Point Count Percentage Diff
$        0.99 245,549 11.02% 0.06%
 $        1.99 70,824 3.18% 0.04%
 $        2.99 325,129 14.58% -0.03%
 $        3.99 213,135 9.56% -4.79%
 $        4.99 74,995 3.36% -0.02%
 $        5.99 53,013 2.38% 0.00%
 $        6.99 28,248 1.27% -0.03%
 $        7.99 47,988 2.15% -0.09%
 $        8.99 14,539 0.65% -0.01%
 $        9.99 266,628 11.96% 0.04%
 $      10.99 8,790 0.39% -0.01%
 $      11.99 7,682 0.34% 0.00%
 $      12.99 5,598 0.25% 0.03%
 $      13.99 4,992 0.22% 0.02%
 $      14.99 5,054 0.23% 0.00%
 $      15.99 1,275 0.06% -0.01%
 $      16.99 1,834 0.08% 0.00%
 $      17.99 1,240 0.06% -0.01%
 $      18.99 895 0.04% 0.00%
 $      19.99 6,502 0.29% 0.00%
 $      20.99 602 0.03% 0.00%
 $      21.99 691 0.03% 0.00%
 $      22.99 1,839 0.08% 0.01%
 $      23.99 645 0.03% 0.00%
 $      24.99 729 0.03% 0.00%

12/1/2013
Total 2,287,866
Prime 2,130,446
Under $10 1,875,538
Price Point Count Percentage Diff
$        0.99 255,501 11.17% 0.15%
 $        1.99 74,368 3.25% 0.07%
 $        2.99 337,864 14.77% 0.18%
 $        3.99 218,896 9.57% 0.01%
 $        4.99 77,232 3.38% 0.01%
 $        5.99 55,270 2.42% 0.04%
 $        6.99 30,860 1.35% 0.08%
 $        7.99 49,240 2.15% 0.00%
 $        8.99 15,487 0.68% 0.02%
 $        9.99 272,875 11.93% -0.03%
 $      10.99 9,398 0.41% 0.02%
 $      11.99 7,774 0.34% 0.00%
 $      12.99 6,022 0.26% 0.01%
 $      13.99 5,961 0.26% 0.04%
 $      14.99 5,213 0.23% 0.00%
 $      15.99 1,364 0.06% 0.00%
 $      16.99 2,014 0.09% 0.01%
 $      17.99 1,388 0.06% 0.01%
 $      18.99 964 0.04% 0.00%
 $      19.99 6,732 0.29% 0.00%
 $      20.99 617 0.03% 0.00%
 $      21.99 601 0.03% 0.00%
 $      22.99 2,212 0.10% 0.01%
 $      23.99 720 0.03% 0.00%
 $      24.99 713 0.03% 0.00%

1/1/2014
Total 2,351,290
Prime 2,193,346
Under $10 1,932,395
Price Point Count Percentage Diff
$        0.99 264,312 11.24% 0.07%
 $        1.99 76,862 3.27% 0.02%
 $        2.99 351,577 14.95% 0.18%
 $        3.99 225,039 9.57% 0.00%
 $        4.99 80,375 3.42% 0.04%
 $        5.99 56,485 2.40% -0.01%
 $        6.99 31,851 1.35% 0.01%
 $        7.99 49,583 2.11% -0.04%
 $        8.99 15,829 0.67% 0.00%
 $        9.99 275,314 11.71% -0.22%
 $      10.99 9,434 0.40% -0.01%
 $      11.99 7,279 0.31% -0.03%
 $      12.99 6,069 0.26% -0.01%
 $      13.99 6,200 0.26% 0.00%
 $      14.99 5,247 0.22% 0.00%
 $      15.99 1,405 0.06% 0.00%
 $      16.99 1,986 0.08% 0.00%
 $      17.99 1,417 0.06% 0.00%
 $      18.99 1,068 0.05% 0.00%
 $      19.99 6,682 0.28% -0.01%
 $      20.99 638 0.03% 0.00%
 $      21.99 627 0.03% 0.00%
 $      22.99 2,177 0.09% 0.00%
 $      23.99 696 0.03% 0.00%
 $      24.99 737 0.03% 0.00%

2/1/2014
Total 2,411,705
Prime 2,254,215
Under $10 1,976,453
Price Point Count Percentage Diff
$        0.99 273,966 11.36% 0.12%
 $        1.99 79,239 3.29% 0.02%
 $        2.99 365,052 15.14% 0.18%
 $        3.99 231,231 9.59% 0.02%
 $        4.99 83,304 3.45% 0.04%
 $        5.99 58,024 2.41% 0.00%
 $        6.99 32,588 1.35% 0.00%
 $        7.99 51,152 2.12% 0.01%
 $        8.99 16,244 0.67% 0.00%
 $        9.99 271,056 11.24% -0.47%
 $      10.99 9,818 0.41% 0.01%
 $      11.99 7,157 0.30% -0.01%
 $      12.99 6,374 0.26% 0.01%
 $      13.99 6,351 0.26% 0.00%
 $      14.99 5,133 0.21% -0.01%
 $      15.99 1,452 0.06% 0.00%
 $      16.99 2,055 0.09% 0.00%
 $      17.99 1,391 0.06% 0.00%
 $      18.99 1,079 0.04% 0.00%
 $      19.99 6,754 0.28% 0.00%
 $      20.99 663 0.03% 0.00%
 $      21.99 718 0.03% 0.00%
 $      22.99 2,279 0.09% 0.00%
 $      23.99 656 0.03% 0.00%
 $      24.99 853 0.04% 0.00%

3/1/2014
Total 2,462,832
Prime 2,300,490
Under $10 2,012,504
Price Point Count Percentage Diff
$        0.99 276,416 11.22% -0.14%
 $        1.99 81,172 3.30% 0.01%
 $        2.99 374,242 15.20% 0.06%
 $        3.99 236,420 9.60% 0.01%
 $        4.99 85,557 3.47% 0.02%
 $        5.99 59,557 2.42% 0.01%
 $        6.99 33,228 1.35% 0.00%
 $        7.99 52,582 2.14% 0.01%
 $        8.99 16,399 0.67% -0.01%
 $        9.99 271,867 11.04% -0.20%
 $      10.99 9,903 0.40% 0.00%
 $      11.99 6,796 0.28% -0.02%
 $      12.99 6,580 0.27% 0.00%
 $      13.99 6,378 0.26% 0.00%
 $      14.99 5,281 0.21% 0.00%
 $      15.99 1,573 0.06% 0.00%
 $      16.99 2,122 0.09% 0.00%
 $      17.99 1,494 0.06% 0.00%
 $      18.99 1,112 0.05% 0.00%
 $      19.99 6,907 0.28% 0.00%
 $      20.99 666 0.03% 0.00%
 $      21.99 656 0.03% 0.00%
 $      22.99 2,359 0.10% 0.00%
 $      23.99 727 0.03% 0.00%
 $      24.99 774 0.03% 0.00%

4/1/2014 N/A

May comparisons are to March.

5/1/2014
Total 2,576,453
Prime 2,404,221
Under $10 2,106,603
Price Point Count Percentage Diff
$        0.99 293,126 11.38% 0.15%
 $        1.99 86,947 3.37% 0.08%
 $        2.99 401,044 15.57% 0.37%
 $        3.99 233,515 9.06% -0.54%
 $        4.99 91,936 3.57% 0.09%
 $        5.99 61,776 2.40% -0.02%
 $        6.99 34,697 1.35% 0.00%
 $        7.99 54,851 2.13% -0.01%
 $        8.99 17,514 0.68% 0.01%
 $        9.99 278,815 10.82% -0.22%
 $      10.99 9,961 0.39% -0.02%
 $      11.99 6,970 0.27% -0.01%
 $      12.99 7,058 0.27% 0.01%
 $      13.99 6,988 0.27% 0.01%
 $      14.99 5,450 0.21% 0.00%
 $      15.99 1,662 0.06% 0.00%
 $      16.99 2,160 0.08% 0.00%
 $      17.99 1,405 0.05% -0.01%
 $      18.99 1,181 0.05% 0.00%
 $      19.99 7,098 0.28% 0.00%
 $      20.99 726 0.03% 0.00%
 $      21.99 698 0.03% 0.00%
 $      22.99 2,634 0.10% 0.01%
 $      23.99 901 0.03% 0.01%
 $      24.99 828 0.03% 0.00%

Note: these numbers appear to be more accurate than numbers run earlier in the day, when it seems that searching Amazon was producing lower counts than would be expected.

6/1/2014
Total 2,597,112
Prime 2,422,630
Under $10 2,121,022
Price Point Count Percentage Diff
$        0.99 301,021 11.59% 0.21%
 $        1.99 88,333 3.40% 0.03%
 $        2.99 415,189 15.99% 0.42%
 $        3.99 209,623 8.07% -0.99%
 $        4.99 94,762 3.65% 0.08%
 $        5.99 62,434 2.40% 0.01%
 $        6.99 35,976 1.39% 0.04%
 $        7.99 56,787 2.19% 0.06%
 $        8.99 18,236 0.70% 0.02%
 $        9.99 281,246 10.83% 0.01%
 $      10.99 9,351 0.36% -0.03%
 $      11.99 7,042 0.27% 0.00%
 $      12.99 7,059 0.27% 0.00%
 $      13.99 6,890 0.27% -0.01%
 $      14.99 5,576 0.21% 0.00%
 $      15.99 1,584 0.06% 0.00%
 $      16.99 2,123 0.08% 0.00%
 $      17.99 1,406 0.05% 0.00%
 $      18.99 1,116 0.04% 0.00%
 $      19.99 7,015 0.27% -0.01%
 $      20.99 703 0.03% 0.00%
 $      21.99 665 0.03% 0.00%
 $      22.99 2,578 0.10% 0.00%
 $      23.99 854 0.03% 0.00%
 $      24.99 822 0.03% 0.00%

7/1/2014
Total 2,655,727
Prime 2,477,343
Under $10 2,172,079
Price Point Count Percentage Diff
$        0.99 311,255 11.72% 0.13%
 $        1.99 89,893 3.38% -0.02%
 $        2.99 427,848 16.11% 0.12%
 $        3.99 212,706 8.01% -0.06%
 $        4.99 97,481 3.67% 0.02%
 $        5.99 63,729 2.40% 0.00%
 $        6.99 37,002 1.39% 0.01%
 $        7.99 58,427 2.20% 0.01%
 $        8.99 18,326 0.69% -0.01%
 $        9.99 288,137 10.85% 0.02%
 $      10.99 9,602 0.36% 0.00%
 $      11.99 7,017 0.26% -0.01%
 $      12.99 7,169 0.27% 0.00%
 $      13.99 7,033 0.26% 0.00%
 $      14.99 5,601 0.21% 0.00%
 $      15.99 1,527 0.06% 0.00%
 $      16.99 1,991 0.07% -0.01%
 $      17.99 1,253 0.05% -0.01%
 $      18.99 1,051 0.04% 0.00%
 $      19.99 6,999 0.26% -0.01%
 $      20.99 684 0.03% 0.00%
 $      21.99 645 0.02% 0.00%
 $      22.99 2,650 0.10% 0.00%
 $      23.99 875 0.03% 0.00%
 $      24.99 853 0.03% 0.00%

8/1/2014
Total 2,725,829
Prime 2,546,640
Under $10 2,234,045
Price Point Count Percentage Diff
$        0.99 319,829 11.73% 0.01%
 $        1.99 93,589 3.43% 0.05%
 $        2.99 446,323 16.37% 0.26%
 $        3.99 217,796 7.99% -0.02%
 $        4.99 103,009 3.78% 0.11%
 $        5.99 65,203 2.39% -0.01%
 $        6.99 38,298 1.41% 0.01%
 $        7.99 60,420 2.22% 0.02%
 $        8.99 21,181 0.78% 0.09%
 $        9.99 293,641 10.77% -0.08%
 $      10.99 10,525 0.39% 0.02%
 $      11.99 7,556 0.28% 0.01%
 $      12.99 7,698 0.28% 0.01%
 $      13.99 6,724 0.25% -0.02%
 $      14.99 5,871 0.22% 0.00%
 $      15.99 1,656 0.06% 0.00%
 $      16.99 2,292 0.08% 0.01%
 $      17.99 1,830 0.07% 0.02%
 $      18.99 1,183 0.04% 0.00%
 $      19.99 7,239 0.27% 0.00%
 $      20.99 717 0.03% 0.00%
 $      21.99 744 0.03% 0.00%
 $      22.99 2,679 0.10% 0.00%
 $      23.99 960 0.04% 0.00%
 $      24.99 915 0.03% 0.00%

Note: the titles in store, $0.01 to $50, and under$10 numbers reflect the updated results when I ran these later in the same day.

Summary

Generally, this was a good month! More content (the average books per day was notably up), and prices were good, with the exception of New York Times  hardback fiction equivalents, which were up thirty cents on average. This is also the first month we are recording the number of books in Kindle Unlimited…and it’s a lot higher than the Kindle Owners’ Lending Library (which continued to grow).

Data were drawn using http://www.ereaderiq.com. There are a number of possible sources of errors (eRi, Amazon, me), but these are probably pretty good.  The same people now do eReaderIQ.com, and I may switch to that eventually.  However, I’m reluctant to change my methods in order to maintain consistency.

  • The free books referenced here are from the Kindle store: there are many other sources for free books
  • My search for textbooks definitely has false positives (books that aren’t really textbooks). I search for -domain (to eliminate public domain titles, which would be older books, generally) textbook. That would find a book about textbooks, for example
  • I searched for “Spanish edition” to find Spanish language books. That has some false positives as well
  • I look at price percentages of books in the range of one penny to fifty dollars, to eliminate freebies and limit textbooks
  • The price point analysis is for books at that specific price: it does not represent a range of prices
  • I compared the percentage of price points in the Price Point Analysis when I showed the difference…not the number of books
  • This information is based on what a United States customer sees

This post by Bufo Calvin originally appeared in the I Love My Kindle blog.

KU titles dominate paid bestseller list

July 28, 2014

KU titles dominate paid bestseller list

One of my regular readers and commenters, Tom Semple, noted that there seemed to be a lot of Kindle Unlimited titles on the Amazon Kindle bestseller list.

The books in

Kindle Unlimited (at AmazonSmile: benefit a non-profit of your choice by shopping*)

can be borrowed by customers who pay $9.99 a month for the service (although there is a free month available right now). The publishers are compensated with a royalty based on when the customer has read 10% of the book.

Would that count as a sale for the paid bestseller list (as opposed to the free list)?

I have asked Amazon, but haven’t heard back yet…and they might not reveal that information (I’m sure they wouldn’t be obligated to do so).

So, I thought I’d take a look at the paid and free bestseller lists, and see how KU titles are represented.

Let’s start with the paid list. I’ll indicate if it is KU or not, and if there is an icon (there isn’t alway) indicating if it has been rising or falling:

  1. KU, rising
  2. KU, none
  3. KU, rising
  4. Not KU, falling
  5. KU, none
  6. KU, rising
  7. Not KU, falling
  8. KU, rising
  9. Not KU, rising
  10. Not KU, falling (recent freebie)
  11. Not KU, falling
  12. Not KU, falling
  13. KU, falling
  14. Not KU, falling
  15. Not KU, falling
  16. KU, falling
  17. Not KU, none
  18. KU, rising
  19. KU, rising
  20. Not KU, falling

Well, that’s pretty obvious!

Seven books are shown as rising…and six of them are KU!

It certainly suggests that KU books are pushing traditionally published (by places other than Amazon) down the Kindle paid bestseller list.

That’s not good for discovery for the tradpubs (traditional publishers)!

The Goldfinch (at AmazonSmile: benefit a non-profit of your choice by shopping*) by Donna Tartt (a Pulitzer Prize winning novel) is down to #11.

How does it look on the free list?

  1. KU
  2. KU
  3. KU
  4. Not KU
  5. KU
  6. KU
  7. KU
  8. KU
  9. Not KU
  10. Not KU
  11. Not KU
  12. Not KU
  13. Not KU
  14. Not KU
  15. KU
  16. Not KU
  17. KU
  18. KU
  19. Not KU
  20. KU

Interesting that so many more of the freebies are not Kindle Unlimited…no icons for rising and falling on that list that I saw.

I also have to tell you: the list order changed while I was compiling the second list: it’s done every hour. I think it’s a pretty good representation, though.

My guess is that KU counts as sales (at least at the ten percent point), and not as freebies.

It would be possible that the initial KU download is a freebie “sale” and the 10% point is a paid sale, but I doubt that.

The ones that are not KU on the free list may not be in KDP Select, meaning that they aren’t exclusive to Amazon, and also would not be available through the Kindle Owners’ Lending Library.

Indies and Amazon tradpubs have been pretty well represented on the paid bestseller list before, but this does really look different to me…especially with the trending indicators being what they are.

If KU books really are causing even a relative drop on the Kindle store bestseller lists for tradpubs, there has to be some worrying going on at the Big Five, and some high fiving at Amazon.

I may look at this in more depth later, and it’s possible that there is an initial rush to borrow from the KU which may slow down (especially if there doesn’t continue to be a first free month available), but this really could be seen as a turning point for publishing.

If this looks like a significant enough trend, it might even give Amazon leverage in dealing with Hachette, and the with the other publishers.

It wouldn’t be enough to end anything…but it could portend some real changes in readers acquisition habits.

Thanks for suggesting I look at this, Tom!

Update: Amazon has responded to my inquiry, and it confirms (and clarifies) what I thought was probably happening:

“Hello,

If your book is borrowed from the Kindle Owners’ Lending Library or Kindle Unlimited, the borrow will affect your book’s sales rank the same way a normal sale would.

When a Kindle Unlimited customer chooses your book for the first time and reads more than 10% of it, their choice qualifies as a borrow and toward royalty payment for you. Customers can always read your book again, as many times as they like, but that won’t qualify toward your royalty payments. You can even choose your own book and receive one royalty payment—as long as you’re reading it only for the first time, and read more than 10% of it.

These requirements apply to books in both the Kindle Owners’ Lending Library and Kindle Unlimited.”

That means that KU and the KOLL are affecting the paid bestseller list and not the free bestseller list. The impact on the paid bestseller list is significant and will add significant momentum to the “discovery of disruption”, to coin a phrase.

People will continue to do things the way they usually do things, unless something changes them. As a trainer, that’s a major part of the challenge of my profession.

Are people trained to buy things from major publishers? I’d argue “no”: they are trained to buy things in certain places and certain ways…and that includes getting them from the bestseller list.

I don’t think most people look at the top ten bestsellers, and then look at the publisher to make a buying decision. Yes, I do think they look at authors, but I would guess that buying an interesting title from the top ten is a common purchasing habit for folks.

If KU disrupts the top ten, that will disproportionalize the non-tradpubs versus the tradpubs…which will in turn tend to move the former up the lists. It becomes a “virtuous cycle” for Amazon and indies…the more books on the bestseller list due to KU means that more of those books will be bought outside of the KU…which will make them again more likely to be on the bestseller list, which means…well, you get the idea.

Sure you want to ignore this, Big Five? I go back to what I suggested before: we may see non-canonical works (short stories, reference works) to major series in the KU, with the main books staying outside of it. That gives the tradpubs discovery (and in a big way…how many people would borrow a story about Grandma Mazur from Janet Evanovich’s Stephanie Plum series…when she was in college? I’m guessing that would sit right on the top of the KU list. It wouldn’t have to be long…if you don’t pay additionally for it, who cares if it is ten “pages” long?), and could give Amazon exactly the kind of material it wants in KU. With that, they could even work out exclusivity…Janet Evanovich could indie publish it with the author’s tradpub’s tacit approval.

What do you think? Are you borrowing books from Kindle Unlimited? Have you borrowed when you would otherwise have bought a book (the same one or a different one) from a tradpub? What will be the “stickiness” of KU? In other words, what percentage of people who try the free month will keep it to pay for at least one month? Feel free to tell me and my readers what you think by commenting on this post.

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.

 

Kindle’s 10 most wanted: July 5, 2014

July 6, 2014

Kindle’s 10 most wanted: July 5, 2014

When I last wrote about this, back in August of 2010, the situation on “backlist titles” being in the Kindle store was quite different.

The backlist books are typically books that are at least a year old, although that’s a bit of a fluid definition. I’m a former brick-and-mortar bookstore manager. We would get catalogs (yes, on paper) of books from publishers.

The front of the catalog would be the new titles…often with the splashiest ones first. A new Stephen King, for example, would be in the very front.

The older titles (which still sold) would be in the back of the catalog…they were the “backlist”.

Four years ago, there were about 650,000 titles in the USA Kindle store: now there are 2,663,833.

The books that I listed as being most discussed as wanted (based on my impressions of what I saw in the forums?

So, all three of those are available.

Here are the ones I listed as most wanted back then, based on the list at

eReaderIQ

which I consider the most valuable resource on the web for Kindleers:

  • Claudius the God and His Wife Messalina by Robert Graves: available
  • And Ladies of the Club by Helen Hooven Santmeyer: not available
  • The Great Book of Amber by Roger Zelazny: while that particular omnibus is not available, several Zelazny Amber books are
  • Sarum: The Novel of England by Edward Rutheford: available
  • Nine Coaches Waiting by Mary Stewart: not available
  • Night Train to Memphis by Elizabeth Peters: available
  • Here Be Dragons by Sharon Kay Penman: available
  • Crimes Against Liberty by David Limbaugh: available
  • When Christ and His Saints Slept by Sharon Kay Penman: available
  • The Time Traveler’s Wife by Audrey Niffenegger: not available

As you can see, great progress has been made. Only three out of those ten are really not available (legally through the USA Kindle store), and then we have the Zelazny Amber situation…which I think we can consider to be unavailable, since I don’t think the ones available are the ones in that omnibus.

What are the top ten most wanted now?

#10: The Neverending Story
by Michael Ende

#9: Nine Coaches Waiting by Mary Stewart (repeat from above)

#8: The Belgariad, Volume 1 by David Eddings: the first one of the three books in this series is available…and can be borrowed through the KOLL (Kindle Owners’ Lending Library). The other two are not

#7: Dragonsong by Anne McCaffrey: a number of other Pern books are available

#6: A Canticle for Leibowitz by Walter M. Miller, Jr.

#5: The Far Pavilions by M.M. Kaye

#4: Beauty: A Retelling of the Story of Beauty and the Beast by Robin McKindley

#3: Mary Stewart’s Merlin Trilogy: these books were available (under the title “Legacy” at one point, but don’t appear to me now)

#2: The Catcher in the Rye by J.D. Salinger

#1: The Time Traveler’s Wife by Audrey Niffenegger (hasn’t dropped in rank since I checked in 2010)

Some of you may be thinking that some of these are “classics” and should be out of copyright protection. That’s not the case. If they were, you can bet that there would be versions legally available in the Kindle store. When something is in “the public domain”, the public owns it: anybody can publish it without getting permission.

Eventually, all books (under the current rules) will fall into the public domain, but it could be a while. That’s especially true for authors who are still living…the current basic term is Life+70 years, at least for books first published in the USA since March 1, 1989. That can be stretched back to 1978, provided that the book had a proper copyright notice (I think we may be the only country with copyright rules which are this convoluted).

The Crystal Cave, for example, was published in 1970…if it followed all the rules (and it will have), it would fall into the public domain on January 1st of 2066, I think.

That doesn’t mean we will have to wait that long, though. :)

As you can see from the number which have been Kindleized since the 2010 list, deals do get made.

That’s the key thing.

Authors retain rights which they haven’t licensed.

If they haven’t explicitly licensed the e-book rights to somebody, no one can legally publish the book as an e-book (except the author)…even if they have licensed other rights.

That’s why you’ll see audiobooks of some of the “missing” title above…the audiobooks were negotiated, the e-books were not.

Prior to about 2005, it wasn’t common to license e-book rights. In the case of The Crystal Cave, it would have been very unlikely for anyone to license the rights back in 1970 for a medium which didn’t really exist yet. :)

In that case, a publisher would need to go to the author (or the author’s estate) and negotiate the rights…and often, negotiate them separately for different markets (although I do believe that global rights sales are becoming more common).

As you can imagine, that can be complex.

Under the current situation, we’ll get a bunch of books falling into the public domain in 2019 (books published in 1923…earlier books are already in the public domain).

However, you can count on there being a push to extend copyrights again.

Now that there is a market for older works (that really wasn’t true until we had media which could both store those works and make retrieval commercially viable), the rightsholders will want to be able to keep control of them.

Copyright terms have only gotten longer over the years…again, in part, I think, because of the improvements in technology.

Works published fifty years ago (1964) have a lot of commercial value still (think of a number of the Beatles’ songs, for example).

In 1964, how much commercial value was there for works published in 1914? Some, but the percentage of popular works from 1914 in 1964 is much lower than the popularity of 1964 works now in 2014.

In one of my most controversial posts, I explored the idea of making copyright permanent, in exchange for a considerable expansion of Fair Use rights:

Should copyright be permanent?

Non-commercial uses, such as academic use in a classroom, would become much easier, while commercial rights would tend to stay out of the public domain.

I have to say, I think many of my readers hated the idea. ;)

Back to the list of the books that are the “most wanted” (to be Kindleized).

You can go to eReaderIQ and start a “watch list”. They’ll send you a free e-mail letting you know if a book you have listed has been Kindleized. There is no charge for that.

I’m not connected to that site except as a user, although we have had some correspondence…

What do you think? Are there any books you are particularly waiting to see Kindleized? Feel free to let me and my readers know by commenting on this post.

Join hundreds of readers and try the free ILMK magazine at Flipboard!

* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. :) Shop ’til you help! :) By the way, it’s been interesting lately to see Amazon remind me to “start at AmazonSmile” if I check a link on the original Amazon site. I do buy from AmazonSmile, but I have a lot of stored links I use to check for things.

** A Kindle with text-to-speech can read any text downloaded to it…unless that access is blocked by the publisher inserting code into the file to prevent it. That’s why you can have the device read personal documents to you (I’ve done that). I believe that this sort of access blocking disproportionately disadvantages the disabled, although I also believe it is legal (provided that there is at least one accessible version of each e-book available, however, that one can require a certification of disability). For that reason, I don’t deliberately link to books which block TTS access here (although it may happen accidentally, particularly if the access is blocked after I’ve linked it). I do believe this is a personal decision, and there  are legitimate arguments for purchasing those books. 

This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy  Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.


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