Perceptions of the players

Perceptions of the players

I’ve seen a number of people asking what Microsoft is getting for the $300 million it is putting into Barnes & Noble, which I’ve written about here.

I do find it a bit odd myself. It could make sense if it puts them into the market in a different, beneficial way, but I’m not sure that it does.

I’ve been thinking about this. πŸ™‚

I’m going to poll you about your perceptions on some of the big players affected by this deal. That may help us see if Barnes & Noble and Microsoft are complementary in significant ways.

In all of these polls, you can pick more than one answer, and feel free to do that.

This post by Bufo Calvin originally appeared in theΒ I Love My Kindle blog.

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6 Responses to “Perceptions of the players”

  1. Edward Boyhan Says:

    I would’ve included Google in your survey — also some options to vote positively on some negative aspects e.g. customer unfriendly; bad for society; evil?; uninteresting; slow; turgid; losers; etc

    Don’t see how any of this helps explain what MS gets out of their BN investment? πŸ˜€

    • Bufo Calvin Says:

      Thanks for writing, Edward!

      I considered including other entities: Google, Sony, Kobo, small bookstores…but I decided the comparison would be clearest if I kept it very focused. One of the other key things…these are fairly long polls. I was concerned that if I included more “players’ who were less immediately involved, the answers might dwindle towards the end, which might have skewed things. Looking at it just now, that’s not the way it looks…Amazon is third and has the most responses. That was my concern, though.

      I actually started with a couple of negatives, but took them out. First, i don’t like negatives, generally…I’m negative on them. πŸ˜‰ I had included “old-fashioned”, which is arguably a negative in this discussion…but decided that looking at which company was the most innovative gives similar information, and in a positive way.

      I’m going to look at the results (I want to give at least a day for people to respond). Let’s say that Microsoft is low in three questions, and Barnes & Noble is high in those same ones. That might suggest that Microsoft made the purchase to shore up those perceived weaknesses.

      • Edward Boyhan Says:

        The only reason I mentioned Google is because in the ecommerce world we’re entering, Google is viewed as potential big player, and when looking at perceptions of these companies Google is generating a lot of attention/opinion. Also when looking at potential mergers/acquisitions going forward in this area, Google has to be one of the prime potential partners.

        Some alliances don’t make an awful lot of sense to me (like MS/FB e.g.), but the BN/MS linkup makes a lot of sense to me. I was surprised how low MS ranked on your survey — I suspect that consumers and enterprises probably have radically different perceptions of MS (I’m more of an enterprise type πŸ˜€ ).

      • Bufo Calvin Says:

        Thanks for writing, Edward!

        You’d really rather run an Exchange server than a Domino server? πŸ˜‰

      • Edward Boyhan Says:

        Yeah, I actually know how to administer an Exchange server, but I wouldn’t know a Domino, if I fell over it (although I did live for a year in NH next door to one of the original Domino developers at Lotus/IBM, when I was working for MS — we found it kinda humorous) the time is long past when many enterprises used Domino as an email server :grin

  2. Round up #81: Draw Something, WB scripts, Target drops Kindles « I Love My Kindle Says:

    […] the polls […]

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