A new NOOK…sort of
I last wrote about a new NOOK back at Halloween.
Now, Barnes & Noble announces in this
a new NOOK tablet.
It’s not exactly a NOOK, or at least, not just a NOOK. It’s co-branded with Samsung…it’s the Samsung Galaxy Tab 4 NOOK.
I had a Galaxy S4 phone which I really liked, although I gave it up for my
which I am starting to like more and more as its easy access to recent activities are becoming more populated. For example, I’ve been driving to places where I need to use GPS. I can easily see my history of searches I’ve done…right from the Carousel. I also like that I get notifications about packages being delivered from Amazon or en route…and I’m made aware of them from the lock screen.
Let’s get back to this new device
and the press release.
It’s a 7″ wi-fi only tablet. The screen resolution is 1280 x 800, with 216 ppi.
That’s the same resolution as a
and I think that’s the best direct comparison.
The NOOK is a lot more expensive.
With Special Offers (which is the more popular configuration), the 8 GB (same size as the NOOK) Kindle Fire HD is $139. Without Special Offers, it’s $154.
The new “Samsunook”😉 is $179…and that’s after a $20 rebate from the $199 price.
The Samsunook is notably lighter…about 20% lighter (9.74 oz versus 12.2 oz…276g to 345g). It’s also a bit thinner.
The Samsunook has a micro-SD slot. The KFHD doesn’t.
The Samsunook comes with two cameras: 1.3 MP front, 3.0 rear. The KFHD has zero.
The Samsunook directly supports Google Play and ePUB files…the KFHD doesn’t.
Interestingly, I didn’t find the processor speed right away. Online sources suggest it is 1.2 ghz…slower than the KFHD’s 1.5 ghz.
So, yes, the Samsunook has some advantages.
I don’t see any of this making people stand up and cheer, though. I think the most persuasive thing for someone looking for a cheap tablet compared to the Kindle Fires is the presence of the cameras.
They are also saying it comes with $200 worth of content.
The press release says:
“Free with Purchase: $200 in Popular NOOK Content
Barnes & Noble will welcome all Samsung Galaxy Tab 4 NOOK customers with more than $200 of free NOOK reading and entertainment content, including three free bestselling eBooks Freakonomics, The Wanderer, and I Am Number Four, and an episode each of three hit TV shows: HBO’s Veep, NBC’s Hannibal, and BBC America’s Orphan Black. As part of the package, magazine lovers can choose up to four 14-day free trial subscriptions from a selection of 12 popular magazines – including Cosmopolitan, Sports Illustrated, US Weekly and more, and also receive the previous 12 issues of each title at no cost. A $5 credit will also help customers get started as they explore the NOOK Store. More detail on the free NOOK content offer can be found at NOOK.com.”
If we look at those prices at Amazon…
- Freakonomics $10.99
- The Wanderer $4.00
- I Am Number Four $1.99
- Veep (HD): $2.99
- Hannibal (HD): $2.99
- Orphan Black (HD): $2.99
Let’s see…that’s about $25.
Then there is a $5 credit.
I think they are counting a lot of the money in those back issues. A current single issue of Cosmopolitan is $3.99 at Amazon…so 12 of them would be $47.88 (if you could buy the back issues).
You can also buy a year for $9.99…$0.83 an issue.
So, I’m not that impressed with the $200…but it will sound like a break even to some people.
It’s an okay tablet, not a stand out…people will have to want to have a NOOK to make it work. Fortunately for Samsung, it would be easy to convert it if the B&N branding became a liability or non-existent.
As to that press release…
It has some very interesting statistics, supporting the value of reading. This one in particular stood out:
“Seventy-six percent of U.S. adults state their reading habits have increased over the past three years, and nearly half, over two in five (44 percent), attribute access to an eReader, tablet or smartphone as the reason.”
I’ve been saying that I think the easy availability of e-books has probably increased the number of books being read. Certainly, anecdotally, I’ve heard that from people…they say that they used to read a lot, then it fell off (sometimes busy lives are mentioned), and after the convenience of having books handy (on EBRs ((E-Book Readers)), tablets, and/or phones), it’s increased again.
However, we have to take that stat in the press release with a grain of salt, since they apparently are counting personal e-mail and social media, among others. I recommend you take a look at the press release…intriguing stuff.
I see some pushback in the comments, thinking it isn’t enough…but that happens with pretty much every new product release.😉
We’ll see how this affects the stock of both companies…it’s kind of a drop n the bucket for Samsung, but really important for Barnes & Noble.
What does it mean for Kindleers?
Competition is good…but I’m not sure how much competition this is. We could hope that it nudges Amazon towards two cameras on future Kindle Fires…
The KFHDX blows this away, in my opinion…thanks in part to Mayday, the almost instant onscreen tech help. People will like having Google Play on the Samsunook, although you can get a lot of those apps (at least the popular ones) for your Fire through 1mobile and other sources.
What do you think? Do you care about this at all? Does it matter that B&N indicates it will continue to support non-tablet NOOKs? Does the all capital version of the name bug you?😉 Feel free to tell me and my readers what you think by commenting on this post.
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This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.