Should Amazon do “On Deck” for books?
Have you found yourself unexpectedly on a trip and realize you didn’t download a book to read to your Kindle?
Nah, probably not…if you are like most people, you probably have more than 100 on there. 😉
However, you might not have one you particularly want to read.
Amazon recognizes that need for videos, and in a recent
It downloads a video for you…something it thinks you might want to watch, like the next episode in a series you are watching.
I think this might work very well for books…after all, we read lots of series of books, too. 🙂
The obvious place to do it would be with
Based on what you are reading now, Amazon could download another book to your device before you finish, so it’s ready to go. The next book in a series is obvious, but it could also do one based on the same author or the same topic.
You wouldn’t be charged for it…if I was Amazon, I’d make an “On Deck” book not count against your ten borrows at a time you can have from KU.
You’d get one book at a time…if you chose not to read it (indicated by you starting another book), it could be replaced…again, automatically.
You could “thumbs up” and “thumbs down” the choices, but that’s not really necessary…if you read it, it’s a sign they made a good choice.
It also wouldn’t need to cost Amazon much at all. With KU books, the publisher doesn’t get paid the whole royalty just because it is downloaded…it’s based on what you read.
Yep, I think this could be great for many people, including publishers!
Naturally, I would want you to have the option to opt out of it. There are some people who really load up their Kindles, and others where connecting to the network can be an issue.
For people who don’t have KU, it’s trickier.
Amazon could still do it…downloading a free book for you based on what you are reading. However, that could have royalty implications.
No, it’s probably best as an inducement to get people to do KU…at least initially.
Another option would be to let you pre-authorize purchases. You could agree to purchase the next book in a series whenever it is released, or the next book from an author. I think that’s riskier, though…especially the author one. Authors sometimes write books which don’t really match up with the other books…and they might choose to follow a super successful book with a riskier one.
Still, I hope Amazon considers the idea! It helps Amazon and the publishers with discovery and predictability. It helps readers, again with discovery and with convenience.
What do you think? Does it sound like a good idea? Am I missing some reason you wouldn’t like it? Feel free to tell me and my readers what you think by commenting on this post.
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* I am linking to the same thing at the regular Amazon site, and at AmazonSmile. When you shop at AmazonSmile, half a percent of your purchase price on eligible items goes to a non-profit you choose. It will feel just like shopping at Amazon: you’ll be using your same account. The one thing for you that is different is that you pick a non-profit the first time you go (which you can change whenever you want)…and the good feeling you’ll get. Shop ’til you help! By the way, it’s been interesting lately to see Amazon remind me to “start at AmazonSmile” if I check a link on the original Amazon site. I do buy from AmazonSmile, but I have a lot of stored links I use to check for things.
This post by Bufo Calvin originally appeared in the I Love My Kindle blog. To support this or other blogs/organizations, buy Amazon Gift Cards from a link on the site, then use those to buy your items. There will be no cost to you, and a benefit to them.